Ariel Humphrey

Fitness Director

• Demonstrated knowledge of company mission and goals.
• Aligned with YMCA core values.
• Interviewed, recruited and trained new employees who aligned with company core values.
• Consistently providing the most Fitness assessment in the dallas Metropolitan
• Creation of brand compliant compelling marketing materials, including brochures, presentations, and social media content.
• Used COUPA to authorize and monitor purchase orders and consumables.
• Conducted orientation sessions and organized on-the-job shadowing for new hires.
• Reduced onboarding time for new hires through the development of effective orientation processes.
• Prepared and distributed manuals, handouts to provide employees with training materials and resources.
• Enhanced youth safety and engagement by creating and incorporating a revised and Youth Orientation protocol for all regional training directors to adopt.
• Improved website relevance through frequently updating and implementation of optimized lead capturing
• Devised marketing plans using digital strategies, print advertising, and word of mouth tactics.
• Collaborated with other departments (membership, community health, Group X) to create a holistic wellness experience for members, increasing overall satisfaction rates.

Risk & Safety Management

• Fitness floor space optimization, reorganization
• Trained employees on risk management best practices, empowering them to make informed decisions regarding potential risks.
• Implored strong accountability to safety compliance trainings to successfully teach and manage ongoing initiatives designed to control child sexual abuse risks.
• Maintained a safe training environment by enforcing wellness guidelines.

Recruitment & Hiring

• Hired and managed a team of personal trainers, providing ongoing support and professional development to ensure high-quality service delivery.
• Mentored junior personal trainers in developing their skills and knowledge about various aspects of personal training, contributing to a strong and cohesive team dynamic.
• Ensured department compliance with industry regulations and certifications, maintaining the highest level of professionalism within the team.
• Set monthly goals and conducted regular performance evaluations for personal trainers and wellness coaches, identifying areas for improvement and providing targeted coaching.

Fiscal Management

• Created and updated expenditure reports in SGA.
• Optimized resource allocation, effectively managing budgets.
• Generated annual budget forecasting information for executive reporting.
• Facilitated cross-department communication to ensure consistent understanding of budgetary goals and constraints.
• Assisted in the preparation of annual budgets, working closely with department to gather necessary information.
• Streamlined budget processes for increased accuracy and timely completion of financial reports.
• Identified and monitored budget expenses for accuracy and good stewardship.
• Reviewed monthly operations to assess compliance with budgets and determine necessary adjustments for future plans.
• Planned and directed fitness operations for White Rock facility bringing in more than $20,000 over budgeted sales by August 2024.

Mentoring & Leadership Effectiveness

• Mentored junior team members, fostering a culture of continuous learning and skill development.
• Served as a role model for professionalism, integrity, and dedication.
• Guided mentees in overcoming challenges by sharing personal experiences and offering practical advice.
• Monitored mentee performance consistently, identifying areas of improvement and adjusting mentorship approaches accordingly.
• Assisted mentees in setting achievable goals and creating realistic action plans for personal and professional growth.
• Developed trust-based relationships with mentees through active listening and empathetic communication.
• Empowered mentees to take responsibility for their learning and development, fostering self-confidence and resilience.
• Worked with individuals to help understand and overcome personal, social or behavioral problems affecting educational or vocational situations.
• Facilitated effective communication among team members, promoting transparency and accountability throughout the organization.

Community Involvement & Volunteering

• Assisted with special events and programs; multiple location healthy kids day, 1st annual Lift-a-thon event, Health & Wellness water challenge, Boo crew.
• Communicated with staff members to stay informed about volunteer opportunities and events.
• Strengthened partnerships between the organization and local businesses to enhance collaboration opportunities.
• Developed marketing materials for events, increasing public interest and attendance rates.
• Conducted surveys among service recipients to gauge satisfaction levels and identify areas needing improvement or expansion efforts.

Nutrition Program - Dallas Metropolitan

• Presented program updates to leadership on a regular basis, ensuring transparency and alignment with organizational objectives.
• Enhanced program efficiency by streamlining processes and implementing innovative project management strategies.
• Spearheaded efforts to maintain regulatory compliance throughout all programming elements, mitigating potential risks to the organization.
• Evaluated program outcomes using data-driven metrics to inform future improvements and demonstrate value to stakeholders.
• Facilitated communication between departments for seamless collaboration during program planning and execution stages.
• Collaborated closely with marketing teams on promotional campaigns that effectively drove awareness around program offerings and increased participant engagement.
• Managed multiple requisitions simultaneously while maintaining attention to detail and excellent organizational skills.
• Reduced time-to-hire with a focus on targeted candidate outreach and timely follow-ups with both candidates and hiring managers.
• Conducted comprehensive interviews to assess candidate qualifications and cultural fit within the organization.
• Negotiated offer terms effectively, resulting in high acceptance rates among selected candidates.
• Mentored junior nutrition coaches, providing guidance on best practices and fostering their professional development.
• Conducted training courses and prepared videos for long-term use.
• Created educational materials for coaches and members
• Designed educational materials and presentations for various audiences, increasing awareness about healthy lifestyle choices.
• Implemented technology into existing program, enhancing efficiency while maintaining high-quality service delivery.
• Enhanced team performance through regular coaching sessions on health and nutrition topics.
• Handled escalated customer concerns with speed and knowledgeable support to achieve optimal satisfaction and maintain long-term loyalty.
• Analyzed sales data to identify trends and adjust purchasing decisions accordingly.

