Ashley Pinto
Scranton,PA
Summary
Experienced professional with over a decade of expertise in customer success, product operations, and marketing. Dynamic and results-driven, with a proven track record of managing customer journeys, enhancing user experiences, and driving product improvements. Adept at collaborating with cross-functional teams to ensure both customer satisfaction and operational efficiency. Passionate about leveraging customer insights to influence product development and fuel business growth.
Overview
14
14
years of professional experience
Work History
Head of Onboarding
ChannelApe
12.2020 - Current
- Lead end-to-end customer onboarding ensuring seamless integration
- Developed an onboarding program that reduced ramp-up time by 35%
- Built strong customer relationships, addressing needs and solving complex use cases
- Provided valuable insights from frontline customer interactions to drive product development and feature prioritization.
Head of Marketing
ChannelApe
06.2019 - 12.2020
- Led a comprehensive rebranding initiative, enhancing brand identity and market presence
- Successfully onboarded HubSpot as the new marketing platform, developing effective workflows and email campaigns
- Collaborated with the sales team to generate high-quality leads through strategic digital ad placements.
Account Manager
ChannelApe
02.2018 - 06.2019
- Managed and nurtured client relationships, serving as the primary point of contact
- Provided tailored solutions to meet client requirements and coordinated with internal teams to deliver exceptional service
- Successfully managed client renewals and identified upsell opportunities to drive additional revenue
- Conducted regular check-ins with clients to address concerns, provide updates, and ensure satisfaction.
Business Development Manager
Otreva
11.2015 - 02.2018
- Identified and pursued new business opportunities for digital solutions
- Coordinated the design and development of Shopify themes, Wordpress sites, and Angular mobile applications ensuring timely and budget-compliant project delivery
- Gathered and documented requirements from clients, translating their needs into actionable user stories for development teams
- Conducted user acceptance testing to ensure functionality, usability, and performance met client expectations and industry standards.
Account Executive
FOX56 (Broadcast Television)
09.2013 - 11.2015
- Developed and maintained relationships with advertisers and clients
- Created and sold digital and television advertising solutions, negotiated contracts, and achieved sales targets.
Sales Assistant
FOX56 (Broadcast TV)
08.2010 - 09.2013
- Provided support to the sales team, facilitating smooth operations and contributing to revenue growth
- Coordinated sales activities, prepared sales materials, and managed client communications.
Education
Bachelor of Arts (B.A.) - Business Administration
Penn State University
05.2010
Skills
- Customer Success Management
- E-Commerce Solutions
- Cross-functional Team Leadership
- Atlassian Suite and ClickUp
- HubSpot CRM & Marketing Hub
- Salesforcecom
- Project Management and Coordination
- Technical Troubleshooting and Problem Solving
- Data Analysis and Monitoring (Looker)
Volunteer Experience
- VP of Membership, American Advertising Federation (AAF), Scranton, PA, 08/01/16, 08/01/18
- VP of Events, American Advertising Federation (AAF), Scranton, PA, 08/01/14, 08/01/16
Timeline
Head of Onboarding
ChannelApe
12.2020 - Current
Head of Marketing
ChannelApe
06.2019 - 12.2020
Account Manager
ChannelApe
02.2018 - 06.2019
Business Development Manager
Otreva
11.2015 - 02.2018
Account Executive
FOX56 (Broadcast Television)
09.2013 - 11.2015
Sales Assistant
FOX56 (Broadcast TV)
08.2010 - 09.2013
Bachelor of Arts (B.A.) - Business Administration
Penn State University