Summary
Overview
Work History
Education
Affiliations
Affiliations
References
Timeline
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Ashlee Keel

Ashlee Keel

Executive

Summary

Business-savvy professional with 23 years of sales experience across oil & gas, real estate, and pharmaceuticals. Proven track record of consistently exceeding sales quotas in competitive markets. Expertise in delivering impactful presentations, addressing client objections, and successfully closing sales.

Overview

23
23
years of professional experience

Work History

President / Founder

Vicars Drilling Fluids
Houston/Dallas, TX
05.2010 - Current
  • Created business plan, developed early-stage capital and founded Vicars Drilling Fluids in 2010. www.vicaarsdf.com
  • VDF secured and served clients in major producing basins across the US including the Eagle Ford, Haynesville, East Texas and Mid-Continent.
  • Primary product lines are drilling lubricants and lost circulation material.
  • Received US patents on products such FRACSEAL PRO™ and LUBRICITY PRO™.
  • Responsible for daily operations, marketing/business development, procuring raw material for product design, testing chemicals in the lab, managing and training sales team and administrative duties including human resources/accounting.
  • Primary constituents include employees, consultants, client operations & corporate personnel & shareholders. Developed incentive performance plan which motivated sales force and resulted in a 20% increase in sales.
  • Responsible for hiring consultant engineers, maintaining pre-established relationships with clients, researching new manufacturers, obtaining pricing, product specifications and pilot testing products in the lab.
  • Secured Master Service Agreements with clients such as XTO Energy, EP, Devon Energy, Chesapeake Energy, BHP, EXCO Resources, NFR Energy, Sandridge Energy, Energy XXI, PetroQuest, SKPlymouth and Chaparral Energy.
  • Initiated product development, negotiated and obtained key materials from foreign and domestic suppliers.
  • Overseeing & managing inventory at stock points in Haynesville, EagleFord, Mid-Continent & Houston, including overseas shipments to Port of Houston.

Corporate/Field Sales

Drill Chem, LLC
Houston, TX
07.2007 - 05.2010
  • Responsible for sales of drilling fluids and specialty products to the Houston, Dallas, Tulsa, Oklahoma City, Shreveport, Little Rock, Pittsburgh and West Virginia markets.
  • Established and maintained relationships with targeted drilling engineers, drilling superintendents and all drilling operations personnel.
  • Cold called on top tier oil and gas companies as well as made field calls to rigs across the United States including Fayetteville, Marcellus, Barnett and Haynesville Shales, as well as South Texas and the Gulf Coast.
  • Added Chesapeake and Petrohawk Accounts, as well as other small independent operators, tripling the sales volume of company within 11 months.
  • Generated sales revenue by successfully presenting drilling fluids programs consistently to clients with the intent to keep their drilling costs within AFE guidelines.  

Territory Manager

Victory Pharma
Atlanta, GA
12.2006 - 07.2007
  • Ranked 3rd nationally out of 84 reps on leading drug, Naprelan 375 within first 60 days of employment.
  • Established and leveraged relationships with targeted physicians and pharmacists.
  • Achieved 10-12 total office calls accompanied with a minimum of 2 pharmacy calls per day.
  • Managed my territory by creating action plans, analyzing data and implementing specific interventions to increase new prescriptions and market share.
  • Successfully mapped and routed detailed schedule for a new, undeveloped territory.
  • Facilitated customer focused sales presentations to maximize market share and increase product portfolio revenues.

Commercial Real Estate Agent

TIG Commercial Real Estate
Austin, TX
02.2006 - 08.2006
  • Responsible for the sales and leasing of office buildings and suites.
  • Handled tasks, including all marketing, involved with Project Leasing and Tenant Representation.
  • Implemented cold calling tactics and closed prospective clients in tenant markets.
  • Initiated cold calling, pre-call planning and post-call follow up.

Leasing and Sales Agent

Key Properties
Austin, TX
06.2004 - 01.2006
  • Consistently ranked in top 3 out of 32 agents - 2004, 2005.
  • Averaged eight closings per month, while carrying a full load of 15 credit hours at the University of Texas.
  • Responsible for leasing and sales for residential and commercial properties in aggressive Central Austin, UT campus area.
  • Managed outside marketing duties for multiple property locations.
  • Generated sales revenue by maximized sales efforts, territory analysis and identifying target accounts for potential clients.

Education

Bachelor of Arts - Sociology/Communications

University of Texas
2006

Spanish

University of Barcelona
2005

Affiliations

  • Aircraft Owners & Pilots Association 2014 - present
  • Big Brother Big Sister Volunteer 2009-2010
  • Wesley Village Nursing Home Volunteer 2000-2010
  • American Association of Drilling Engineers Dallas Member 2007
  • Texas Exes Alumni Association 2006-Present
  • WBENC Member - Southwest Council 2010-2011
  • Scottish Rite Hospital Volunteer 2015-2016
  • Hadley Drilling Fluids School Presenter 2014 - 2016

Affiliations

  • Private Pilot Certification 2014
  • Little Rock Marathon 4:16:00 2009 I Dallas Whiterock Marathon 4:45:00 2010
  • Set up overseas buying and manufacturing plant in Houston and other various shale plays across the US
  • Graduated debt free from University of Texas while paying my way through school and working full time

References

References available upon request.

Timeline

President / Founder

Vicars Drilling Fluids
05.2010 - Current

Corporate/Field Sales

Drill Chem, LLC
07.2007 - 05.2010

Territory Manager

Victory Pharma
12.2006 - 07.2007

Commercial Real Estate Agent

TIG Commercial Real Estate
02.2006 - 08.2006

Leasing and Sales Agent

Key Properties
06.2004 - 01.2006

Bachelor of Arts - Sociology/Communications

University of Texas

Spanish

University of Barcelona

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Ashlee KeelExecutive