- The Book Eaters by Sunyi Dean - A fantastic short novel with a quirky theme and in-depth lessons about life, this book left me reeling from its incredible story about overcoming generational trauma and discovering who you are outside of how you were raised
- The Grace Year by Kim Liggett - This dystopian novel is set in a world where girls are banished on their sixteenth year to "release their magic" that's blamed for seducing men It's an incredible story about survival and overcoming society's expectations on women that left me reeling for months after completing it
- Loneliness & Company by Charlee Dyroff - Another dystopian novel, this one explores what it means to be human and living life to its fullest, even, and especially, when it's scary to do so It's a charming, fantastic read that makes you think about loneliness and the journey of being a human
Ashley Hoffman
Mountlake Terrace,WA
Summary
A self-starter with a strong background in customer service, retail, and marketing communications, I bring a unique blend of skills to bookselling. I'm eager to apply my passion for stories and my knack for problem-solving as a bookseller. I have 10+ years of providing excellent customer service, have worked a sales floor, and am adept at delivering helpful information and engaging customers through to purchase.
Overview
15
15
years of professional experience
Work History
Freelance Writer & Author
Self-Employed
07.2024 - Current
- With over 7 years of brand & content experience, I transform ideas into a captivating narrative that inspires and engages.
- Wrote and edited high-quality content and visually impactful programs under deadline pressure with exciting, captivating, and authentic approach.
- Currently working on a dystopian novel based on the story of the infamous Madame Lou Graham from Seattle's history.
Content Creator
restASHured
01.2021 - Current
- Fostered a welcoming community through virtual hospitality, mirroring the in-person engagement required in bartending.
- Developed interactive content on platforms including Twitch and YouTube, enhancing my ability to engage and entertain
Inbound Marketing & Content Strategist
A Brave New
04.2019 - 06.2021
- Helped lead, plan, and execute integrated marketing and content strategies for our B2B clients to help them achieve their growth goals.
- Managed the execution of inbound marketing & account-based marketing (ABM) for a portfolio of clients (in tech, healthcare, and marketing
industries) and deliver custom, goal-oriented marketing strategies that achieve results.
Founder & Chief Content Strategist
Heroana
07.2017 - 04.2019
- Worked closely with small businesses to help them develop their brand strategy and tell their stories to grow their businesses and connect with
customers. - Led and worked on copywriting projects including website pages and blog posts.
Marketing Coordinator
Beachworks LLC
06.2017 - 06.2018
- Wrote weekly blog, marketing funnel, social media, and newsletter content to increase website traffic and promote inbound lead generation.
- Created and led marketing strategies geared toward increasing organic acquisition and inbound lead generation for multiple real estate brands.
E-Commerce & Digital Marketing Manager
All Points Marketing
03.2015 - 06.2017
- Responsible for overseeing our client's partnerships with online retailers and overall consumer experience, including digital marketing efforts, writing e-commerce page materials, and overseeing relationships with key contacts at retail partners.
Retail Sales Associate
DSW
03.2014 - 03.2015
- Greeted customers and helped with product questions, selections, and purchases.
- Helped customers complete purchases, locate items, and join the DSW reward program.
- Provided exceptional customer service, ensuring a welcoming environment.
- Became proficient in operating point-of-sale systems, handling transactions accurately and efficiently.
Retail Sales Associate
Payless ShoeSource
03.2012 - 03.2014
- Delivered personalized customer service, adeptly reading cues to meet customer needs.
- Assisted with building product displays, moving merchandise throughout the store, executing price
changes, and performing general housekeeping duties. - Used industry expertise, customer service skills and analytical nature to resolve customer concerns and promote loyalty.
Crew Member
Pizza Factory
07.2009 - 05.2011
- Provided exceptional customer service by assisting guests with menu selection, taking orders accurately,
and promptly serving food and beverages. - Maintained a clean and organized work environment by clearing tables, restocking supplies, and
ensuring sanitation standards were met.
Education
Bachelor of Arts - Fashion Marketing
Art Institute of Phoenix
Phoenix, AZ12.2015
Skills
- Exceptional customer service skills with an emphasis on active listening and making people feel heard & cared for
- Fantastic time management skills
- Excellent attention to detail, knowing it's the little things that turn customers into regulars
- Highly organized and task-focused
- Quick learner who thrives in fast-pace environments
- Fast reader who reads on average about 50 books a year
- Solid communicator with a background in marketing and writing
- Experience hosting memorable events
Interests
Timeline
Freelance Writer & Author
Self-Employed
07.2024 - Current
Content Creator
restASHured
01.2021 - Current
Inbound Marketing & Content Strategist
A Brave New
04.2019 - 06.2021
Founder & Chief Content Strategist
Heroana
07.2017 - 04.2019
Marketing Coordinator
Beachworks LLC
06.2017 - 06.2018
E-Commerce & Digital Marketing Manager
All Points Marketing
03.2015 - 06.2017
Retail Sales Associate
DSW
03.2014 - 03.2015
Retail Sales Associate
Payless ShoeSource
03.2012 - 03.2014
Crew Member
Pizza Factory
07.2009 - 05.2011
Bachelor of Arts - Fashion Marketing
Art Institute of Phoenix