Hi, I’m
Ashley Falkner
Kansas City,KS
Summary
Talented creative business owner with excellent marketing and customer service and more than 15 years of experience. Highly effective and comfortable working with people at all levels in organization.
Overview
13
years of professional experience
2
years of post-secondary education
Work History
Ashley's Purple ApronKansas City, KS
Cake Artist/Owner
08.2013 - 05.2023
Job overview
- Managed day-to-day business operations.
- Consulted with customers to assess needs and propose optimal solutions.
- Evaluated suppliers to maintain cost controls and improve operations.
- Designed interactive website platform for sales and customer management.
- Developed social media strategies for business growth and improvement of customer relationships.
- Created customized marketing materials to increase product awareness.
American Crane & Tractor Parts Inc.Kansas City, KS
Marketing Assistant
12.2009 - 08.2013
Job overview
- Proofread marketing collateral ahead of printing to eliminate errors.
- Worked closely with product development teams to create and maintain marketing materials for sales presentations and client meetings.
- Utilized Adobe Photoshop and Illustrator to design and create informational flyers and advertisements.
- Maximized advertising efforts by developing content for media relations, corporate communications, and social media posts.
- Tracked marketing efforts to monitor results in real-time.
Education
Kansas State UniversityManhattan, KS
Bachelor of Arts from Mass Communications, Advertising
08.2005 - 12.2007
Skills
Client Service
Relationship building
Marketing
Verbal and written communication
Timeline
Cake Artist/Owner
Ashley's Purple Apron
08.2013 - 05.2023
Marketing Assistant
American Crane & Tractor Parts Inc.
12.2009 - 08.2013
Kansas State University
Bachelor of Arts from Mass Communications, Advertising
08.2005 - 12.2007