Ashley Dunn
Los Angeles,CA
Summary
Media professional with over 10 years of experience in executing high-impact projects across television, digital platforms, and live events. Specializes in content development, celebrity interviews, and full-cycle production, consistently delivering audience-driven narratives that boost brand visibility. Proven ability to manage cross-functional teams and implement innovative storytelling strategies. Strong background in entertainment news and pop culture, contributing to strategic vision and creative excellence in media.
Overview
11
11
years of professional experience
Work History
Social Media Manager
Black Women in EntertainmenT
Los Angeles, CA
08.2024 - Current
- Developed and executed comprehensive social media strategies to increase brand awareness across multiple platforms.
- Analyzed engagement metrics to refine content strategy and enhance audience interaction.
- Collaborated with cross-functional teams to align social media initiatives with marketing campaigns and business goals.
- Created high-quality, engaging content tailored to target audiences, ensuring consistency in brand voice.
- Develop and execute a comprehensive social media strategy to grow brand
- Engagement
- Plan and manage a content calendar
- Track analytics and analysis daily
- Create graphics & Copywriting
- Produce, short-form video content with protect applications
- Oversee daily content posting and communlty
West Coast Entertainment Reporter
Parade Magazine
Los Angeles, CA
07.2024 - Current
- Senior red-carpet correspondent for the LA market, attending and covering high-profile events and press junkets demonstrating on-the-ground reporting expertise.
- Develop creative story angles, pitching 10+ in-depth features monthly.
- Conduct in-depth, live celebrity interviews, leveraging extensive research and knowledge of industry trends.
- Strategically craft in-depth questions and scripts, guiding the narrative of interviews and delivering breaking entertainment news with accuracy and insight.
- Execute content strategies for both on-air and digital platforms, ensuring impactful and engaging storytelling.
- Pitch and produce innovative story ideas for exclusive features, enhancing audience engagement and brand visibility.
Host / Writer /Executive Producer
Undunn Podcast
Los Angeles, CA
12.2020 - Current
- Produced and hosted 100+ podcast episodes, achieving a 30% growth in listenership over two years leading story ideation, programming, and production to align with weekly release schedules.
- Drove marketing strategies and rollout plans for each episode's distinct look, tone, structure, and theme.
- Created targeted marketing strategies, increasing episode downloads by 25% via social media promotion.
- Directed editorial production, including script editing, production schedules, scoring, and reviewing rough and final cuts, ensuring on-time delivery of weekly episodes and managing 5+ staff members.
- Coordinated interviews with 50+ guests, optimizing content for audience relevance and retention.
Associate Producer
Tribunal Justice: Amazon
Culver City, California
10.2024 - 06.2025
- Oversaw daily production of a nationally syndicated court TV show, managing all aspects of pre-production, on-set operations, and post-production to ensure seamless execution.
- Developed compelling case narratives by researching legal disputes, conducting interviews, and collaborating with litigants to create engaging and authentic content.
- Ensure deadlines and quality standards were consistently met.
- Manage casting and booking of litigants, and expert witnesses, ensuring diversity and relatability for a broad audience.
- Worked closely with legal consultants to verify case facts and maintain compliance with legal standards and broadcast regulations.
- Collaborated with the editorial team to craft episode scripts, balancing legal accuracy with compelling storytelling.
- Implemented innovative production strategies to enhance viewer engagement, resulting in an increase in ratings.
- Researched production topics using internet, video archives and other informational sources.
- Managed multiple projects simultaneously while meeting deadlines.
- Secured high-profile talent and guests, enhancing the show's credibility and driving audience engagement.
- Crafted dynamic scripts and statements tailored to show talent, ensuring consistent delivery of impactful and compelling narratives.
- Pitched and booked diverse, audience-relevant story ideas, contributing to a ratings boost and audience growth.
Freelance Entertainment Reporter
Xonecole
Los Angeles, CA
02.2024 - 06.2024
- Covered 10+ red carpet events, delivering timely interviews and exclusive content that increased readership by 20%.
- Provided comprehensive coverage of red carpet premieres, capturing exclusive content and interviews.
- Reported from press junkets, delivering timely and accurate information on upcoming film and television releases.
