Summary
Overview
Work History
Education
Skills
Languages
Certification
Timeline
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Armando GonzalezRubio

Marketing & Sales
Alpharetta,GA

Summary

Dynamic sales leader with a proven track record at Bavaria AB InBev, driving a 25% increase in sales through strategic client engagement and exceptional relationship management. Skilled in inventory management and team leadership, I excel in optimizing operational efficiency and fostering loyalty among key accounts. Dedicated and adaptable professional with a proactive attitude and the ability to learn quickly. Strong work ethic and effective communication skills. Eager to contribute to a dynamic team and support organizational goals.

Overview

14
14
years of professional experience
1
1
Certification

Work History

Assistant Department Manager

Floor & Decor
Brookhaven, GA
09.2024 - Current
  • As a Pro Assistant Department Manager at Floor and Decor, I am committed to providing exceptional service and expertise to our professional customers, driving sales growth, and strengthening relationships with contractors, builders, and other business clients.
  • I am also responsible for cultivating long-term relationships and fostering loyalty with our Pro customers while overseeing day-to-day operations at the Pro Desk

Procurement Storekeeper Specialist and Buyer

Omni Hotels
Atlanta and Marietta, GA
12.2021 - 07.2024
  • Supported strategic decision-making by working with multiple departments and managers to analyze operations and maintain data accuracy.
  • Managed inventory for liquor and food supplies, ensuring efficient storage, accurate distribution, and seamless daily operations.
  • Collaborated directly with vendors to oversee purchase orders, track special orders, and coordinate with opportunity buyers to optimize procurement.
  • Verified incoming shipments, resolved discrepancies, and liaised with vendors to ensure order accuracy.
  • Organized and managed stock using inventory systems, ensuring proper rotation and optimal stock levels.
  • Managed vendor relationships, negotiated terms, and ensured compliance with contractual agreements.
  • Monitored product quality and addressed discrepancies to maintain high standards.

Commercial Sales Manager

Topcarga SAS
Barranquilla, Colombia
01.2020 - 01.2021
  • Spearheaded customer acquisition and retention strategies, expanding the customer base by 30% and increasing sales revenue.
  • Managed crisis management in areas of concern and troubleshooting.
  • Founded and led the new business unit, Topcarga Lite, focusing on smaller packages and contributing 15% to overall company revenue.
  • Led special projects and two programs focused on involvement and retention.
  • Monitored and optimized daily sales performance and investment budgets, ensuring 95% adherence to budget targets and driving financial growth.
  • Worked with related financial, commercial, and customer-based software.
  • Integrated innovative solutions to meet customer needs - Managed outreach, leadership learning, and training.

Regional Sales Supervisor

Pernod Ricard
Colombia
01.2019 - 01.2020
  • Company Overview: Regional Atlantic Coast
  • Maintained and monitored KPIs with key customers to ensure optimal performance and alignment with business goals.
  • Deployed the sales force to ensure the proper execution of Trade Marketing and Commercial Plans.
  • Planned, monitored, and tracked daily results and investment budgets across assigned sales channels.
  • Identified market opportunities to propose new projects.
  • Provided support and training on management tools for the sales force.
  • Regional Atlantic Coast

Senior Key Account Manager, Global Brand Developer

Bavaria AB InBev
Colombia
01.2014 - 01.2019
  • Company Overview: Caribbean Coast Region
  • Directed the planning, tracking, and evaluating monthly sales force indicators, consistently exceeding sales.
  • Implemented strategic action plans during direct client visits, increasing sales volumes by 25% and strengthening key customer relationships.
  • Led 60+ account openings each year, promoting sales.
  • Cultivated a motivating and high-performance team environment, enhancing brand commitment and increasing team retention rates.
  • Managed special professional development programming and data reporting for staff.
  • Managed high-profile sponsorships for events organized by entrepreneurs, clients, foundations, and local governments.
  • Led participation in five major national festivals in the Coast Region, significantly enhancing brand presence and customer engagement.
  • Created special marketing and outreach initiatives to partner with over 35 stakeholders each quarter.
  • Oversaw and optimized inventory control for event infrastructure, reducing loss by 15% and ensuring 300+ events.
  • Led the planning, distribution, and evaluation of monthly management indicator goals for sales representatives.
  • Analyzed, developed, and executed strategic activities with key clients, and growth in sales.
  • Supervised daily commercials.
  • Caribbean Coast Region

Trade Marketing Developer

British American Tabacco
Colombia
01.2012 - 01.2014
  • Company Overview: Caribbean Coast Region
  • Developed, executed, and proposed marketing activities at assigned strategic points of sale to drive volume growth, market share, and visibility through merchandising materials.
  • Managed budgets for strategic negotiations, ensuring proper execution and achieving a return on investment.
  • Built strong commercial relationships with store owners and staff, fostering loyalty and commitment to agreed-upon activities and events.
  • Caribbean Coast Region

Education

MBA - Marketing

Universidad Del Norte
Barranquilla, Colombia
11-2017

BBA - International Relations

Universidad Del Norte
Barranquilla, Colombia
11-2010

Skills

  • Inventory management
  • Sales forecasting
  • Vendor negotiation
  • Customer relationship management
  • Budget management
  • Procurement processes
  • Operational efficiency
  • Crisis management
  • Product quality assurance
  • Market analysis
  • Data analysis
  • Team leadership
  • Visual merchandising
  • Staff training
  • Promotional strategies
  • Succession planning
  • Team management
  • Vendor management
  • Sales expertise

Languages

Spanish
Native/ Bilingual
French
Professional
English
Native/ Bilingual

Certification

Atlanta English Institute Grad: 2022

ā— English ESL - Specialized training in leadership and analytical language skills for business and profession

Timeline

Assistant Department Manager

Floor & Decor
09.2024 - Current

Procurement Storekeeper Specialist and Buyer

Omni Hotels
12.2021 - 07.2024

Commercial Sales Manager

Topcarga SAS
01.2020 - 01.2021

Regional Sales Supervisor

Pernod Ricard
01.2019 - 01.2020

Senior Key Account Manager, Global Brand Developer

Bavaria AB InBev
01.2014 - 01.2019

Trade Marketing Developer

British American Tabacco
01.2012 - 01.2014

MBA - Marketing

Universidad Del Norte

BBA - International Relations

Universidad Del Norte
Armando GonzalezRubioMarketing & Sales