Ariana Robinson
Garden City,NY
Summary
Results-driven Public Relations Specialist with 5+ years of experience in developing and executing digital marketing strategies. Expertise in social media management, digital communication, and content creation to engage diverse target audiences. Proven ability in organizational management, enhancing workplace efficiency and handling administrative tasks. Strong background in project management, publicity, and strategic communication with a focus on SEO optimization and data-driven decision-making. Skilled in driving brand visibility, increasing media engagement, and contributing to the success of dynamic organizations through innovative marketing solutions and creative problem-solving.
Overview
5
5
years of professional experience
Work History
Real Estate Assistant
Making A Difference RE
Los Angeles, CA
05.2023 - 09.2024
- Assisted real estate agents with scheduling 50+ appointments per month, conducting market research on 20+ properties, and preparing detailed sales documents, resulting in a 30% reduction in the sales cycle and improved client satisfaction.
- Delivered administrative support by organizing 100+ documents monthly, managing 200+ phone calls and emails weekly, and maintaining calendars for 5 agents, increasing overall productivity by 25%.
- Designed and created 50+ marketing materials (flyers, brochures, postcards) per quarter, leading to a 40% increase in property visibility and generating a 20% rise in buyer inquiries.
- Attended 10+ client meetings monthly to discuss purchase options and provided professional advice on available real estate properties, contributing to a 15% increase in successful property sales and client retention.
Public Relation Intern
Momentum Communication Group
New York
01.2022 - 05.2023
- Collaborated in developing and distributing 10+ press releases, media advisories, and communications materials, driving a 25% increase in media engagement and brand awareness.
- Organized initiatives through monthly planning, improving project management efficiency by 15% and enhancing event participation.
- Maintained relationships with 30+ media contacts, successfully securing media coverage in 5 major outlets, resulting in a 40% boost in public relations outreach and brand visibility.
- Conducted in-depth market analysis and public sentiment analysis, improving forecasting for service performance by 20%, supporting strategic decision-making and business insights.
- Executed detailed market research to identify target audiences, crafting public relations strategies that increased targeted outreach by 35%, ensuring alignment with marketing and communication goals.
Project Intern
Abaunza Group
Los Angeles, CA
10.2019 - 01.2022
- Collaborated with leadership to manage high-profile client accounts such as Netflix and the ACLU, contributing to a 30% increase in client satisfaction and repeat business.
- Played a pivotal role in the successful organization and management of 10+ movie premieres, serving as a liaison between film teams and event venues, ensuring seamless event execution and a 95% client approval rating.
- Assisted with tabletop sessions during 5+ product launches and trade fairs, improving event engagement and facilitating valuable client connections, resulting in a 20% boost in sales inquiries post-event.
- Managed project calendars for 6 major events, adjusting timelines and ensuring 100% adherence to deadlines, improving overall project efficiency by 25%.
- Submitted accurate budget estimates, progress reports, and cost-tracking reports for 10+ projects, contributing to a 15% reduction in project costs and ensuring financial transparency.
Education
Master of Science - International Communications
St. John's University
NYBachelor of Science - Public Relations
St. John's University
NYSkills
- Project management
- Data analysis
- Client pitches
- Media engagement
- Brand visibility
- Market analysis
- Strategic planning
- Cross-functional collaboration
- Presentations
- Leadership
- A/B studies
- Survey interviews
- Business development
- Operations management
- Press materials
- Media copycat research
- Client pitches
- Excel
- Social content creation
- Adobe Photoshop
Accomplishments
- NCAA Division 1 Student-Athlete
- Chi Alpha Sigma Honor Society Inductee
- President’s Society Member
- Student Government Public Relations Chapter Member
- NSLS Chapter Member
- PRSSA Chapter Member
- Leadership Development Program (LDP) Member
References
References and portfolio available upon request.
Timeline
Real Estate Assistant
Making A Difference RE
05.2023 - 09.2024
Public Relation Intern
Momentum Communication Group
01.2022 - 05.2023
Project Intern
Abaunza Group
10.2019 - 01.2022
Master of Science - International Communications
St. John's University
Bachelor of Science - Public Relations
St. John's University
Similar Profiles
Kareese FosterKareese Foster
Founding President at M.A.D.E. (Making A Difference Economically)Founding President at M.A.D.E. (Making A Difference Economically)
Bryson JordanBryson Jordan
Volunteer at Teens Making a DifferenceVolunteer at Teens Making a Difference
Merin VargheseMerin Varghese
Childcare Lead Educator/Responsible Person at Making A DifferenceChildcare Lead Educator/Responsible Person at Making A Difference