

· Partner with key retail stakeholders to create and elevate the digital and in-store shopping experience with branded assets and content
· Collaborate with soccer specialty retailers across match markets to drive ticket sales and tune-in messaging
· Strengthen Nike partnership by engaging with youth Nike teams in match markets by creating exclusive ticket discounts and fundraising opportunities
· Direct the development and analysis of marketing campaigns, delivering targeted strategies and actionable insights for major retail stakeholders
· Partnered with online retailers to produce engaging social media content featuring USSF athletes, boosting fandom and driving sales of licensed products