SENIOR SALES & MARKETING EXECUTIVE Business Development
Account Management
Strategic Marketing/Positioning Visionary executive with 20+ year track record, skilled in building and repositioning software and technical sales and related teams to achieve revenue growth and client retention. Valued business partner with proven talent for working effectively with key organizational players at every level and function. Exceptional communicator with a consultative sales style, exceptional problem-solving abilities and a keen client needs assessment aptitude.
Overview
25
25
years of professional experience
Work History
Sales, Marketing and I/T Manager
Phillips Chrysler Jeep Dodge Ram
10.2015 - 05.2021
Increased sales revenue 83%, by implementing targeted marketing strategies, updated technologies, new partnerships and effective sales techniques.
Increased new vehicles sales from averaging 65 new vehicles to 133 new monthly and 85 pre-owned to 130 sold monthly, by improved brand visibility with well-executed promotional campaigns and engaging social media content.
Successfully increased parts/service revenues and efficiencies 30%+ by creating dedicated and secure wireless network system and installing computers with designated network for all technicians.
Collaborated with cross-functional teams and companies to design and implement comprehensive network solutions for all departments within dealership with fiber optic redundancy.
Managed network upgrades, migrations, and expansions while minimizing disruptions to daily operations.
Analyzed root causes of recurring issues to develop long-term solutions that increased reliability across multiple networks and equipment.
Reduced downtime for dealership by providing efficient training, technical support and timely issue resolution.
National Director Training and Customer Care
ELEAD1ONE
04.2012 - 10.2015
Achieved 45% monthly increase in installation capacity, enhancing division's ability to handle new units.
Drove 57% growth in active customer base, expanding company's market presence and revenue. Enhanced client relationships by actively engaging with key stakeholders and addressing their concerns.
Developed a deep understanding of client's technical needs, enabling the creation of tailored solutions that delivered value and met business objectives.
Achieved and maintained remarkable 92% customer-retention rate without long-term agreements, implementing procedures that identified and remediated at-risk customers and swiftly addressed concerns.
Created and implemented post-installation process to ensure seamless customer onboarding experience.
Restructured team activities from activity-based to data-driven retention strategies.
Increased revenue growth by identifying new opportunities within enterprise accounts and developing strategic partnerships.
Developed customized training materials for diverse learning styles, leading to improved client comprehension and retention.
Provided timely updates on account activities, enabling the management team to make informed decisions in driving business growth.
Expanded market share through targeted prospecting and strategic relationship building with key decision makers.
Built strong relationships with industry partners, increasing brand visibility and generating valuable referrals.
Regional ESales Director
SONIC AUTOMOTIVE, INC.
02.2010 - 04.2012
Managed the development, implementation and ongoing operations of Business Development Centers (BDC) and call centers within 33 of 144 Automotive Dealerships Nationally
Consistently grew designated region of dealerships to lead the nation quarterly for eight consecutive quarters
Recruited, trained and managed new BDC and call center managers and agents development
Established proper usage of Processes within BDC and conducted ongoing training to assure success of BDC and growth in dealership sales and market share
Supervised Dealership Traffic Management, Online Marketing and Third Party product usage efforts
Consulted and trained all BDC and Sales Department personnel to improve profitability and efficiency utilizing enhanced CRM data mining, customer profiling and customer follow-up procedures.
Developed and executed sales plans for consistent growth in revenue and profitability.
North Carolina National Guard
U.S. ARMY
06.2008 - 12.2009
Developed Standard Operating Procedure for base security systems that were adopted by both Battalion and the company who designed the system
Hand-selected by Battalion to work in Intelligence section as analyst and operations advisor
Promoted to Platoon Sergeant, supervising 59 soldiers on 4 security teams
Responsibilities included briefing, organizing, scheduling and managing the team movements for 200+ missions and continuous training on procedures, tactics, equipment and software operations
Supervised security for the Battalion Commander, Command Sergeant Major, Operations Officer, Head of Intelligence and Military Civil Affairs while on the battlefield.
