Summary
Overview
Work History
Education
Skills
Websites
Timeline
Generic

Ashley Cook

Hartford,CT

Summary

Proactive Design Project Manager with robust skills in overseeing design quality and resolving stakeholder conflicts. Committed to maximizing brand initiatives and executing marketing strategies that enhance client engagement and drive sales growth.

Overview

4
4
years of professional experience

Work History

Design Project Manager

SGS Marks
Toronto
08.2022 - Current
  • Facilitated design reviews and provided feedback for improvement opportunities.
  • Resolved conflicts between stakeholders regarding scope changes or implementation issues.
  • Oversaw the work of designers to ensure quality standards were met.
  • Developed project plans, timelines, budgets, and resource allocations.
  • Ensured compliance with industry standards during all stages of the project development cycle.
  • Developed and maintained project plans, schedules and budgets to ensure successful completion of projects.
  • Maintained a library of design patterns and guidelines that could be reused on future projects.
  • Identified risks associated with various aspects of the project lifecycle early on in order to take preventive measures accordingly.
  • Designed creative packaging and box art for products of various sizes and shapes.

Marketing Project Coordinator

Avid Marketing Group
Rocky Hill, CT
08.2021 - 08.2022
  • Developed key relationships with vendors, printers and shipping agents.
  • Oversaw marketing for product launches and coordinated public relations, direct mail pieces, sales training and e-mail campaigns.
  • Maximized branding initiatives by preparing marketing packages and advertising collateral to secure prospects and increase sales.
  • Strategically devised customer approaches, meeting sales objectives and capitalizing on emerging opportunities.
  • Leveraged email, print and social campaign strategies to strengthen brand awareness with target consumers.
  • Generated monthly performance metrics and analytical reports, reviewing and communicating marketing campaign successes to clients.
  • Composed well-written copy to maintain compliance with corporate and legal guidelines.

Education

Liberal Arts And Sciences

Florida International University
Miami, FL
12.2017

Skills

  • Client relations
  • Brand management and strategy
  • Workflow coordination
  • Creative asset control
  • Strategic partnership development
  • Project lifecycle management
  • Deadline driven
  • Marketing campaign management
  • Reports and documentation
  • Creative direction
  • Adobe Photoshop proficiency
  • Multicultural marketing
  • Vendor relations
  • Content management systems
  • Project analysis and scoping
  • Typography expertise

Websites

Timeline

Design Project Manager

SGS Marks
08.2022 - Current

Marketing Project Coordinator

Avid Marketing Group
08.2021 - 08.2022

Liberal Arts And Sciences

Florida International University

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