Summary
Overview
Work History
Education
Skills
Accomplishments
LANGUAGES
Software
FINAL NOTE
Timeline
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ASHLEY KORFF

Newport News,VA

Summary

SCIENCE-BACKED INNOVATOR | STRATEGIC OPERATOR | MULTI-PLATFORM ENTREPRENEUR STEM-trained executive leader with a deep foundation in biology and education, known for pioneering a creative, psychology-driven approach to digital fitness and wellness. Scaled a disruptive health brand from concept to cash flow with zero outside funding, leveraging a rare blend of technical expertise, consumer behavior insight, and high-performance leadership. Built award-winning marketing campaigns, mastered multi-platform acquisition strategies, and developed transformative customer experiences. Ready to bring game-changing results to an organization seeking entrepreneurial horsepower, scientific rigor, and operational mastery.


Professional emergency response specialist with comprehensive experience in high-pressure environments. Skilled in critical thinking, effective communication, and quick decision-making. Strong focus on team collaboration and adapting to changing needs. Reliable, empathetic, and adept at managing stress while maintaining calm and efficiency.


Innovative technology professional with over 15 years of experience. Skilled in enhancing systems and aligning technical solutions with business objectives. Proven success in leading projects from start to finish and contributing to organizational growth and success.


Aspiring security engineer with strong background in implementing and managing security protocols. Expertise in threat analysis, risk assessment, and vulnerability management. Strong focus on team collaboration and achieving results. Reliable and adaptable to changing needs, with skills in network security, encryption, and incident response.

Overview

17
17
years of professional experience

Work History

CEO & Author

Detective B LLC
01.2024 - Current
  • Achieved company growth by implementing strategic plans and streamlining operations.
  • Wrote, illustrated, & published two books in the mystery series
  • Create, edit, & execute social media content
  • Contribute to Parker's Promise Foundation & additional animal welfare causes
  • Initiated a virtual foster relationship with Bernie's Buddies Rescue in West Virginia
  • Managed partnerships and strategic business relationships by negotiating contract terms and handling conflicts.
  • Developed key operational initiatives to drive and maintain substantial business growth.
  • Enhanced brand reputation with effective marketing campaigns and public relations efforts.

CEO & COO

Ashley Korff Fitness LLC
01.2020 - Current
  • Launched and scaled a high-impact health and wellness company built on scientific integrity and digital innovation.
  • Grew 6-figure business with zero ad budget in year one, then developed comprehensive paid media strategy driving 4X ROAS.
  • Engineered a unique murder mystery-themed anti-diet program—fusing behavioral science, entertainment, and fitness to drive client transformation and retention.
  • Built and executed all social, email, ad, funnel, and content strategies across Instagram, YouTube, Pinterest, LinkedIn, Facebook & TikTok.
  • Led full sales cycle: from lead generation to consult calls, high-ticket sales, onboarding, delivery, and retention.
  • Architected and automated evergreen and seasonal offer systems with email flows, low-ticket funnels, and digital product suites.
  • Drove annual planning, revenue goals, and promotional strategy; managed finances, bookkeeping, and taxes.
  • Operated and maintained delivery platforms including Kajabi and Podia.
  • Achievements:
  • Featured on Ellen Yin’s Cubicle to CEO (2022)
  • Top 10 Finalist – Power Professionals Pitch Competition (Kevin O’Leary & Kim Walsh Phillips, 2022)
  • Featured in Bold Journey Magazine (2024)
  • Achieved company growth by implementing strategic plans and streamlining operations.
  • Developed key operational initiatives to drive and maintain substantial business growth.
  • Enhanced brand reputation with effective marketing campaigns and public relations efforts.

Founder & COO

Parker’s Promise Foundation
11.2019 - Current
  • Created and grew an animal education nonprofit rooted in personal mission and community advocacy.
  • Published Parker The Wonder Dog children’s book, distributing it free to schools across the U.S.
  • Developed seasonal education campaigns with national reach, covering pet first aid, adoption awareness, and responsible care.
  • Allocated 5% of company profits and 100% of book proceeds to nonprofit operations and educational initiatives.

911 Operator

Hampton Police Department
11.2022 - 03.2023
  • Managed approximately 10 emergency calls per day.
  • Managed emergency communications, prioritizing critical incidents and multitasking under pressure.
  • Provided life-saving assistance through timely delivery of pre-arrival instructions to callers in medical emergencies.
  • Increased caller satisfaction with empathetic listening and effective problem-solving skills.
  • Supported fellow operators during peak call periods, ensuring seamless service delivery to all callers in need of assistance.
  • Ensured timely resolution of technical issues through diligent system monitoring and prompt reporting to IT support staff when needed.
  • Facilitated inter-agency cooperation during large-scale emergencies or disaster situations for optimal resource allocation and response coordination.
  • Streamlined call-handling procedures by identifying areas for improvement and implementing necessary changes.
  • Utilized advanced computer-aided dispatch systems for accurate call processing and information dissemination to responding units.
  • Collaborated with law enforcement agencies for coordinated response efforts during criminal incidents or investigations.
  • Maintained a calm, professional demeanor in high-stress situations, providing reassurance to callers while efficiently addressing their needs.
  • Improved response times by efficiently prioritizing emergency calls and dispatching appropriate services.
  • Promoted a positive work environment by fostering collaboration among colleagues and encouraging open communication channels within the team.
  • Handled sensitive situations with tact and discretion, maintaining confidentiality as required by law and departmental policies.

