Ashley Drlicka
Beaumont,CA
Summary
Dynamic marketing and advertising professional with extensive experience in campaign management, sponsorship fulfillment, brand strategy, and cross-functional project coordination. Known for exceptional organization, relationship building, and the ability to manage complex workflows across multiple properties and partners. Adept at optimizing processes, maintaining accurate financial and asset records, and ensuring flawless execution of high-visibility marketing initiatives.
Overview
17
17
years of professional experience
Work History
Advertising Supervisor
Agua Caliente Casino
Palm Springs, Rancho Mirage, Cathedral City, CA
09.2023 - Current
- Directs advertising and sponsorship fulfillment by managing a comprehensive asset tracker covering all live campaigns, contracted deliverables, and partner obligations across gaming, entertainment, and hospitality.
- Presents advertising opportunities and messaging strategies to internal leadership and external partners, ensuring alignment with Agua Caliente brand standards and regulatory requirements.
- Ensures cohesive integration of sponsorships by staying current on casino promotions, entertainment schedules, and property-wide initiatives to guide strategic message placement and campaign alignment.
- Oversees project workflows, collaborating with Brand Marketing, Creative Services, and external agencies to maintain on-time delivery of all advertising and sponsorship projects.
- Reviews and approves creative assets for accuracy, compliance, and brand consistency; delivered final materials for execution across TV, radio, in-venue displays, LED signage, print, and digital.
- Supports major casino events, tournaments, working closely with partners to deliver premium guest experiences and meet all contracted expectations.
- Represents the casino at on-site and off-site events, ensuring flawless execution of sponsorship activations and maintaining a high standard of brand presentation.
- Develops and executes innovative advertising campaigns to enhance brand visibility.
- Collaborate with cross-functional teams to align marketing strategies with business goals.
Advertising/Sports Marketing Specialist
K&N Engineering
Riverside, CA
01.2019 - 01.2023
- Directed advertising and sports marketing initiatives across motorsports events and brand partnerships to align with K&N’s performance-driven identity.
- Oversaw sponsorship fulfillment for racing teams and event partners, maintaining a comprehensive asset tracker for live campaigns and deliverables.
- Collaborated with motorsports organizations and event promoters to execute impactful on-site activations and VIP hospitality programs.
- Presented strategic advertising and partnership opportunities to internal leadership and external partners, detailing timelines and asset requirements.
- Cultivated strong relationships with racing teams and vendors to ensure seamless execution of sponsorship activations.
- Managed ticketing and hospitality allocations for sponsored races and events.
- Supported major motorsports events and trade shows, ensuring high standards for branding and fan engagement.
- Represented K&N at races and events, ensuring effective execution of branding and promotional elements.
Social Media Coordinator / Marketing Coordinator
K&N Engineering
CA
01.2016 - 01.2019
- Executed social media demand-generation strategies and published content across multiple platforms.
- Tracked KPIs and benchmarks to measure campaign effectiveness and optimize performance.
- Assisted with marketing campaigns, photo shoots, and cross-functional project execution.
- Provided product information to drive sales and brand exposure.
- Managed content calendars and coordinated posting schedules across multiple platforms.
Services / Appointment Clerk
Kaiser Permanente
CA
01.2012 - 01.2016
- Managed 200+ incoming calls daily while maintaining detailed call logs.
- Scheduled patient appointments and provided customer service within the Neurology department.
Licensed Cosmetologist / Receptionist
Urban Styles Salon
Lake Elsinore, CA
02.2009 - 01.2010
- Performed cosmetology services, assisted with product sales, and managed front-desk operations including client check-ins and appointment scheduling.
Education
Graduate -
Santiago High School
Corona, CA01-2006
Licensed Cosmetologist - Cosmetology
Salon Success
Corona, CA05-2008
Skills
- Advertising & Media Execution
- Sponsorship Management
- Campaign Planning & Optimization
- Project & Workflow Management
- Budget Tracking & Forecasting
- Creative Review & Quality Control
- Vendor & Partner Relations
- Cross-Functional Collaboration
- Social Media & Digital Strategy
- Event Support & On-Site Activation
- Contract & Asset Fulfillment
- Brand Messaging Alignment
Accomplishments
Employee of the quarter 2025.
Timeline
Advertising Supervisor
Agua Caliente Casino
09.2023 - Current
Advertising/Sports Marketing Specialist
K&N Engineering
01.2019 - 01.2023
Social Media Coordinator / Marketing Coordinator
K&N Engineering
01.2016 - 01.2019
Services / Appointment Clerk
Kaiser Permanente
01.2012 - 01.2016
Licensed Cosmetologist / Receptionist
Urban Styles Salon
02.2009 - 01.2010
Graduate -
Santiago High School
Licensed Cosmetologist - Cosmetology
Salon Success