Ashley Shah
Mission,TX
Summary
Creative Marketer and content professional with an eye for detail and passion for researching. Personal interests in blogging and crafting short form stories such as roundups and 'best of' lists in an engaging tone and format.
Overview
7
7
years of professional experience
Work History
Writer
The Valley Wedding Pages
01.2022 - Current
- Utilized writing, editing and proofreading skills to produce content for print magazine
- Wrote and proofread blog and social media posts, website copy and articles.
- Collaborated with brides to write front cover wedding stories
- Edited wedding submissions including engagement stories, favorite memory quotes, and wedding stories.
- Interviewed business owners to write biographies for print advertising
- Designed email list campaigns
Marketing Director
Shah Eye Center
11.2022 - Current
- Wrote content for marketing materials, including educational brochures, medical presentations, and web content.
- Created promotional materials to educate and drive engagement
- Optimized digital marketing strategies for increased online presence via SEO
- Managed marketing budget, ensuring cost-effective allocation of resources for maximum impact.
Digital Media Associate
The Catalina Network
03.2022 - Current
- Created user-friendly websites for businesses
- Wrote marketing & advertising for websites, print media, and social media
- Collaborated with business owners to create social media strategy
- Assist in photography and videography content creation
- Studied demographic data to determine optimal targets and tactics for persuasion.
- Designed digital seasonal campaigns including newsletters and text messaging
Digital Marketer
Coffee Artista
07.2022 - Current
- Boosted brand awareness by establishing strong web and social media presence.
- Created social media content with consistent posts and tone.
- Increased customer engagement through social media
- Organized customer service employee trainings
Event Coordinator
Coffee Artista
02.2021 - 12.2021
- Coordinated vendors participating in bridal showers, ceremony, and reception events.
- Created inspiration boards and idea collages to discuss with clients
- Organized schedules and timelines for event
ILasik Vision Sales Coordinator
Shah Eye Center
01.2017 - 09.2017
- Educated patients on LASIK and cataract surgical options
- Communicated with patients addressing fears, financial concerns, and scheduling surgeries.
- Answered interview questions on live social media platforms
- Engaged in telemarketing in search for potential lasik candidates.
- Followed up with email leads to schedule consultations.
Piano Teacher
Private
08.2019 - 12.2021
- Taught individual piano lessons lasting from 30 to 60 minutes each
- Developed music theory lesson plans
- Communicated with parents regarding recital events and student progress
Education
Bachelor of Arts - Liberal Arts
The New School
New York, NY05.2022
Skills
- Article Writing
- Digital Content Development
- Research
- Strategic content planning
- Document Proofreading
- Social Media Management
Timeline
Marketing Director
Shah Eye Center
11.2022 - Current
Digital Marketer
Coffee Artista
07.2022 - Current
Digital Media Associate
The Catalina Network
03.2022 - Current
Writer
The Valley Wedding Pages
01.2022 - Current
Event Coordinator
Coffee Artista
02.2021 - 12.2021
Piano Teacher
Private
08.2019 - 12.2021
ILasik Vision Sales Coordinator
Shah Eye Center
01.2017 - 09.2017
Bachelor of Arts - Liberal Arts
The New School