Aruna Dasari
Fremont,CA
Summary
Experienced Senior Technology leader with 25 years of experience spearheading large scale, complex enterprise transformation initiatives for Retail, Manufacturing and Technology companies. Specialized in orchestrating high performance teams and pioneering large scale systems on a global scale, Aruna has directed engineering teams in revolutionizing customer and store facing systems ,including ecommerce, mobile apps, loyalty , order management, fulfillment , logistics systems and omnichannel retail solutions. Strategic and visionary leader with a successful track record of driving IT strategy, architecture, delivery and operations excellence.
Overview
25
25
years of professional experience
Work History
Vice President of Technology
SSENSE
05.2022 - Current
- Spearheaded digital transformation initiatives, enhancing overall organizational agility and responsiveness to industry trends as a leader in the world of luxury fashion.
- Developed and executed strategic technology initiatives, including implementing a fully automated next generation fulfillment center , new OMS and Retail POS platform leading to improved business processes and increased revenue.
- Led large-scale technology migrations moving from legacy monolithic architecture to support multi-node network enablement , improved inventory accuracy and financial reconciliation.
- Built high-performing technology teams through effective recruitment, training, and performance management strategies.
Vice President of Engineering
Madison Reed
12.2019 - 05.2022
- Own the technology and product strategy, architecture to help scale as Madison Reed is undergoing a rapid transformation of growth
- Built the ecommerce and Infrastructure teams at Madison Reed
- Key teams include software engineering, cloud, DevOps, QA, Security, and IT Operations.
Director Of IT, Corporate Systems
Sephora USA Inc.
08.2016 - 11.2019
- Own product strategy, architecture, and delivery for Enterprise Modernization of Retail Planning, Merchandising and Financial systems
- Transformed Sephora's legacy business systems executing a 20M vision over 3 years implementing several key strategic initiatives driving revenue and sales
- Improved sales lift of 5% with optimized assortments localized to market resulting in $87M revenue over 5 years by spearheading Oracle Assortment and Space Optimization initiatives
- Reduced 6M in inventory costs and increased sell-through of holiday resulting in 28M/year Sales improvement by leading the Planning initiative.
Director Of IT, Supply Chain
Williams Sonoma Inc.
04.2005 - 08.2016
- Lead a 100+ FTE team of Product Management, Operations and Engineering responsible for delivering several strategic initiatives to support international expansion, new brand launch, Omni Channel, planning and other key business strategies
- Champion and deliver PLM system reducing product dev costs by $30M
- Saved 6M/year in application support with re-negotiated 3-year vendor contracts
- Delivered the Omni-Channel initiative reducing backorders by $5M and savings of 25% in lost Sales.
- Developed high-performing teams by providing mentorship, guidance, and opportunities for professional growth.
- Managed budgets effectively to ensure optimal use of resources while maintaining financial stability.
Manager, Supply Chain & Logistics
Conagra Foods Inc.
05.2002 - 03.2005
- Architect and led large-scale technology transformations leveraging deep retail, technology, & implementation expertise
- Delivered the Integrated Logistics implementation for Temperature Controlled, Dry Network and Plant Outbound
- Led change management initiatives and designed functional area infrastructure to support demand planning and supply strategy.
- Monitored and analyzed business performance to identify areas of improvement and make necessary adjustments.
Manager, Software Engineering
Wipro Technologies, General Motors
07.1999 - 04.2002
- Responsible for gathering the requirements for planning the vehicle launches at General Motors to support successful vehicle launches
- Increase visibility of part plan to all customers and suppliers and allow program changes to be communicated as quickly as desired.
- Implemented continuous integration tools to streamline deployment processes, reducing release times and minimizing downtime for end users.
- Led a team of software engineers, resulting in timely delivery of high-quality products while adhering to budget constraints.
Education
MBA - Supply Chain Management
California State University
Hayward, CA06.2009
Bachelor of Science - Electronics and Communications Engineering
JNTU College of Engineering
Hyderabad, India05.1999
Skills
- IT Strategy & Roadmap
- Systems architecture
- Delivery Excellence
- Product Management
- Business Acumen & Value creation
- Stakeholder Management
- Talent Development
- Program Management and Execution
Websites
Personal Information
Title: Senior Technology Executive
Timeline
Vice President of Technology
SSENSE
05.2022 - Current
Vice President of Engineering
Madison Reed
12.2019 - 05.2022
Director Of IT, Corporate Systems
Sephora USA Inc.
08.2016 - 11.2019
Director Of IT, Supply Chain
Williams Sonoma Inc.
04.2005 - 08.2016
Manager, Supply Chain & Logistics
Conagra Foods Inc.
05.2002 - 03.2005
Manager, Software Engineering
Wipro Technologies, General Motors
07.1999 - 04.2002
MBA - Supply Chain Management
California State University
Bachelor of Science - Electronics and Communications Engineering
JNTU College of Engineering