Operations Manager

Apollo II Group / Beacons Payments
06.2022 - 01.2023
  • Closed sales remotely and crafted custom payment processing solutions for diverse industries: medical, fitness, retail, auto, etc.
  • Led strategic planning with CEO on pipeline development, lead generation, and retention tactics.
  • Led hiring, onboarding and training of new hires to fulfill business requirements.
  • Developed and maintained relationships with external vendors and suppliers.
  • Managed inventory and supply chain operations to achieve timely and accurate delivery of goods and services.
  • Conducted regular performance reviews, identifying areas for improvement and developing action plans to address them.
  • Empowered employees to take ownership of their responsibilities, leading to increased accountability and improved performance outcomes.
  • Supervised operations staff and kept employees compliant with company policies and procedures.
  • Directed initiatives to improve work environment, company culture or overall business strategy.
  • Developed strong relationships with vendors, resulting in better pricing and improved service quality.
  • Spearheaded process improvements, resulting in increased productivity and reduced operational costs.
  • Increased profit by 30% by streamlining operations.
  • Developed and implemented strategies to maximize customer satisfaction.
  • Identified and resolved unauthorized, unsafe, or ineffective practices.
  • Achieved higher employee retention rates by fostering a positive work environment and providing opportunities for professional growth.
  • Recruited, hired, and trained initial personnel, working to establish key internal functions and outline scope of positions for new organization.
  • Cultivated and strengthened lasting client relationships using strong issue resolution and dynamic communication skills.
  • Managed purchasing, sales, marketing and customer account operations efficiently.
  • Observed each employee's individual strengths and initiated mentoring program to improve areas of weakness.
  • Reported issues to higher management with great detail.
  • Implemented innovative programs to increase employee loyalty and reduce turnover.
  • Reduced financial inconsistencies while assessing and verifying billing invoices and expense reports.
  • Tracked trends and suggested enhancements to both challenge and refine company's product offerings.
  • Identified and qualified customer needs and negotiated and closed profitable projects with high success rate.
  • Supervised creation of exciting merchandise displays to catch attention of store customers.
  • Updated and resolved incidents and managed accessorial charges objectively while increasing profit by 30%.
  • Reduced budgetary expenditures by effectively negotiating contracts for more advantageous terms.
  • Launched staff engagement, gender diversity and cultural programs in addition to robust reporting tool that increased operational quality.
  • Raised property accuracy and accountability by creating new automated tracking method.

ESL Teacher

VIPKID
09.2020 - 09.2023
  • Educated students in basics of English grammar and conversational speaking.
  • Provided targeted instruction on pronunciation, intonation, and accent reduction to enhance students'' overall communication skills in English.
  • Enhanced students' speaking skills through regular practice and focused feedback during conversation sessions.
  • Increased student proficiency in English by creating engaging and interactive instruction methods.
  • Taught approximately 100 students.