Annual Fundraising

• Collaborated with senior leadership to identify funding objectives.
• Monitored fundraising progress against goals, regularly reporting findings to senior management and board members.
• Researched and identified potential donors.
• Offered excellent customer service to donors and sponsors to enhance relationships and increase funding.
• Attended fundraising events and conferences to stay informed on industry developments and network with peers.
• Collaborated with other departments to achieve integration of fundraising efforts.
• Understood strategic direction set by management related to team goals.
• Identified opportunities for cross-functional collaborations leading to streamlined processes and enhanced knowledge sharing among teams.
• Evaluated member feedback and implemented improvements based on suggestions, leading to enhanced program offerings and client experiences.

• Conducted comprehensive fitness assessments, setting realistic goals for each client''s unique needs and abilities.
• Trained clients during strength training, cardio vascular exercise, and stretching.
• Educated clients on proper exercise techniques, reducing risk of injury during workouts.
• Demonstrated proper technique for exercises to avoid injuries.
• Motivated clients to stay on track with fitness goals with positive and friendly approach.
• Increased client retention through consistent communication, motivation, and support.
• Explained exercise modifications and contraindicated movements to participants with history of injury.
• Educated customers on preventive care, nutrition, fitness, stress management, and ergonomics.
• Adapted workout routines for special populations such as seniors or those recovering from injuries ensuring safety while still challenging their abilities.
• Fostered a positive workout environment with upbeat energy and professional demeanor.
• Maintained detailed records of all client interactions including progress notes, goal tracking updates allowing for easy assessment adjustments when needed.
• Educated clients on importance of proper nutrition to reach fitness objectives.

Graphic Design

• Conceptualized designs for webpage, print materials, banners, and signs.
• Created custom artwork using digical image files for clients, meeting their creative vision and ensuring satisfaction with the final product.
• Conceptualized unique logo designs for startups, establishing strong visual identities that resonated with target markets.
• Researched industry trends to stay current on best practices in graphic design and similar business printing apparel services.

Sales

• Improved client satisfaction by creating visually appealing and impactful graphic designs for various marketing materials.
• Utilized social media platforms proactively to promote personal brand awareness while engaging with potential clients or collaborators regularly.
• Met with customers to present mockups and collect information for adjustments.

Business & Project Management

• Managed multiple projects simultaneously, ensuring timely completion of deliverables while maintaining high-quality standards.
• Completed final touches for projects before rollout.
• Coordinated with external vendors and suppliers to verify quality and accuracy of printed materials.
• Conducted thorough quality control checks on completed items before shipping out to customers.
• Successfully resolved customer issues related to sizing or graphics placement, maintaining a strong reputation for excellent service.
• Introduced innovative techniques for printing custom graphics onto various fabric types, broadening the range of available products.
• Enhanced customer satisfaction by creating unique and high-quality custom t-shirt designs.
• Established relationships with vendors to source premium materials at competitive prices, enhancing product quality and profitability.
• Selected fabrics and apparel to use and meet desired aesthetics and quality standards.
• Managed a successful e-commerce platform, ensuring seamless order fulfillment and timely delivery experiences for customers.

• Served as a positive role model for clients, embodying the principles of health and wellness through personal habits and behaviors.
• Promoted healthy lifestyle changes by designing tailored exercise programs for clients based on individual needs and abilities.
• Organized and led seminars and classes for interested clients, providing tips and advice for lifestyle changes and healthy living.
• Evaluated client progress regularly, adjusting plans as necessary to optimize results and maintain engagement.
• Increased client motivation to achieve their goals through regular check-ins, progress tracking, and positive reinforcement.

• Enhanced living habits, skills and behaviors among a diverse group of children aged 16 to 21.
• Carefully learned and upheld residential rules and regulations for safety and behavior management.
• Connected residents with relevant community resources to address vocation needs.
• Coached residents to understand and overcome personal, social and behavioral problems.
• Promoted self-care practices among residents, empowering them to uplift their well-being.
• Evaluated the effectiveness of interventions regularly, adjusting approaches as needed.
• Supported residents during times of transition or adjustment by providing guidance on coping strategies and stress management techniques.
• Facilitated conversations that promoted self-awareness, personal growth, and healthy coping mechanisms among residents and staff.
• Utilized motivational interviewing techniques to help residents overcome barriers and imagine their full potential.
• Demonstrated cultural sensitivity and adaptability by tailoring approaches to meet the unique needs of diverse resident populations.
• Contributed to multidisciplinary team meetings by sharing insights and observations about resident's behaviors, leading to more informed decisions about their care plans.
• Collaborated with fellow counselors to develop comprehensive behavior plans for residents.