Summary
Overview
Work History
Education
Skills
Timeline
General Manager of the Year
Generic

Ashleigh Gonzalez

Bradenton,FL

Summary

Knowledgeable Hospitality Leader with experience in balancing dual hotels operations, hotel transitions and hotel opening. Have positive relationship with owners, corporate team, management team, employees and guests. Demonstrates effective leadership in streamlining processes and enhancing team performance.

Overview

20
20
years of professional experience

Work History

Dual General Manager

Ameniti Bay & Magnolia Pointe - Lodgco Hospitality
07.2022 - Current
  • Assisted Lodgco Hospitality with hotel transition from previous ownership team; building strong relationships with current management and still retaining 40% of original staff either direct or converted employee from contract staffing.
  • Streamlined daily operations by implementing efficient management strategies and optimizing staff productivity.
  • Improved communication between departments by establishing regular meetings to address concerns and share best practices.
  • Increased overall guest satisfaction by fostering a positive work environment and ensuring exceptional customer service.
  • Implemented cost-saving measures, reducing overhead expenses while maintaining quality standards.
  • Managed budgets and financial performance, ensuring profitability.
  • Enhanced guest experience through regular property inspections and maintenance initiatives.
  • Collaborate closely with the Sales team to develop and execute property-specific sales plans, group business strategies, and local marketing initiatives.
  • Partner with Revenue Management to analyze market trends, optimize pricing strategies, and improve RevPAR and overall profitability.
  • Participate in weekly revenue strategy meetings, forecast reviews, and business planning sessions for both hotels.
  • Support proactive prospecting and client engagement activities to grow corporate, group, and transient business. Monitored market trends to stay competitive within the industry, adjusting pricing strategies accordingly.
  • Collaborated with regional managers to develop strategic plans for operational improvements across multiple properties.

General Manager

Hyatt Place
02.2017 - 07.2022
  • Led team in all aspects during opening of hotel; including working with construction, brand, FF&E, hiring, sales, and training.
  • Responsible for all day to day operations of the hotel.
  • Develop operating budgets and ensure achievement of revenue and profits.
  • Work with sales department on prospecting new business and maintaining accounts.
  • Work closely with catering and F&B to exceed budget and service goals.
  • Drive employees to exceed customer service standards. (Top 10% of Hyatt Place Brand).
  • Work with both corporate and brand Revenue Manager to assure hotel is in line with market to maximize daily revenue goals.
  • Managed budget implementations, employee reviews, training, schedules, and contract negotiations.

General Manager

Hyatt Place
08.2013 - 02.2017
  • General Manager on site during management transition. Worked directly with previous ownership and Lodgco to ensure successful transition including employee retention.
  • Responsible for all day to day operations of the hotel.
  • Conduct quality audits to ensure hotel is following all brand standards.
  • Develop operating budgets and revenue goals for both rooms and food and beverage. Worked with Lodgco team as the first Florida property and further understanding of Florida seasons and trends.
  • Participate in weekly Revenue Management meetings setting rates and length of stay restrictions to maximize revenues. Forecasting monthly sales against revenue goals to understand need time and business.
  • Cultivated strong relationships with clients, vendors, and partners to ensure long-term success and loyalty.
  • Oversaw conversion of PMS, conduct staff training for new PMS and worked with PMS vendor and brand for seamless transition.

Assistant General Manager

Hyatt Place
12.2010 - 08.2013
  • Responsible for hiring, scheduling, and continual training of all employees.
  • Manage all customer service areas including front desk, night audit food and beverage, housekeeping, maintenance/grounds and banquet departments.
  • Payroll.
  • Responsible for purchasing all housekeeping, maintenance, food and beverage and office supplies for property.
  • Work with hotel owners, GM and DOS in setting goals for the annual budget.
  • Participate in weekly revenue meetings to review the hotel’s rates and availability making adjustments as needed to meet and exceed budget.
  • Resolve all escalated guest issues.
  • Manager on Duty when General Manager is not on property.
  • Work closely with Sales to determine menus and floor plans for of meetings and events.

Sales Manager

Hyatt Place
10.2009 - 12.2010
  • Focus on SMERF market group business and all-day meetings.
  • Solicit, book and service new and existing accounts to meet and exceed revenue goals through telephone prospecting, outside sales calls, site inspections and written communication.
  • Complete all required paperwork in a timely and accurate manner including RFPs, contracts, menus, BEOs, invoices, billing and commissions.
  • Establish relationships with local venues to drive business opportunities.
  • Participate in weekly Revenue meetings to review competitive set, market trends, property occupancy and adjust rates as needed.
  • Work in conjunction with the Director of Sales to establish Sales and Marketing budget.
  • Attend local networking events and trade shows promoting the hotel.

Director of Front Office and Revenue Operations

The Colony Beach and Tennis Resort
09.2005 - 09.2009
  • Responsible for hiring, training, managing and overseeing all functions of the Rooms Division including front desk, reservations, PBX, concierge, bellman, valet, and night audit.
  • Work closely with sales and marketing departments to determine room rates for leisure and corporate business, establish minimum lengths of stay, and promotional tools for maximizing daily revenue.
  • Establish working relationships with all third-party marketing managers to maximize revenue production, placement and rating position on site.
  • Generate detailed weekly resort revenue reports.
  • Lead weekly yield maximization meetings with sales team.
  • Work with meeting planners for small groups, reunions, and weddings to coordinate rooms, reservations, billing arrangements and all details while on property. Act as group liaison.
  • Conducted thorough employee evaluations, identifying opportunities for professional growth and development.
  • Promoted a positive work environment, fostering strong relationships among team members.
  • Assisted team in handling and solving complaints and incidents, communicating results with corporate management.
  • Oversaw financial management for the front office, including budgeting, forecasting, and expense tracking.

Education

Masters of Business Administration -

University of Phoenix
Online
05.2009

Revenue Management Certification - undefined

eCornell
02.2008

Bachelor of Science - Business Administration, Business Finance and Hospitality Management

Florida Southern College
04.2005

Skills

  • Staff training and development
  • Operations management
  • Performance analysis
  • Human resources management
  • Team player
  • Time management
  • Efficient multi-tasker
  • Team leadership
  • Relationship building
  • Customer relations
  • Staff training/development
  • Administrative skills

Timeline

Dual General Manager

Ameniti Bay & Magnolia Pointe - Lodgco Hospitality
07.2022 - Current

General Manager

Hyatt Place
02.2017 - 07.2022

General Manager

Hyatt Place
08.2013 - 02.2017

Assistant General Manager

Hyatt Place
12.2010 - 08.2013

Sales Manager

Hyatt Place
10.2009 - 12.2010

Director of Front Office and Revenue Operations

The Colony Beach and Tennis Resort
09.2005 - 09.2009

Revenue Management Certification - undefined

eCornell

Masters of Business Administration -

University of Phoenix

Bachelor of Science - Business Administration, Business Finance and Hospitality Management

Florida Southern College

General Manager of the Year

Lodgco Hospitality General Manager 2024