NDT Tech | Engineering Tech | Production Planner

Howmet Aerospace
04.2019 - 05.2022
  • Managed visual and radiographic inspections for high-value aerospace components ($500K+/mo in product flow).
  • Reduced lead time & error by 60%
  • Directed international production ops, QA, and shipping—bridging language barriers with bilingual communications.
  • Applied Lean tools (HOSHIN, analytics) to optimize output and reduce waste across departments.
  • Maintained a strong safety culture within the NDT department by adhering to established best practices and promoting awareness among team members.
  • Visually examined materials, structures and components for signs of corrosion, metal fatigue and cracks.
  • Streamlined reporting processes by creating clear and concise documentation of findings for engineering teams to review.
  • Assisted in maintaining industry compliance by adhering to established procedures, codes, and standards during inspections.
  • Boosted team efficiency by training new technicians on proper usage of NDT equipment and techniques.
  • Supported project completion timelines with timely execution of scheduled inspections and tests.
  • Reduced inspection time with the efficient use of ultrasonic, radiographic, and magnetic particle testing methods.
  • Contributed to increased product quality by identifying defects in raw materials and finished goods through NDT methods.
  • Analyzed and interpreted data, schematics and manuals to determine specifications, inspection and testing procedures, adjustments and certifications of instruments required.
  • Improved inspection accuracy by performing visual and dimensional examinations on various equipment and materials.
  • Created radiographic images to detect flaws in objects while leaving objects intact.
  • Collaborated with cross-functional teams to address issues discovered during NDT assessments, leading to improved product performance.
  • Participated in process improvement initiatives aimed at reducing lead times for inspections.
  • Developed customized testing procedures for unique applications, ensuring accurate results tailored to specific client needs.
  • Evaluated and reported inner structure and flaws by preparing scaled diagrams pinpointing defects.
  • Expanded company service offerings by staying current on emerging technologies within the NDT field.
  • Calibrated and maintained over 12 pieces of sensitive non-destructive testing equipment.
  • Implemented corrective actions based on NDT findings, resulting in improved manufacturing processes.
  • Managed successful teams of employees and contractors on projects of all sizes.
  • Conducted regular inspections of machinery to identify and remedy mechanical concerns.
  • Studied project instructions and specifications, asking questions and addressing concerns before testing began.
  • Provided technical support for engineering projects to support accuracy and deadline management.
  • Read and interpreted blueprints, technical drawings, schematics, and computer-generated reports.
  • Assisted in training new team members on company procedures, policies, and technical skills necessary for their roles as Engineering Technicians.
  • Implemented quality assurance procedures to minimize non-conformances.
  • Developed strong relationships with vendors and suppliers to ensure timely delivery of materials needed for engineering projects.
  • Assisted with design and implementation of new engineering processes and procedures to optimize productivity.
  • Enhanced the accuracy of technical documentation by reviewing and updating schematics, diagrams, and manuals regularly.
  • Actively participated in cross-functional teams addressing complex problems requiring multidisciplinary perspectives contributing to successful outcomes.
  • Played an instrumental role in reducing project costs by effectively managing resources such as materials inventory management.
  • Conducted research and gathered data on engineering components and systems.
  • Drafted technical reports and documentation for engineering projects.
  • Developed and implemented customized inventory tracking system, reducing material waste and optimizing supply chain efficiency.
  • Facilitated knowledge transfer within organization, documenting key processes and training staff on new technologies.
  • Enhanced system reliability by conducting rigorous quality control checks and identifying critical areas for improvement.
  • Collaborated with suppliers to improve component quality, negotiating specifications that met stringent engineering requirements.
  • Contributed to development of patent-pending technology, performing critical experiments and data analysis to validate concept.
  • Conducted comprehensive failure mode and effects analysis to mitigate risks associated with new product launches.
  • Enhanced operational safety, leading review and update of workplace safety protocols in line with industry best practices.
  • Optimized machine operation parameters, leading to noticeable improvement in product quality and consistency.
  • Facilitated integration of renewable energy sources into existing systems, contributing to company's sustainability goals.
  • Enhanced customer satisfaction by providing detailed technical support and guidance on product installation and maintenance.
  • Reduced downtime and maintenance costs, implementing predictive maintenance schedules based on detailed analysis of equipment performance data.
  • Plotted equipment response time and fault range information on graph to determine relay curves.
  • Completed in-depth performance tests of parts and systems undergoing design optimization in simulated environments.
  • Estimated numerical length of runs during new service installations.
  • Trained new system users and employees in classroom type sessions to promote useful system knowledge and operations expertise.
  • Evaluated finished assemblies for compliance with standard procedures and design requirements.
  • Updated hardware and software platforms by implementing automation and efficiency improvements.
  • Implemented operational timelines for service shut-offs to be observed.
  • Developed production schedules according to deadlines for existing orders and sales forecasting.
  • Calculated amounts for designing and testing electrical systems and supplied finished costs to customers.
  • Reviewed existing electrical engineering criteria to identify necessary revisions, deletions or amendments to outdated material.
  • Created, aligned, and optimized electrical instrumentation and testing equipment.
  • Analyzed interruption reports and outage databases to identify outage trends and determine needed coordination changes.
  • Reduced lead times by closely monitoring production schedules and addressing bottlenecks promptly.
  • Conducted regular reviews of demand forecasts, adjusting production schedules as needed to maintain optimal inventory levels without compromising customer service standards.
  • Mentored junior staff members, fostering a positive team environment that encouraged knowledge sharing and skill development opportunities.
  • Collaborated with cross-functional teams to identify process improvements, resulting in increased productivity levels.
  • Analyzed capacity constraints for optimal resource allocation, maximizing throughput while minimizing costs.
  • Participated in root cause analysis exercises to address quality concerns, fostering a culture of continuous improvement among team members.
  • Directed materials planning and team performance to support company initiatives and goals.
  • Improved on-time delivery rates with diligent tracking of orders and proactive communication with stakeholders.
  • Facilitated smooth handovers between shifts by maintaining clear communication channels and thorough documentation practices.
  • Contributed to cost reduction efforts by identifying areas for potential savings within the production planning process, leading to increased profitability.
  • Monitored production metrics to identify trends and areas for improvement, implementing corrective actions as needed.
  • Facilitated employee training programs to enhance skill sets and improve productivity on production floor.
  • Negotiated with suppliers for better raw material prices, significantly lowering production costs without compromising quality.
  • Reduced material waste, conducting thorough inventory assessments and implementing precise ordering practices.
  • Led cross-functional teams to address and resolve production bottlenecks swiftly, minimizing downtime.
  • Coordinated with sales and marketing teams to ensure production plans aligned with market demands and promotional activities.
  • Enhanced team collaboration with regular coordination meetings, leading to more cohesive production strategy.
  • Oversaw integration of new technology into production process, significantly boosting output.
  • Enhanced operational transparency with comprehensive reporting on production statistics, challenges, and achievements.
  • Developed and maintained production schedules to meet customer delivery requirements, optimizing resource allocation.

