Ashley A Collier
Columbia,SC
Summary
Twenty plus years of initiating and delivering sustained mission-driven engagement, project management and program delivery across a wide range of organizations including national non-profits, international sports organizations, biomedical services, and higher education. Major experience lies in program/event management, fundraising and leading cross-functional teams to bring about fundamental change and improvement in strategy, process, and delivery – both as team member and leader.
Overview
28
28
years of professional experience
1
1
Certification
Work History
Manager, Community and Donor Engagement
American Red Cross
11.2018 - Current
- Built positive and productive relationships with sponsors, partner staff and field leadership.
- Supervised 19 counties to enforce high-quality standards of operation.
- Met deadlines by proactively managing individual and team tasks and streamlining processes.
- Located, developed and promoted talented employees to cultivate collaborative and hardworking leadership team. Led a ten member team with year over year growth in Manager effectiveness scores
- Coordinated with other district managers to actualize strategies for improving performance and growing outcomes and collections
- Modeled best practices for sales and customer service.
Senior Community Engagement Manager
National Marrow Donor Program
04.2013 - 10.2019
- Launched calendar of engagement activities for potential donors and partnering organizations.
- Collaborated with community content and development teams to drive improvements to offerings.
- Promoted internal community advocacy through partnership with other teams.
- Instituted array of programs and user groups for the organization including the development of two national partnerships which resulted in adding over 10,000 potential donors to the mission of the organization.
- Developed effective statewide fundraising effort through special events, individual gifts, corporations and foundations which resulted in exceeding fundraising metrics for three consecutive years and increased funding by 700%.
- Oversaw staff development through in-depth trainings, workshops, seminars and other learning opportunities.
- Developed and created programs and monitored effectiveness against individual participant needs.
- Developed monthly schedules and assignments for volunteer staff.
Director of Development
University of South Carolina
01.2011 - 01.2013
- Manage corporate and foundation philanthropic relationships with various funders in an operation that raised more than $10 million a year
- Raised 10 percent ($1M) of the full advancement operation (20+ proposals, 10+ funded)
- Assisted sixteen colleges and schools in the development of funding requests during $1 billion campaign: goal reached of $1.043 billion
- Cultivate, solicit, and steward all individual and foundation donors as well as research and qualify major gift funders (Major gift + $25,000)
- Utilized ground-up approach to integrating CRM resources to optimize resource and time allocation.
Client Camp & Conferencing Coordinator
Auburn University
01.2011 - 01.2012
- Management of the logistics for over 400 sports camps and summer conferencing events including scheduling and communication with clients, dining services, housing & resident life, student life and athletics
- Briefed all camp/conference participants during the lead up to each scheduled event as well as serve as on-site contact for all scheduled activities
- Responsible for revenue generation from summer camp program with a goal of $250,000
- Led a team of five employees
- Responded to all client inquiries and asked appropriate questions to facilitate resolution.
- Provided friendly greeting to visitors and gave knowledgeable and authoritative responses.
Manager of Athletics
Lakeshore Foundation
01.2009 - 01.2011
- Coordination and onsite supervision of over 100+ Olympic and Paralympic NGB training camps conducted at facility which is designated as an Official USOC Olympic & Paralympic training site
- Negotiation of contracts with corporate partners/vendors/supporters including equipment suppliers, hotels and other event associated supporters (+$100,000)
- Trip planning & logistics for over 200+ national trips per year by organizational sport teams participating in various tournaments, qualifiers, and national tournaments
- Accomplished multiple tasks within established timeframes.
- Cross-trained existing employees to maximize team agility and performance.
Senior Director, Delegation Services
2009 Special Olympics World Winter Games
11.2007 - 11.2009
- Overall management of Delegation Services Department which included 10 functional areas- delegation services, delegation registration, families, host town, athlete entertainment, language services, observer's program, information services and delegation assistant liaisons.
- Development and delivery of services to 109 delegations and over 3,500 participants
- Supervision of airport operations and delegation processing
- Oversight of daily Head of Delegation meetings which included translation to the twelve common spoken languages of the world
- Supervision of five functional area managers
- Led development of business operation processes and policies.
