Ashton Aspell
Vista,CA
Summary
Customer-oriented, strategic-thinking sales management professional successful in cultivating partnerships, retaining top accounts and growing profit channels. Multi-tasking and self-motivated leader with expertise in expanding network connections and persuasively introducing products. Well-versed in implementing pricing models, managing vendor relations and expanding territory.
Overview
5
5
years of professional experience
Work History
Sales Account Manager
EXPERIENCE, Dreamfields Brand INC
Desert Hot Springs, CA
01.2022 - Current
- Conducted research and analyzed trends to identify new marketing opportunities and audiences
- Executed comprehensive strategic plans and coordinated projects to fulfill marketing initiatives
- Measured and reported campaign metrics to devise improvement strategy
- Developed sales plans designed to achieve revenue targets and business objectives
- Maintained direct personal contact with all assigned accounts and fostered relations with new ones
- Developed solid connections with customers to promote products.
- Monitored market conditions, product innovations and competitor activity and adjusted account sales approach to address latest market developments.
Hybrid Sales and Brand Ambassador
Claybourne Industries INC
San Diego, CA
01.2021 - 02.2022
- Monitored trends in customer industries and marketplaces to shape sales methods
- Organized and carried out promotional events, set up and tore down event sites and interacted with customers
- Created, implemented and reported performance of multiple campaigns to enhance brand awareness and drive profits
- Worked closely with senior management to implement strategic communications plans and marketing initiatives
- Executed comprehensive strategic plans and coordinated projects to fulfill marketing initiatives.
- Increased sales by encouraging customers to purchase additional products and services.
- Tracked market and competitor activities to stay current on products and consumer preferences.
Store Manager
The Cake House
Wildomar, CA
07.2021 - 10.2021
- Oversaw store operations while generating $300,000 in monthly sales
- Assessed, optimized and elevated operations to target current and expected demands
- Delivered exceptional client experiences through hands-on leadership and training of 25 associates and managers.
Sales Account Manager
Weed
Carlsbad, CA
03.2020 - 07.2021
- Monitored market conditions, product innovations and competitor activity and adjusted account sales approach to address latest market developments
- Strengthened product branding initiatives and maximized outreach by overseeing acquisitions, events and business development
- Established long-term relationships with customers by promoting great service and engagement skills and quickly resolving issues.
Sales Account Manager/Brand Ambassador/Delivery Driver
Honey Oil Co
Carlsbad, CA
03.2020 - 05.2021
- Monitored market conditions, product innovations and competitor activity and adjusted account sales approach to address latest market developments
- Maintained consistent visual merchandising standards to highlight product features, attract customers and boost sales
- Organized and carried out promotional events, set up and tore down event sites and interacted with customers
- Promoted products using social media outlets Facebook, Instagram, and Google
- Traveled to retail stores, conducted field recruiting and attended industry events to increase brand awareness.
Brand Ambassador
Cresco
San Diego, CA
06.2018 - 02.2020
- Created, implemented and reported performance of multiple campaigns to enhance brand awareness and drive profits
- Maintained positive and productive relationships by performing location visits and store activations
- Learned about product's technical specifications and accurately explained specifications to customers and work team
- Met and exceeded goals for high-volume personal sales through clientele development and product knowledge
- Organized SD’s marketing materials and delivered displays to stores.
Education
Business Administration and Marketing
Mira Costa College
Skills
- Market Trend Analysis
- Sales Projections
- Problem-Solving
- Customer Service
- Networking Events
- Salesforce Software
- Problem Resolution
- Friendly, Positive Attitude
- Conflict Resolution
- Reliable & Trustworthy
Timeline
Sales Account Manager
EXPERIENCE, Dreamfields Brand INC
01.2022 - Current
Store Manager
The Cake House
07.2021 - 10.2021
Hybrid Sales and Brand Ambassador
Claybourne Industries INC
01.2021 - 02.2022
Sales Account Manager
Weed
03.2020 - 07.2021
Sales Account Manager/Brand Ambassador/Delivery Driver
Honey Oil Co
03.2020 - 05.2021
Brand Ambassador
Cresco
06.2018 - 02.2020
Business Administration and Marketing
Mira Costa College
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