Veterinary Assistant, Secretary, & Kennel

Grafton Animal Hospital, PEVC, & Animal Medical Center
04.2018 - 04.2019
  • Supported diagnostic testing (urinalysis, fecal, bloodwork, cytology) and surgical prep for general, emergency, and exotic animal cases.
  • Handled triage, patient care, medication delivery, and post-op procedures.
  • Fluent translator for Spanish-speaking clients and internal documentation.
  • Managed approximately 20+ calls and 10+ patients per day.
  • Assisted in the administration of medications, vaccinations, and treatments as prescribed by the veterinarian.
  • Positioned animals for diagnostic imaging such as x-rays and scans.
  • Cleaned and disinfected exam areas, surgical equipment, and kennels to prevent diseases and control odors.
  • Enhanced patient care by assisting veterinarians with examinations, surgeries, and diagnostic procedures.
  • Provided compassionate care for animals during treatment and recovery from illnesses or injuries.
  • Ensured accuracy of medical records by diligently documenting all relevant information for each patient visit.
  • Collaborated with veterinary staff to provide exceptional customer service while managing phone calls and front desk tasks.
  • Administered medications to animals in treatment and documented changes in condition.
  • Implemented proper sterilization procedures to maintain a sanitary work environment and prevent cross-contamination risks.
  • Processed new patients and updated client records with key information using standardized registration systems and encrypted databases.
  • Groomed and bathed animals to maintain hygiene and appearance.
  • Reduced stress for animals undergoing treatment, employing gentle handling techniques and creating calm environment, in alignment with Fear-Free standards.
  • Improved animal recovery rates with meticulous monitoring of vital signs and administering medications as prescribed.
  • Ensured optimal animal care by assisting in surgeries, which included preparing operating rooms, sterilizing instruments, and providing post-operative care.
  • Collected and processed samples for laboratory testing.
  • Kept detailed records of animal treatments and medications.
  • Maintained clean and safe animal living areas.
  • Restrained animals for examination and treatment.
  • Supported veterinary diagnostics, preparing samples for laboratory testing to aid in swift treatment planning.
  • Promoted a positive image of the organization through clear communication both internally with colleagues and externally with clients.
  • Responded to emails and other correspondence to facilitate communication and enhance business processes.
  • Followed safety protocols for handling animals.
  • Provided clerical support to company employees by copying, faxing, and filing documents.
  • Collected and prepared specimens and samples for outside laboratory analysis.
  • Oversaw inventory of office supplies, ensuring availability and cost-efficiency.
  • Prepared and administered diets and feedings according to instructions.
  • Entered data into system and updated customer contacts with information to keep records current.
  • Monitored vital signs and provided nursing care for animals.
  • Maintained electronic filing systems and categorized documents.
  • Administered injections, oral medications and topically applied medications prescribed by veterinarian.
  • Contributed to a positive work environment by providing support to colleagues when needed in various tasks or projects.
  • Prepared professional correspondence, including memos, letters, and emails, ensuring accuracy and timeliness.
  • Improved patient care with diligent follow-up calls to assess recovery of animals post-treatment.
  • Participated continuing education training seminars workshops conferences advance knowledge stay current industry trends best practices.
  • Assisted veterinarians during examinations, surgeries, and procedures, ensuring smooth operation of the veterinary clinic.
  • Assisted veterinarians with euthanasia of animals.
  • Increased client satisfaction by addressing concerns, answering questions, and offering valuable recommendations for pet care.
  • Contributed to team morale by organizing staff welfare activities, leading to improvement in workplace satisfaction.
  • Fostered compassionate atmosphere for animals and pet owners, easing anxiety and building trust.
  • Maintained medical records and documentation accurately, recording patient histories and treatment plans.
  • Assisted in examination and treatment of animals in veterinary clinic.
  • Performed testing and completed blood counts.
  • Enhanced clinic operations, efficiently scheduling appointments and managing veterinarian calendars.
  • Facilitated smoother surgical procedures by efficiently setting up surgical suites according to veterinarian specifications.
  • Cleaned, sterilized and maintained kennels, operating rooms, and surgical equipment.
  • Handled sensitive information discreetly, maintaining confidentiality when managing personnel files or financial data.
  • Improved document management with introduction of new digital archiving system.
  • Managed phone and email correspondence and handled incoming and outgoing mail and faxes.
  • Enhanced meeting efficiency by preparing agendas and minutes, ensuring all participants were well-informed.
  • Identified and recommended changes to existing processes to improve accuracy, efficiency, and quality service.
  • Observed animals for signs of distress or illness.
  • Scheduled appointments and conducted follow-up calls to clients.