- Planned and integrated project and program schedules.
Southeast Area Manager & Coaches Education Manager
Special Olympics Colorado
01.2004 - 01.2008
- Coordinated Special Olympics programming, training, and competition opportunities in the 18 county Southeast Area for over 2,000 athletes which included planning and management of eight area competitions and three special events
- Executed Coaches Education program statewide including training school planning, clinician recruitment and submission of certified coaches’ information to Special Olympics North America
- Raised private funding to support the yearly operational budget of $325,000
- Spearheaded four special event fundraisers which added another $150,000 for support of athlete programming and coordinated the research and submission of grant requests which resulted in another $150,000 added to the budget for athlete support
Field Hockey | Director of High Performance/Assistant Director of Events
United States Olympic Committee, USA
01.2001 - 01.2004
- Executed overall management of all National Team programs including tours, qualifiers, trials, and promotional events including serving as liaison for all international national team trips and team manager/Chef De Mission for targeted events
- Supervision of USADA drug testing program and USOC EAHI grant programs for all national team athletes
- Co-management of all national field hockey events including all international events held at national training centers and yearly national hockey festival
- Duties includes team registration, team travel, officials oversight, budget development, logistical operations, and merchandise vendors
- Supervision of two High Performance Managers
- Handled all operations functions to keep program working in smooth and efficient fashion.
- Chose personnel to oversee special events and travel teams.
- Reviewed and contributed to coach, player and team selections.
- Led meetings with coaches and players to implement new and updated High Performance and Olympic policies.
- Assigned work to staff, set schedules and motivated strong performance in key areas.
- Conducted site visits, artist walkthrough and other pre-event meetings with third parties to explain event objectives, site restrictions and performance expectations.
Training Director
Special Olympics Minnesota
01.1998 - 01.2001
- Overall management and planning for nine state level competitions including competition site selection, competition budget development and maintenance, volunteer procurement and functional area development including medical, housing, officials, transportation, and marketing and promotion
- Oversight of mandatory state-wide training program for coaches including enforcement of policies and procedures related to the program
- Increased number of certified coaches working with athletes from 48 in 1997 to 1,038 in 2001
- Training schools for coaches increased from 1 school in 1997 to 60 schools in 2001
- Prepare and supervise Minnesota Delegation at 1999 Special Olympics World Summer Games in North Carolina
Education
Bachelor of Arts - Sports And Fitness Administration
University of North Carolina
Chapel Hill, NC05.1995
Skills
- Operational Efficiency
- Customer Service
- Strategic Planning
- Client Relationships
- New Business Opportunities
- Staff Management
- Customer Needs Assessments
- Operational Oversight
- Recruiting and Hiring
- Team Development
Accomplishments
Trained & Certified Bone Marrow Courier, National Marrow Donor Program
Certification
Competencies
20+ years of program/event management and fundraising
20+ years of mission driven engagement
15+ years of employee management & supervision
Superior relationship building and communication skills
15+ years of successful navigation of remote work environment
Timeline
Manager, Community and Donor Engagement
American Red Cross
11.2018 - Current
Senior Community Engagement Manager
National Marrow Donor Program
04.2013 - 10.2019
Director of Development
University of South Carolina
01.2011 - 01.2013
Client Camp & Conferencing Coordinator
Auburn University
01.2011 - 01.2012
Manager of Athletics
Lakeshore Foundation
01.2009 - 01.2011
Senior Director, Delegation Services
2009 Special Olympics World Winter Games
11.2007 - 11.2009
Southeast Area Manager & Coaches Education Manager
Special Olympics Colorado
01.2004 - 01.2008
Field Hockey | Director of High Performance/Assistant Director of Events
United States Olympic Committee, USA
01.2001 - 01.2004
Training Director
Special Olympics Minnesota
01.1998 - 01.2001
Bachelor of Arts - Sports And Fitness Administration
University of North Carolina
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