Summary
Overview
Work History
Education
Skills
Timeline
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Ashley Renzi

Rehoboth,MA

Summary

Goal-oriented marketing expert with natural talents in developing and implementing successful strategies, driving profits, increasing market shares and strengthening customer dominance. Hardworking, performance-oriented leader offering proven expertise in project development, team supervision and campaign enhancement. Prepared to bring 8+ years of progressive experience and take on challenging position with opportunity to make lasting impact on company and customer success.

Overview

9
9
years of professional experience

Work History

Marketing Manager

Krista Mashore Coaching
09.2020 - Current
  • Manage all client & lead facing marketing functions of brand: growth & acquisition, community & nurture, email, social, media, affiliate, retention, ascension, events, content, partnerships & collaborations, project & product development
  • Cultivate and optimize company sales funnels and landing pages, many of which have resulted in over 1 million dollars in sales.
  • Create virtual events from the bottom up including ads, campaigns, sales pages, nurture and more.
  • Manage and create brand initiatives that resulted in 6x 2-Comma Club Awards (ClickFunnels), 1X 2 Comma Club X Award and 1X 2 Comma Club C Award resulting in 25 million+ in sales, our brand's $1M+ per month sales/ enrollments framework, and an integral team member helping the brand reach over $20 Million in sales in just 4 years.
  • Spearhead the podcast to the Top 25 Marketing podcasts on Apple - Increase social media following by over 25K on Instagram and 100K across Facebook platforms.
  • Manage ads teams ensuring we hit marketing KPIS for sales to make 2 million dollar+ months pending event conversion rates.
  • Curate and upgrade virtual events to hold 1000+ attendees and act as a vessel to sell into high ticket coaching. - Organize and manage company calendar and SOPS to ensure we work as efficiently as possible.
  • Oversee all PR outreach and recently worked to secure a company spot in Forbes, Inman, Entrepreneur (4 times a month) Fox news, NBC, Real Trendys, Success 125, Realty Times and many more publications.

Digital Media & Marketing Manager

Colonial Mills Inc
06.2019 - 10.2021
  • Cultivate two social media communities, engagement growth 90% higher than company average - Curate and segment editorial content to increase engagement and channel growth - Collaborate with social media influencers within the home decor market to identify new content - Deliver social media monitoring, effectiveness, and promotional budget reports to Vice President

Social Media Manager & Instructor

YMCA of Greater Providence
01.2015 - 09.2021
  • Managed multiple social media platforms, ensuring a consistent brand voice and message.
  • Boosted engagement rates with the creation of compelling and visually appealing content.
  • Increased brand awareness by developing and implementing effective social media strategies.

Marketing Coordinator

YMCA Of Greater Providence
10.2019 - 09.2020
  • Manage social media marketing campaigns and day-to-day activities including - Develop relevant content topics to reach the company's target customers
  • Create, curate, and manage all published content - Implement marketing and advertising campaigns by assembling and analyzing membership forecasts; preparing marketing and advertising strategies, plans, and objectives - Plan and organize promotional presentations as well as update calendars.
  • Strengthened relationships with key stakeholders by coordinating cross-functional promotional events.
  • Streamlined internal communication processes, resulting in more efficient project management.

Social Media and Advertising Intern

MONELLE
04.2018 - 10.2018
  • Maintain strong social media presence across Facebook and Instagram - Manage social media planning for execution of marketing strategies and community management - Plan, organize, and shoot all campaign and advertisement photography - Implement marketing and promotional tactics that lead to significant growth in social media shares, followers, and website traffic

Education

Bachelor's degree - Marketing Communication & Media Studies

Roger Williams University
01.2019

Skills

  • New Business Development
  • Partnership Development
  • Social Media Platforms
  • Digital Marketing
  • Public and Media Relations
  • Strategic Planning
  • Creative Direction
  • Project Management

Timeline

Marketing Manager

Krista Mashore Coaching
09.2020 - Current

Marketing Coordinator

YMCA Of Greater Providence
10.2019 - 09.2020

Digital Media & Marketing Manager

Colonial Mills Inc
06.2019 - 10.2021

Social Media and Advertising Intern

MONELLE
04.2018 - 10.2018

Social Media Manager & Instructor

YMCA of Greater Providence
01.2015 - 09.2021

Bachelor's degree - Marketing Communication & Media Studies

Roger Williams University

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Ashley Renzi