Long-Term Third Grade Substitute Teacher

Newport News Public Schools
09.2017 - 03.2018
  • Managed conduct disorder classroom of 10 elementary students, delivered IEP-aligned lessons, and collaborated closely with guidance and admin.
  • Enhanced student understanding of mathematical concepts through hands-on activities and real-life application examples.
  • Promoted effective time management and organizational skills among students through structured routines and clear expectations.
  • Participated in professional development workshops to stay current on educational trends and research.
  • Implemented various assessment methods to evaluate student progress and adjust instruction accordingly.
  • Contributed to a safe learning environment by addressing behavioral issues promptly using positive reinforcement techniques.
  • Maintained day-to-day classroom management and discipline to promote learning initiatives.
  • Supervised lunchroom and recess activities.
  • Upheld classroom routines to support student environments and maintain consistent schedules.
  • Implemented classroom management techniques to maintain positive learning environment.
  • Monitored student behavior and administered discipline as needed.
  • Collaborated with other educators to plan and review instruction.
  • Developed and implemented behavior management plans for students with challenging behavior.
  • Documented student progress and provided regular updates to parents.
  • Developed creative instructional strategies to keep students engaged and motivated.
  • Developed lesson plans to align with grade-level standards and objectives.
  • Monitored student performance and provided feedback to inform instruction.
  • Encouraged creativity and self-expression through various art projects and writing assignments.
  • Prepared objectives and outlines for courses of study by following curriculum guidelines or requirements of states and schools.
  • Kept students on-task with proactive behavior modification and positive reinforcement strategies.
  • Developed lesson plans and classroom routines in alignment with students' ISPs, or Instructional Support Plans, where needed.
  • Coordinated with administration and parents on students' Instructional Support Plans where needed.

Statistics Tutor

Christopher Newport University
01.2016 - 05.2017
  • Tutored 100-300 level stats students; coordinated group sessions and academic reporting for athletes.
  • Guided students through complex statistical analyses using various software programs, increasing their proficiency in data interpretation and presentation.
  • Utilized various multimedia tools during lessons to enhance understanding of abstract concepts and engage visual learners more effectively.
  • Evaluated student progress regularly, adjusting lesson plans accordingly to maximize comprehension and retention of key concepts.
  • Facilitated students'' growth as self-directed learners, empowering them to seek out resources and develop strategies for continued success beyond the tutoring sessions.
  • Managed time efficiently during tutoring sessions, ensuring all pertinent topics were covered without compromising depth of instruction or quality of engagement.
  • Increased student retention rates through personalized tutoring sessions tailored to individual learning styles and needs.
  • Promoted a culture of academic integrity among students, emphasizing the importance of honest work and ethical conduct in all aspects of their studies.
  • Improved students'' understanding of statistical concepts by incorporating real-world examples and applications.
  • Boosted students'' confidence in their abilities by providing consistent positive reinforcement and constructive feedback.

Guest Services Associate

The Virginia Living Museum
05.2014 - 12.2015
  • Processed payments accurately, maintaining proper cash handling procedures and balanced registers at the end of each shift.
  • Assisted in training new team members, fostering an atmosphere of teamwork and collaboration among staff members.
  • Resolved customer complaints diplomatically, resulting in enhanced guest relations and return visits.
  • Managed front desk operations, ensuring a smooth and pleasant guest experience.
  • Managed approximately 30 incoming calls and assisted 50+ museum patrons per day.
  • Assisted in the security and maintenance of the museum, including opening and closing procedures.
  • Assisted with special events, including installation, security, maintenance, and coordination across teams.

Animal Care & Public Education Volunteer

The Virginia Living Museum
12.2013 - 08.2016
  • Combined education and animal care to create enriching guest experiences and conservation learning programs.
  • Maintained clean living environments for 20 mammal & avian animals at the museum.
  • Prepped meals for 50 mammal & avian animals at the museum.
  • Communicated effectively across teams, including volunteer coordinators & animal keepers.
  • Assisted 5 animal keepers with daily tasks as needed.

