Ashley Zaarour
Las Vegas,NV
Summary
Seasoned collaborator experienced in meeting needs, improving processes and exceeding requirements in team environments. Diligent worker with strong communication and task prioritization skills.
Overview
15
15
years of professional experience
Work History
Business Analyst II
Everi
07.2019 - Current
- Track, report and manage key project requirements
- Collaborate closely with stakeholders to identify opportunities for process improvements and drive continuous innovation in organization
- Support software development projects by defining clear requirements and effectively communicating them to technical teams
- Conduct interviews with key business users to collect information on business processes
- Perform user acceptance testing (UAT) as necessary for projects
- Review, analyze and evaluate business systems and user needs
- Develop high-quality documentation to support training efforts, helping employees fully understand new systems and procedures
- Provide staff and users with assistance solving application related challenges
- Adobe WorkFront administrator
Technical Trainer
Everi
07.2017 - 06.2019
- Trained casino employees on compliance (Title 31) software applications
- Assisted in software implementation process by monitoring for issues, reported and tracked as part of UAT process
- Maintained licensing and credentials with various jurisdictions as needed for operations
- Provided regular reporting/status updates to project managers.
- Enhanced employee technical skills by developing comprehensive training modules and hands-on workshops
- Conducted thorough needs assessments to identify areas for improvement in training materials and methods
- Developed customized learning plans for employees at different skill levels, ensuring optimal knowledge retention and skill development
- Evaluated training effectiveness through regular feedback surveys, making necessary adjustments to course content as needed
- Provided ongoing support for alumni of technical training programs, answering questions or offering additional resources when needed
- Delivered train-the-trainer sessions to empower internal subject matter experts to lead future training initiatives
- Updated training coursework and requirements according to group and technology changes
Owner & Operator
Flippin Delicious | Mini Pancakes
01.2022 - 08.2023
- Cultivated unique dessert food truck concept from ground zero
- Established menu with pricing by performing market analysis and research into customer preference
- Negotiated contracts with suppliers for better pricing and terms, reducing overall costs for business
- Diversified revenue streams by exploring new markets and developing innovative products or services tailored to those markets'' needs
- Grew social media following by 300% in less than 6 months
- Fulfilled inventory needs through procurement process
- Implemented marketing strategies to increase brand awareness and attract new customers
- Ensured compliance with all city, county, and state regulations was met
- Featured in multiple publications including Visit Orlando and Orlando Weekly newspaper
- Developed and maintained strong relationships with clients, resulting in repeat business and referrals
- Increased customer satisfaction by implementing efficient business processes and providing exceptional service
- Managed financial aspects of business, including budgeting, financial reporting, and tax preparation
Sales Trainer and Performance Manager
Advanced Management Co.
01.2017 - 09.2017
- Developed and managed and sales training for more than 100 leasing professionals in multi-family housing industry
- Improved overall team performance by conducting regular assessments and providing constructive feedback on individual progress
- Collaborated with sales leaders to align training initiatives with strategic business goals
- Maximized revenue growth by implementing effective upselling and cross-selling strategies in training curriculum.
- Facilitated workshops focused on overcoming objections, closing deals, and building long-term client relationships
- Scheduled and executed mystery shops for employees
- Analyzed results for trends and opportunities to improve sales and retention
- Completed site visits to provide insight to management regarding employee performance
- Optimized communication skills among sales staff through targeted training on active listening, empathy, and persuasion techniques
- Boosted overall customer satisfaction rates by emphasizing importance of exceptional service during all stages of sales process in trainings
- Kept abreast of emerging trends within industry to ensure relevance of training content across all levels of organization
- Fostered positive learning environment that encouraged open dialogue, collaboration, and continuous improvement among team members
- Increased sales team productivity by developing and implementing comprehensive training programs
Leasing Director
Lincoln Property Co.
07.2014 - 09.2016
- Worked closely with management team to maximize revenue, occupancy, resident and retention goals
- Reported on accurate daily, weekly, and monthly leasing activity
- Provided exemplary customer service to tenants, prospective tenants and visitors
- Conducted thorough market analyses to determine competitive rental pricing and strategically adjust rates as needed.
- Lead, developed, and trained leasing consultants
- Oversaw entire leasing process from initial prospect inquiry to move-in, ensuring smooth transition for new residents
- Maintained strong relationships with local businesses and real estate agents, increasing referral opportunities for new tenants
- Trained leasing professionals in effective sales techniques, resulting in higher conversion rates from prospects to signed leases
- Managed online presence through social media platforms and listing services, enhancing visibility in marketplace
- Organized community events to foster sense of belonging among residents, improving retention rates by 25%
- Developed and implemented successful marketing strategies to attract prospective tenants
- Increased tenant satisfaction by 40% by addressing concerns promptly and resolving issues effectively
Leasing Consultant
Lincoln Property Co.
07.2013 - 07.2014
- Increased tenant satisfaction by promptly addressing concerns and resolving issues
- Enhanced community atmosphere by planning and executing engaging resident events
- Delivered informative property tours to prospective residents, highlighting unique amenities and features tailored to their needs
- Ensured 100% compliance with fair housing laws, keeping detailed records of all tenant interactions and transactions
- Maintained high occupancy rates through effective marketing strategies and excellent customer service
- Streamlined application process for prospective tenants, reducing wait times from 3-5 days to 1-2 and increased efficiency
- Boosted property revenue by skillfully negotiating lease terms and rent increases
Leasing Consultant
Equity Residential
09.2009 - 07.2013
- Performed sales and leasing activities to achieve community’s revenue and occupancy goals by qualifying prospects, conducting community tours and processing applications
- Championed leasing efforts of new construction apartment community achieving 90% occupancy rate in 11 month time span
- Collaborated with team members to consistently provide seamless leasing experience for all clients
- Improved overall property appearance by coordinating regular inspections and suggesting necessary improvements
- Implemented creative incentive programs for renewals, resulting in increased retention rate of 30% among existing tenants
- Stayed informed of market and competitor conditions that could impact community’s sales results
- Implemented short and long-term marketing plans and goals to sustain occupancy
- Responded quickly and professionally to resident and client/owner concerns and questions while taking prompt action to resolve issues.
Education
Bachelor of Arts, Mass Communication -
Southern New Hampshire University
Manchester, NH 06.2017
Skills
- Business process improvement
- Business Planning
- Staff Management
- Customer Targeting
Leadership Experience
Excellent communication, adept at planning, problem-solving and delegating. Able to break-down complex issues by using analytics, ethical judgement and studying patterns. Adaptable and able to cultivate creativity.
Awards
- Employee of the month
- Social Media award for best property
- Gold Medallion award for attaining 100 new resident lease contracts in 12 months
References
Available upon request.
Timeline
Owner & Operator
Flippin Delicious | Mini Pancakes
01.2022 - 08.2023
Business Analyst II
Everi
07.2019 - Current
Technical Trainer
Everi
07.2017 - 06.2019
Sales Trainer and Performance Manager
Advanced Management Co.
01.2017 - 09.2017
Leasing Director
Lincoln Property Co.
07.2014 - 09.2016
Leasing Consultant
Lincoln Property Co.
07.2013 - 07.2014
Leasing Consultant
Equity Residential
09.2009 - 07.2013
Bachelor of Arts, Mass Communication -
Southern New Hampshire University