Ashton Ferguson
Delbarton,WV
Summary
Experienced in enhancing customer loyalty at City Insurance Agency, I leverage critical thinking and relationship-building skills to effectively resolve disputes and boost repeat business. At Torrid and Hot Topic, I spearheaded impactful campaigns that significantly increased brand visibility, solidifying the company's market position. In the customer service and data entry field, I consistently exceed employer expectations by going above and beyond routine tasks, ensuring exceptional results.
Overview
4
4
years of professional experience
Work History
Customer Service Representative
City Insurance Agency
06.2023 - Current
- Takes payments online, over the phone, and in person.
- Deals with the public on a daily basis.
- Helps to solve internal, and external conflicts with customers.
- Follows up with customers about resolved issues to maintain high standards of customer service.
- Responds to customer requests for products, services, and company information.
- Manages high-stress situations effectively, maintaining professionalism under pressure while resolving disputes or conflicts.
- Resolves customer complaints with empathy, resulting in increased loyalty and repeat business.
Marketing Coordinator
Torrid, Hot Topic
10.2020 - 12.2023
- Answered general marketing department inquiries by email, phone, and mail.
- Composed daily posts for social media and helped build corporate presence on Twitter, Facebook, and Instagram.
- Tracked and reported on marketing campaign responses.
- Boosted brand awareness with target customer demographics with social, print, and email campaigns.
- Developed visually engaging marketing materials to support product launches and promotions.
- Used online and offline marketing to generate leads, increase visibility and drive sales growth.
- Enhanced brand visibility by developing and implementing targeted marketing campaigns.
- Conducted market research to identify industry trends and generate actionable insights for strategic planning purposes.
- Collaborated with external agencies on advertising campaigns, ensuring alignment with overall marketing objectives.
- Increased customer engagement through the creation of compelling social media content and strategies.
- Boosted sales by designing and executing creative email marketing campaigns.
- Oversaw preparation of marketing copy, images, videos, emails, and other collateral.
Sales Associate
Bath & Body Works Inc.
08.2020 - 01.2023
- Helped customers locate products and checked store system for merchandise at other sites.
- Prepared merchandise for sales floor by pricing or tagging.
- Minimized wait times for customers during peak hours, maintaining a high level of customer satisfaction.
- Answered customer questions about sizing, accessories, and merchandise care.
- Handled cash transactions efficiently while adhering to company cash handling policies, ensuring accuracy in all financial exchanges.
- Used in-store system to locate inventory and place special orders for customers.
- Assisted in training new staff members on company policies, product information, and sales techniques for a seamless onboarding experience.
Education
Bachelor Of Business Administration And Management - Marketing
Marshall University
Huntington, WV04.2024
Skills
- Customer service
- Active listening
- Critical thinking
- Data entry
- Customer relations
- Problem resolution
- Relationship building
- Computer proficiency
- Conflict resolution
- Complaint handling
Timeline
Customer Service Representative
City Insurance Agency
06.2023 - Current
Marketing Coordinator
Torrid, Hot Topic
10.2020 - 12.2023
Sales Associate
Bath & Body Works Inc.
08.2020 - 01.2023
Bachelor Of Business Administration And Management - Marketing
Marshall University
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