Research Assistant

Christopher Newport University
08.2013 - 05.2015
  • Organized research materials, maintaining a well-ordered workspace conducive to productivity.
  • Participated actively in regular meetings with fellow researchers to discuss project updates, challenges faced, and lessons learned during ongoing activities.
  • Monitored project timelines, ensuring timely completion of tasks while maintaining high-quality output.
  • Maintained open lines of communication with project leads and team members for effective collaboration on common goals.
  • Contributed to the publication of 20 research articles in peer-reviewed journals, showcasing expertise in various topics.
  • Streamlined project workflow, optimizing team efficiency through development of detailed scheduling and tracking systems.
  • Coordinated with external research partners to ensure seamless integration of collaborative projects.
  • Recorded and analyzed data to produce reports of results.
  • Identified and resolved data discrepancies, ensuring highest level of accuracy in research outcomes.

Veterinary Intern

Jolly Pond Veterinary Hospital
06.2008 - 12.2015
  • Contributed consistently towards maintaining high standards of cleanliness throughout the clinic premises.
  • Assisted in dental cleanings and extractions, promoting oral health among the clinic's patients.
  • Assisted in elective, routine, & emergency surgery, as well as routine & emergency exams, for canine, feline, & lagomorph (rabbit) patients.
  • Contributed to a positive work environment through effective teamwork and collaboration with colleagues.
  • Collaborated on treatment plans, ensuring optimal care for patients based on individual needs.
  • Assisted with approximately 800 surgeries and 9000 routine exams.