- Pitched and executed creative story ideas, contributing 5+ features monthly to high-traffic entertainment sites.
- Attended and reported on high-profile events, offering insider access and exclusive coverage to audiences.
- Conducted in-depth interviews with 30+ celebrity talent, providing unique insights and driving online engagement.
Entertainment Reporter, Writer and Producer
Where Is The Buzz
Los Angeles , CA
01.2019 - 05.2024
- Managed a team across 5 states, covering 150+ events, including the 2019 Emmy Awards, Grammy’s, Oscars, NAACP IMAGE Awards, People's Choice, Billboard, MTV Awards & BET Awards.
- Developed, wrote, and optimized content for on-air and digital platforms.
- Pitched and executed creative story ideas, contributing 5+ features monthly to high-traffic site.
- Booked and scheduled guests/talent for interviews, operated cameras on set, and directed field shoots.
- Generated in-depth interviews, increasing web traffic by 30% with viral content from celebrity interviews.
- Produced and optimized 200+ digital and on-air segments, contributing to a 20% rise in audience engagement.
- Grew social media following by 25% through effective promotion of content and events.
- Collaborated with video/photo teams to produce high-impact visual content, driving 20% more page views.
Sr. Producer
The Real Daytime Talk show
Burbank, CA
05.2021 - 09.2022
- Supervised 5+ producers and staff, overseeing daily operations and ensuring 100% on-time delivery of segments.
- Researched, wrote, and produced editorial content and packages with speed and accuracy in a fast-paced environment.
- Strategically pitched 100+ compelling and timely segment ideas for the Emmy-award winning talk show, consistently aligning content with the show's vision and audience interests, contributing to its ongoing success and acclaim.
- Conducted pre-interviews with talent, shaping the segment's flow and direction.
- Produced live, pre-taped, and evergreen segments, writing incisive questions and securing robust elements for guest bookings.
- Secured and managed scripts, graphics, soundbites and other assets to support segments
- Screened and edited clips for all segments, ensuring quality control and keeping the Executive Producer informed of developments.
- Developed and implemented strategies to produce weekly shows effectively.
- Supported hosts and talent with interviews, coordination, script revisions, and supervised editing.
- Field-produced live remote shoots and collaborated with other teams for large show remotes.
Lifestyle Reporter and Producer
NBC Hous Life (KPRC) | FOX 26 News | CBS Great Day
Houston, TX
05.2014 - 05.2018
- Presented and produced 150+ in-depth live in studio and live remote segments, increasing audience engagement by 30% across three news outlets
- Pitched story ideas to producers and assignment editors, and served as a NY Fashion Week traveling correspondent.
- Led social media campaigns for live segments, resulting in a 15% increase in viewership for special events.
- Produced and wrote post-NYFW on-air segments, assisting editors with finalizing content.
- Booked and coordinated talent for segments, collaborating with producers to ensure segment continuity.
- Researched and wrote entertainment news and fashion stories, utilizing social media to engage the public.
Education
Bachelor of Arts - Communications
Prairie View A & M University
Prairie View, TX05-2006
Skills
- Hosting and reporting
- Social media management strategy
- Podcast production
- Data analytics
- Content creation
- Interviewing and moderation
- Scriptwriting and copywriting
- Video production
- Editing skills
- Breaking news coverage
- Fact-checking and integrity
- Project management
Timeline
Associate Producer
Tribunal Justice: Amazon
10.2024 - 06.2025
Social Media Manager
Black Women in EntertainmenT
08.2024 - Current
West Coast Entertainment Reporter
Parade Magazine
07.2024 - Current
Freelance Entertainment Reporter
Xonecole
02.2024 - 06.2024
Sr. Producer
The Real Daytime Talk show
05.2021 - 09.2022
Host / Writer /Executive Producer
Undunn Podcast
12.2020 - Current
Entertainment Reporter, Writer and Producer
Where Is The Buzz
01.2019 - 05.2024
Lifestyle Reporter and Producer
NBC Hous Life (KPRC) | FOX 26 News | CBS Great Day
05.2014 - 05.2018
Bachelor of Arts - Communications
Prairie View A & M University