Company Overview: the women's clothing brand https://thebodywear.com/
Increased annual sales by 30% through strategic marketing initiatives and data-driven actions, such as website replacement, increased Instagram posting, and collaborations with influencers;
Managed social media channels (Instagram, Facebook, Telegram) to enhance brand presence and audience engagement;
Led the product lifecycle process from ideation to implementation, ensuring development aligned with sales demands and market needs;
Conducted customer analysis using CRM tools, optimizing targeted campaigns and enhancing customer retention strategies;
Collaborated with cross-functional teams, including design, production, and sales, to deliver cohesive brand experiences;
Developed and managed marketing budgets, ensuring efficient resource allocation
Maintained inventory records and monitored reorders to complete collections;
Led recruitment for key roles, fostering a high-performing and collaborative team culture
The women's clothing brand https://thebodywear.com/
Store/Sales Manager
Retail Fashion Outlet
Kyiv, Ukraine
10.2017 - 02.2019
Led the sales team, increasing productivity and training employees in customer service standards;
Oversaw product display and visual merchandising in accordance with brand standards;
Managed sales reporting, inventory, and product orders to ensure smooth store operations;
Managed in-store marketing activities, including promotions, events, and customer engagement initiatives;
Education
Digital Marketing Certificate -
Noble Desktop
New York, USA
01.2025
Digital Marketing -
Projector
Kyiv, Ukraine
05.2019
Master of Law -
National University of Life and Environmental Sciences of Ukraine