Education

Certified Expert In Cybersecurity Investigations - Cyber Security

McAfee Institute
Chesterfield, MO
01-2026

Professional Certificate Program - Cybersecurity

Purdue University
West Lafayette, IN
01-2025

Professional Certificate - Cyber Security

Google
Mountain View, CA
01-2025

Cybersecurity Analyst - Cybersecurity

IBM
Armonk, NY
01-2025

Incident Response & Digital Forensics - Cybersecurity

IBM
Armonk, NY
01-2025

Professional Certificate - Data Science

IBM Data Science Professional Certificate
Armonk, NY
01-2025

Master of Science - Biology

Grand Canyon University
Phoenix, AZ
01-2021

M.Ed. - Secondary Biology Education

Christopher Newport University
Newport News, VA
01-2018

Bachelor of Science - Biology, Minor in Leadership

Christopher Newport University
Newport News, VA
01-2017

Skills

  • Business Growth Strategy & Leadership
  • Scientific & Technical Problem-Solving
  • Digital Marketing & Paid Ads (Meta, Google, YouTube)
  • Lead Gen & Conversion Optimization
  • Business Planning & Revenue Forecasting
  • Bilingual Communication & Translation (English/Spanish)
  • Creative Direction & Visual Storytelling
  • Data-Driven Consumer Psychology
  • Cross-Functional Team Leadership
  • High-Stakes Sales & Client Onboarding
  • Book Publishing
  • Nonprofit Fundraising
  • Security Engineering
  • Emergency Management
  • Quality Assurance
  • Business Analytics & Operations
  • Social Media Marketing: Facebook, Instagram, TikTok, YouTube, Pinterest
  • Email Marketing
  • NDT: Visual Level II & DR Level I
  • Public Education
  • Information gathering
  • Stress tolerance
  • Public safety awareness
  • Clear communication
  • Emergency protocols
  • Crisis management
  • Geographical expertise
  • Call prioritization
  • Multitasking
  • Basic life support
  • Reliability
  • Critical thinking
  • Dependable and responsible
  • Interpersonal skills
  • Coaching and mentoring
  • Medical terminology
  • Self motivation
  • Map reading skills
  • First aid knowledge
  • Continuous improvement
  • Record keeping
  • Crisis intervention
  • Adaptability
  • Written communication
  • Technical understanding
  • Emergency response procedures
  • Information relay
  • Incident management
  • Data analysis
  • Call management
  • Telephone etiquette
  • Unit dispatch
  • Call records maintenance
  • Call routing
  • Law enforcement collaboration
  • Effective decision making
  • Operational excellence
  • Customer focus
  • Strategic visioning
  • Financial acumen
  • Corporate governance
  • Global perspective
  • Digital transformation
  • Talent development
  • Succession planning
  • Innovation management
  • Inspirational leadership
  • Organizational agility
  • Sustainable business models
  • Business development
  • Operations management
  • Client engagement
  • People and culture
  • Leadership and people development
  • Management team leadership
  • Employee motivation and performance
  • Business administration
  • Strategic planning
  • Goal setting
  • Analytical and critical thinker
  • Marketing and advertising
  • Project management
  • Consulting
  • Approachable leader
  • Budget planning
  • Profit and loss management
  • Executive leadership
  • Sales growth
  • Strategic partnerships
  • Innovative and visionary
  • Cross-functional collaboration
  • Revenue growth
  • Financial administration
  • Organizational development
  • Contract negotiation
  • Process improvements
  • Transformative leadership
  • Regulatory compliance
  • Operations oversight
  • Community outreach
  • Results orientation
  • Annual planning
  • Business consulting
  • Brand management
  • Program oversight
  • Change management
  • Project oversight
  • Policy development
  • Board collaboration
  • Program administration
  • Media relations
  • Operational analysis
  • Portfolio management
  • Departmental coordination
  • Raising capital
  • Expectation management
  • Systems thinker
  • Turnaround management
  • Failure mode and effects analysis
  • Material requirements planning
  • Hazardous materials handling
  • Calibration
  • Production planning
  • Industrial automation
  • Statistical process control
  • Machine operation
  • Routine equipment maintenance
  • Measurement systems analysis
  • Enterprise resource planning
  • Computer-aided manufacturing
  • Fixture design
  • Quality inspections
  • Precision measurement
  • Troubleshooting
  • Attention to detail
  • Active listening
  • Inspection reporting
  • Task prioritization
  • Safety operation procedures
  • Relationship building
  • Team supervision
  • Quality control
  • Interpersonal communication
  • Product inspection
  • Equipment maintenance
  • Equipment preparation
  • Equipment installation
  • Workflow optimization
  • Data processing
  • Product testing
  • Professional demeanor
  • Materials estimation
  • Compliance monitoring
  • Technology integration
  • Equipment repairs
  • Classroom management
  • Lesson planning
  • Student engagement
  • Behavior management
  • Parent-teacher communication
  • Data-driven instruction
  • Cultural sensitivity
  • Cooperative learning experience
  • Performance assessments
  • Testing and grading
  • Elementary education
  • Student evaluations
  • Assessment strategies
  • Learning assessments
  • Alternative learning methods
  • Faculty collaboration
  • Special needs students
  • Instructional methods
  • Student records management
  • Literacy development
  • Subject matter expertise
  • Feedback implementation
  • Program development
  • Special education
  • Instructional best practices
  • Serving diverse communities
  • Test proctoring
  • Test grading
  • Standardized testing
  • Learning style assessment
  • Lesson delivery
  • Verbal and written communication
  • Empathy and patience
  • Youth mentorship
  • Quizzes, tests, and exams
  • Parent-teacher conference coordination
  • Digital literacy
  • Visual aids utilization
  • Creative lesson planning
  • Effective listening
  • Reporting and documentation
  • Motivating students
  • Client communication
  • Cleaning and sanitizing
  • Patient restraint
  • Animal safety
  • Medication administration
  • Appointment scheduling
  • Sample collection
  • Laboratory procedures
  • Vaccine administration
  • Animal behavior
  • Animal grooming
  • Sanitation protocols
  • Medical record-keeping
  • Diagnostic imaging
  • Client education
  • Pharmacy inventory
  • Animal nutrition
  • Reception duties
  • Veterinary terminology
  • Surgical procedures and support
  • Post operative care
  • Emergency and preventive care
  • Procedure support
  • Tick removal
  • Physical examinations
  • Patient flow management
  • Intravenous catheterization
  • Lab operations
  • Patient bathing
  • Reception area maintenance
  • Preventative medicine
  • Anesthesia monitoring
  • Radiology techniques
  • Gowning and gloving procedures
  • Prescription filling
  • Wound care
  • Basic animal care
  • Patient Check-ins
  • Patient recordkeeping
  • Equipment sterilization
  • Specimen collection
  • Microchip administration
  • Patient care monitoring
  • Routine examinations
  • Patient discharge
  • Immunization administration
  • Illness assessment and treatment
  • Feline cat bag restraint
  • Customer billing
  • Microsoft office
  • Decision-making
  • Cash drawer balancing
  • Medical triage
  • Patient care plans
  • Clinical symptom monitoring
  • Anesthetic administration assistance
  • Social media management
  • Photo and video editing
  • Content creation
  • Content scheduling
  • Photography and videography
  • Social media strategy
  • Advertising
  • Facebook Reels
  • Instagram
  • Youtube
  • Pinterest
  • TikTok
  • Facebook ads
  • Email marketing
  • Search engine optimization (SEO)
  • Marketing analytics
  • Lead generation
  • Content strategy
  • Post optimization
  • Project budgeting
  • Public relations
  • Canva
  • Creative writing
  • Originality
  • Dialogue creation
  • Plot structuring
  • Proofreading
  • Target audience awareness
  • Character development
  • Content editing
  • Excellent grammar
  • Strong research skills
  • Idea brainstorming
  • Copywriting
  • AP style
  • Press releases
  • Google Suite
  • Microsoft Suite
  • Ethical hacking
  • Vulnerability assessment
  • Identity and Access management
  • Operating system hardening
  • Penetration testing skills
  • Security compliance auditing
  • Cloud security proficiency
  • Security architecture design
  • Incident response management
  • Data loss prevention techniques
  • Application security
  • Mobile device security
  • Security policy development
  • Physical security measures
  • Ethical hacking techniques
  • Threat intelligence analysis
  • Network security expertise
  • Security information and event management
  • Encryption algorithms
  • Secure software development
  • Intrusion detection and prevention
  • Two-factor authentication implementation
  • Digital forensics investigation
  • Virtualization security management
  • Malware analysis and reverse engineering
  • Wireless network security
  • Process isolation
  • Social engineering defense strategies
  • Cryptography implementation
  • Network monitoring
  • Active directory
  • Firewall installation
  • SIEM provider management
  • Incursion tracking
  • Threat analysis
  • Incident logging oversight
  • BYOD program implementation
  • Virtual private networks
  • Disaster recovery planning
  • IP addressing and subnetting
  • Intrusion detection
  • Patch management
  • Network security management
  • Business continuity planning
  • VXLAN designs and troubleshooting
  • Firewall configuration
  • Developing security plans
  • Risk assessment
  • Wireshark software
  • Cloud security
  • Microsoft Hyper-v server
  • Emergency response
  • Security metrics
  • System enhancement
  • Asset protection
  • Resource allocation
  • Contractor management
  • Problem-solving abilities
  • Time management
  • Multitasking Abilities
  • Organizational skills
  • Excellent communication
  • Physical fitness
  • Surveillance techniques
  • Incident reporting
  • Staff training
  • Time management abilities
  • Professionalism
  • Conflict resolution
  • Analytical thinking
  • Client relations
  • SQL
  • Python
  • Java
  • John The Ripper
  • LanGuard
  • Nessus
  • Shodan
  • Crunch
  • Nikto
  • Kali Linux
  • NMap
  • Spiderfoot
  • Metasploit
  • Pentest Tools
  • New Relic
  • Binwalk
  • Scapy
  • Owasp Zap
  • ChatGPT
  • Jasper AI
  • Gemini
  • Podia
  • Kajabi
  • Kit
  • ActiveCampaign
  • SurveyMonkey
  • Thinkific
  • Teachable
  • eBay
  • Amazon
  • Meta Business Suite
  • Sirius XM ads
  • Reddit ads
  • Walmart ads
  • Shopify
  • Paypal
  • Mercari

