
Dynamic Social Media Manager and Lead Photographer with a proven track record at TCNJ Football, enhancing customer engagement and brand presence through innovative content creation and strategic social media management. Expert in photo and video editing (hard skill) and teamwork (soft skill), successfully boosting engagement rates significantly. Developed and executed marketing strategies that aligned with business goals, demonstrating exceptional multitasking and content development skills. High-performing photographer with solid experience in networking, marketing and crisis management. Adept in creating and implementing effective communication strategies. Collaborative and committed to nurturing relationships with stakeholders, media and clients. Creative Social Media Manager experienced in managing social media programs across 3 consumer properties. Proactive and hardworking individual talented in program integration, strategic planning and social marketing evaluation. Computer proficient with superb skills in Photoshop and lightroom. Knowledgeable Social Media Manager experienced in executing social media strategies across social platforms. Demonstrated time management and collaboration skills. Flexes easily with new information and branding changes to consistently exceed targets for engagement, acquisition and retention.