Summary
Overview
Work History
Education
Skills
Languages
Timeline
Generic

Ashley Hinojosa

San Diego,CA

Summary

Analytical and goal-driven professional with over 4 years of experience in customer-

facing retail environments, team leadership, and operational support. Proven ability to

identify performance trends, optimize workflows, and implement solutions that enhance

efficiency and customer satisfaction. Bilingual in English and Spanish, with a growing

proficiency in data tools and business operations analysis.

Overview

8
8
years of professional experience

Work History

Client Advisor

Prada Group
San Diego, CA
12.2022 - Current

• Achieved over $1.5M in annual sales, consistently exceeding sales goals through strong relationship-building and product expertise.
• Developed and maintained a high-value clientele base by delivering personalized shopping experiences and proactive follow-ups.
• Managed daily operations, including receiving, processing, and tracking incoming/outgoing shipments and transfers.
• Coordinated product repairs and returns, ensuring accurate documentation and timely resolution to support customer satisfaction and inventory flow.
• Supported back-of-house functions, ensuring inventory accuracy, stockroom organization, and alignment with corporate compliance standards.

  • Sales and Marketing Specialist

Handbags Sales Associate/Tory Burch Specialist

Nordstrom
San Diego, CA
03.2022 - 12.2022
  • Promoted customer satisfaction by going beyond basic requirements to offer exceptional support.
  • Created attractive displays pairing products and accessories to drive sales.
  • Assisted customers by asking open-ended questions to understand needs and suggest suitable merchandise.
  • Used product knowledge to suggest items to match client needs.
  • Trained new team members in cash register operation, stock procedures and customer services.
  • Continuously met sales goals via strategic prospecting.
  • Fortunate to sale other designer brands to clients.
  • Keep employees informed with product knowledge for Tory Burch.
  • Motivated team to achieve monthly goals by providing incentives.
  • Involve employees store wide to meet brand sale goals.
  • Arranged merchandise for display to highlight new styles, attract customers and enhance sales.
  • Provided in-depth information on designer product so customers could make educated buying decisions.
  • Cross-sold products to boost overall sales purchases.
  • Attend monthly calls to plan out goals, merchandising requirement, and product knowledge calls.
  • Keep track of MTD, YTD, and daily sales.

Sales and Marketing Specialist

Monica Vinader inside Nordstrom
San Diego, CA
03.2020 - 03.2022
  • Performed regular research on target audience's wants, needs and purchasing patterns.
  • Learned and implemented strategies for upselling products and services and suggesting complementary products to maximize value of each transaction.
  • Assisted in technical support process refinement to improve customer service.
  • Assessed current inventories and restocked supplies to optimal levels for projected demands.
  • Machine-engraved merchandise for customers with desired fonts and designs.
  • Welcomed customers, offered to help locate items and suggested merchandise without being intrusive or pushy.
  • Restocked merchandise from inventory during downtime when items depleted.
  • Sent out repairs for customers and kept customers up to date when orders arrived.
  • Hosted a variety of trunk shows and ensured our daily goals were met or exceeded.
  • Properly trained on how to work with high ticketed jewelry.
  • Attended monthly company trainings on such topics as customer engagement strategies, marketing and promotions and attaining sales goals and milestones.

Jewelry Sales Associate

Nordstrom
San Diego, CA
07.2019 - 03.2022
  • Built and maintained relationships with peers and upper management to drive team success and build camaraderie.
  • Maintained knowledge of current promotions, exchange guidelines, payment policies and security practices.
  • Assisted teammates with sales-processing tasks to meet daily sales goals.
  • Built trusting relationships with customers by making personal connections.
  • Met merchandise processing standards and maintained organized and accessible work area.
  • Processed orders through company system and coordinated product deliveries.
  • Monitored customer order process and addressed customer issues.
  • Operated cash register, credit card machine, and computer.
  • Identified appropriate solutions to minimize issues and quickly resolve problems.
  • Trained staff regarding procedures for handling complex transactions.

Interim Assistant Manager/Jewelry Department Manager

Nordstrom
San Diego, CA
09.2019 - 12.2019
  • Mentored employees and instructed on management of complicated sales, complex issues and difficult customers.
  • Organized and updated schedules to optimize coverage for expected customer demands.
  • Reviewed sales reports to enhance sales performance and improve inventory management accuracy.
  • Motivated higher ticket sales through incentives, reward-based programs and positive reinforcement of good sales practices.
  • Staged merchandise and stocked sales floor to stimulate impulse sales.

Sales Associate

Coach
San Ysidro, CA
08.2017 - 07.2019
  • Fostered relationships with customers to expand customer base and retain business.
  • Met with customers to offer assistance with selecting merchandise, finding accessories and completing purchases.
  • Received and processed product returns and coordinated disposal of defective or broken items.
  • Answered customers' questions about available products, prices and features.

Education

Associate of Arts - Merchandising & Marketing

Fashion Institute of Design & Merchandising
San Diego, CA
06.2019

Skills

  • Staff training and motivation
  • Merchandising proficiency
  • Computer skills
  • Goal-oriented
  • Leadership
  • Project planning
  • Problem solving
  • Critical thinking
  • Data entry and inventory tracking
  • Client relationship management
  • Shipment processing
  • Logistics coordination

Languages

English
Native/ Bilingual
Spanish
Native/ Bilingual

Timeline

Client Advisor

Prada Group
12.2022 - Current

Handbags Sales Associate/Tory Burch Specialist

Nordstrom
03.2022 - 12.2022

Sales and Marketing Specialist

Monica Vinader inside Nordstrom
03.2020 - 03.2022

Interim Assistant Manager/Jewelry Department Manager

Nordstrom
09.2019 - 12.2019

Jewelry Sales Associate

Nordstrom
07.2019 - 03.2022

Sales Associate

Coach
08.2017 - 07.2019

Associate of Arts - Merchandising & Marketing

Fashion Institute of Design & Merchandising
Ashley Hinojosa
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