Aubrey Cushing

• Developed and distributed monthly marketing calendar across all platforms to ensure consistent messaging
• Respond to comments on social media posts
• Provide reports and analytics on a monthly basis
• Schedule paid ads within budget
• Maintain accurate and complete records of all account setups
• Design print and digital materials
• Nurture an online community to drive engagement and brand loyalty
• Analytics across FB, IG, LinkedIn, and TikTok
• SEO optimization for aggressive growth strategies and new marketing initiatives
• Video editing
• Caption and hashtag writing
• Brand and product naming
• Copywriting

• Curated tailored content for each social media platform, achieving over 200% increase in reach, 155% increase in engagement, 43% increase in follower count, and over 4000% surge in 3-second video views.

• Within my initial 90 days with the organization, I drove a substantial 87% increase in profile activity, demonstrating a swift and impactful contribution to our online presence and engagement.
• Monitored industry trends to identify opportunities for brand positioning and engagement.
• Boosted engagement rates with the creation of compelling and visually appealing content.
• Analyzed performance metrics to identify areas for improvement and optimize social media campaigns.

• Sourced and hired 40+ content creators to execute cohesive, brand-aligned marketing campaigns and UGC strategies.
• Managed the end-to-end lifecycle of creator partnerships, from initial outreach and contract negotiation to deliverables follow-up.
• Managed creator-driven initiatives that generated over 3 million total views.
• Achieved a 1,500% increase in followers and a 7,000% increase in impressions through targeted content strategies.
• Developed and executed social media strategies to increase brand awareness.
• Analyzed social media metrics to inform content adjustments and strategy improvements.
• Managed social media advertising budgets, optimizing spend for maximum reach.
• Managed multiple social media platforms, ensuring a consistent brand voice and message.
• Optimized posting schedules based on platform-specific analytics to maximize content visibility.
• Successfully built a loyal following by consistently sharing valuable content that resonated with the target audience.
• Increased brand awareness by developing and implementing effective social media strategies.
• Provided exceptional customer service through timely and thoughtful responses to user comments and messages.

• Prioritized recruitment and retention and led initiatives for the Susan G. Komen 3-Day, focusing on the recruitment of walkers, crew members, and volunteers.
• Managed relationships with participants as a walker coach, provided specialized training and fundraising support to maximize participant success.
• Conducted informational presentations across the Seattle region to expand event participation and brand awareness.
• Procured local business donations and organized event entertainment for large-scale participant groups.
• CRM management with the use of Salesforce.

• Developed and executed social media strategies to increase brand awareness.
• Created engaging content for various platforms, enhancing audience interaction.
• Developed printed materials for training manuals.
• Developed and executed targeted digital marketing campaigns across social media platforms.
• Analyzed social media traffic and engagement metrics to optimize content strategy.

• Coordinated executive calendars for 10+ leaders and facilitated hiring and onboarding processes to ensure smooth transitions for new employees.
• Coordinated scheduling for staff meetings and client appointments, ensuring efficient use of resources.
• Managed electronic filing systems, enhancing document retrieval speed and organization.
• Assisted in preparing reports and presentations, contributing to team communication initiatives.

• Managed revenue cycle operations with high accuracy, collaborating with cross-functional teams to enhance cash flow.
• Processed patient billing inquiries, ensuring accurate information and timely responses.
• Verified insurance eligibility and benefits to minimize claim denials.
• Maintained billing software, ensuring data integrity and system updates.

• Redesigned the department website and produced creative assets to enhance the visibility of medical and counseling services.