Coordinated and supervised air assets for security and air strikes during missions within designated area of responsibility.
Detected potential threats by closely observing behaviors, identifying suspicious activities, and promptly reporting incidents to supervisors and .
Co-Founder/Owner
PROSPECT TECHNOLOGIES/TENEO RESOURCES
03.2003 - 02.2010
Generated $850K+ annually in long-term contracts concurrently providing sales management and training, dealer account management and marketing
Secured Volvo-North America as OEM national account, that would provide up to 100% CO-OP payment from Volvo for all 350 national locations
Created and executed product development and enhancements.
Increased company revenue by developing and implementing innovative marketing strategies.
Streamlined operational processes for improved efficiency and cost reduction.
Streamlined data processing for faster results by implementing advanced analytics tools.
Enhanced business efficiency by identifying trends and patterns in complex datasets.
Provided actionable insights through comprehensive reports and dashboards, supporting strategic initiatives.
Senior Regional Sales Director
AutoWeb Technologies
02.2000 - 01.2003
Recaptured $550K in revenue by identifying dealer pricing structure discrepancies
Worked with company's CFO, Vice President of Sales and Finance Directors to draft more favorable contract terms
Generated $1.95M in recurring annual revenue
Realigned assigned territory strategies allowing 400% increase in sales revenue and market share
Authored commission structure and incentive programs throughout sales and sales support divisions
Increased client retention by 26% through early detection/prevention of attrition.
Director-North American Sales and New Product Integration
AutoWeb Technologies
04.1996 - 01.2000
Sales Team achievements: Increased number of dealer clients by 25% in 14 months
Grew revenue from $13M to $32.8+M in 18 months
Exceeded projected revenues enabling company to launch successful IPO March 1998
Personal achievements: Managed 38 person multi-functional team to develop short and long term strategic sales
Consistently ranked #1 and #2 in sales revenue and client growth month over month
Averaged 195%+ overall achievement in newly emerging industry
Key team member in facilitating strategic alliance with Saturn Cars of North America and Lexus Cars of North America to fulfill OEM online marketing, e-commerce and CRM needs
Launched training and sales initiatives for acquired and internally developed products and services
Acquisition assessment team member, responsible for reviewing potential acquisition targets' sales performance, training and customer support departments.
Skills
Strategic Sales & Marketing Campaigns
Executive Presentation & Negotiations
Prospecting & Lead Generation
Key Account Acquisition & Retention
Data Mining
Conflict Resolution
Adaptability
Risk Assessment
Access Issue Resolution
Network Troubleshooting
Education Training
US Army 2007-2010 Certified in multiple software programs utilized in intelligence analysis, targeting, biometric identification, satellite imagery and mapping
University of Georgia, Speech Communications 1992 – 1996
US Army (active duty, reserves, and University of Georgia ROTC), 1988 – 2000. Advanced courses in communications, leadership, management, and team building.
US Navy (active duty), 1986 – 1988. Extensive training in electronics.
Timeline
Sales, Marketing and I/T Manager
Phillips Chrysler Jeep Dodge Ram
10.2015 - 05.2021
National Director Training and Customer Care
ELEAD1ONE
04.2012 - 10.2015
Regional ESales Director
SONIC AUTOMOTIVE, INC.
02.2010 - 04.2012
North Carolina National Guard
U.S. ARMY
06.2008 - 12.2009
Co-Founder/Owner
PROSPECT TECHNOLOGIES/TENEO RESOURCES
03.2003 - 02.2010
Senior Regional Sales Director
AutoWeb Technologies
02.2000 - 01.2003
Director-North American Sales and New Product Integration
Senior Customer Sales Consultant at Mattblatt Chrysler Dodge Jeep Ram, *Formerly Family Chrysler Dodge Jeep RamSenior Customer Sales Consultant at Mattblatt Chrysler Dodge Jeep Ram, *Formerly Family Chrysler Dodge Jeep Ram
NC Licensed Massage and Bodywork Therapist at Self Employed /Private PracticeNC Licensed Massage and Bodywork Therapist at Self Employed /Private Practice