Accomplishments

    Canon Leadership Scholar in President’s Leadership Program at Christopher Newport University

    Community Engagement Excellence Award from Christopher Newport University

    Outstanding Volunteer Award from The Virginia Living Museum

    Prestigious Service Award from FindHealthClinics & Gyms1 (2022, 2023, & 2024)

LANGUAGES

English: Native
Spanish: Fluent – Read, write, speak, translate (19 years of experience across South & Central America, Mexico, and Spain)

Software

Google Suite

Microsoft Suite

Python

SQL

Java

ChatGPT

Spiderfoot

Wire Shark

John The Ripper

Pentest Tools

Shodan

Podia

Kajabi

MailChimp

Kit

ActiveCampaign

Thinkific

Nessus

New Relic

Scapy

LanGuard

Binwalk

Crunch

Shopify

Nikto

SurveyMonkey

Teachable

Zapier

Owasp Zap

Metasploit

NMap

Kali Linux

FINAL NOTE

Ashley is not just a leader. She’s a force of nature who blends science, creativity, and results-driven strategy—ready to level up your company, disrupt stale markets, and lead teams through bold innovation and data-backed execution.

Timeline

CEO & Author

Detective B LLC
01.2024 - Current

911 Operator

Hampton Police Department
11.2022 - 03.2023

Operations Manager

Apollo II Group / Beacons Payments
06.2022 - 01.2023

ESL Teacher

VIPKID
09.2020 - 09.2023

CEO & COO

Ashley Korff Fitness LLC
01.2020 - Current

Founder & COO

Parker’s Promise Foundation
11.2019 - Current

NDT Tech | Engineering Tech | Production Planner

Howmet Aerospace
04.2019 - 05.2022

Veterinary Assistant, Secretary, & Kennel

Grafton Animal Hospital, PEVC, & Animal Medical Center
04.2018 - 04.2019

Long-Term Third Grade Substitute Teacher

Newport News Public Schools
09.2017 - 03.2018

Statistics Tutor

Christopher Newport University
01.2016 - 05.2017

Guest Services Associate

The Virginia Living Museum
05.2014 - 12.2015

Animal Care & Public Education Volunteer

The Virginia Living Museum
12.2013 - 08.2016

Research Assistant

Christopher Newport University
08.2013 - 05.2015

Veterinary Intern

Jolly Pond Veterinary Hospital
06.2008 - 12.2015

Certified Expert In Cybersecurity Investigations - Cyber Security

McAfee Institute

Professional Certificate Program - Cybersecurity

Purdue University

Professional Certificate - Cyber Security

Google

Cybersecurity Analyst - Cybersecurity

IBM

Incident Response & Digital Forensics - Cybersecurity

IBM

Professional Certificate - Data Science

IBM Data Science Professional Certificate

Master of Science - Biology

Grand Canyon University

M.Ed. - Secondary Biology Education

Christopher Newport University

Bachelor of Science - Biology, Minor in Leadership

Christopher Newport University

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