Ashley DePaul
Maitland,FL
Summary
Creative professional with proven track record in leading artistic initiatives and developing innovative campaigns. Known for strategic approach to brand storytelling and visual communication, consistently delivering impactful results. Collaborative team player with focus on achieving creative goals and adapting to evolving project requirements.
Overview
7
7
years of professional experience
Work History
Creative Director
Bar None Creations
06.2022 - Current
- Elevated company reputation and profits through consistent delivery of high-quality creative content using experiential marketing techniques.
- Monitored industry trends to keep creative materials fresh and engaging.
- Built strong relationships with partners and vendors, leading to strong long-term partnerships and repeat & new business opportunities.
- Developed high-impact creative social media content and promotional materials for company campaigns from concept to completion.
- Formulated highly engaging & viral brand concepts that increased sales
- Negotiated with vendors and contractors to secure cost-effective services without sacrificing quality, thereby optimizing project budgets.
- Evaluated and led creative team ideas and translated into actionable project plans.
- Developed strategic communication and marketing plans
- Enhanced brand recognition by developing innovative marketing campaigns and visually compelling designs.
- Executed private & internal events through concept and sale to completion
- Managed multiple projects simultaneously, ensuring timely completion and seamless execution.
Small Business Owner
MAM Events
12.2020 - 05.2023
- Managed daily operations for a successful small business, ensuring efficient processes and quality services.
- Established a loyal customer base by providing personalized attention and exceeding event expectations.
- Specialized in ground breaking experiential marketing techniques that use a five-point system to boost profits & brand identity
- Promoted business & other local businesses via social media to generate leads and maximize brand identity.
Event Coordinator
Walt Disney World Parks and Resorts
01.2018 - 12.2020
- Coordinated schedules and timelines for events across the Walt Disney World Resort.
- Adapted quickly when faced with unexpected challenges or changes in plans, maintaining composure while finding effective solutions.
- Collaborated with cross-functional teams to ensure seamless event execution and positive outcomes.
- Handled crisis management situations promptly, minimizing negative impact on event outcomes and client satisfaction.
- Conducted post-event analysis, identifying areas of improvement for future events.
- Boosted team efficiency with implementation of cloud-based event management system, facilitating real-time updates and collaboration.
Education
Bachelor of Science - Business Management
Florida Gulf Coast University
Fort Myers, FL08.2017
Skills
- Creative team leadership
- Content strategy
- Cross-functional collaboration
- Marketing expertise
- Creative vision development
- Attention to detail
- Complex problem solver
- Decision-making
- Strategic thinking
- Concept development
- Visual storytelling
- Social media strategy
Timeline
Creative Director
Bar None Creations
06.2022 - Current
Small Business Owner
MAM Events
12.2020 - 05.2023
Event Coordinator
Walt Disney World Parks and Resorts
01.2018 - 12.2020
Bachelor of Science - Business Management
Florida Gulf Coast University
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