Python
Aurosmit (Auro) Pani
Lead Data Scientist
Minneapolis,United States
Summary
Expert problem solver with over 12 years of experience in areas of Data Science, advanced analytics and Artificial intelligence. Skilled at collaborating with a wide range of departments utilizing high degree of empathy, adaptability, enthusiasm, and growth mindset.
Overview
11
11
years of professional experience
6
6
years of post-secondary education
5
5
Languages
Work History
Lead Data Scientist (Enterprise Analytics and CX)
U.S. Bank
08.2019 - Current
- As Data Science manager for Business Banking Marketing Studio, led ideation, development, and successful deployment of Cross-sell, Prospecting, and Retention initiatives. Presented work to Chief Marketing Officer, Chief Strategy Officer, Chief Analytics Officer, and Head of Business Banking.
- Created Automated Unique Recommender_01 (A.U.R_01) (named after myself) which was used across all Business Banking Checking, MMA, and CD campaigns delivering over $2 million in LTV, over 20K new accounts, and 6x improvement over random.
- Developed In-house solution to drive new business checking account acquisitions for prospecting beating champion (vendor) model delivering 39% more acquisitions while reducing cost per acquisition by 59%.
- Discovered novel method to extract competitor POS information and creating Merchant Prospect list utilizing Credit Card Transaction data and tailored fuzzy matching process.
- Deep expertise in DDA transactions and Credit Card Transactions resulted in success of high visibility POCs with Innovation, Payments, Fraud space.
- Completed end to end development , validation, and deployment of six 'Goals' models for Personalization Studio resulting in 2X higher engagement than average campaign metric.
Senior (Lead) Predictive Analyst
FLS Connect LLC
06.2015 - 08.2019
- Mine and analyze data, applying statistical methods as necessary, pertaining to customers' interactions to identify critical insights to core and new products. (SAS Enterprise Miner, SQL, Datameer, Tableau, Python, Microsoft Azure, Neural Networks, Logistic Regression, SVM)
- Proactively develop new metrics and studies to quantify value of different aspects of product personalization, and set up ongoing reports to continually measure their performance.
- Translate analytic insights into concrete, actionable recommendations for business or product improvement.
- Ask right questions to develop S.M.A.R.T goals and utilize data to achieve those goals.
- Lead IT project involving multiple departments to ensure proper reporting and validation of digital marketing/fundraising data.
- Lead daily meetings with executive team to review previous day’s performance, and provide recommendations.
- Organize and lead bi-weekly meetings with head of departments and President of Company to come up with and implement new ideas regarding prospecting research.
- Train and mentor Predictive Data Analyst.
- Lead migration efforts to Microsoft Azure (Databricks, PowerBI).
- Built reminder optimization process that is projected to save $50K-$100K in mail annually.
Statistical Analyst, Lead (Predictive Modeling)
Strategic Fundraising Inc.
06.2014 - 08.2015
- Created and scored predictive models using Machine Learning methodologies in SPSS, and provided other analytical services to maximize fundraising performance for political and non-profit clients of company, providing lift of 350%
- Created reports summarizing month-to-date and daily performance of company, and sent out dashboard reports measuring how our firm is performing against our financial goals to executive team.
Education
Master of Science - Financial Mathematics
University of Minnesota - Twin Cities
Minneapolis, MN 09.2012 - 12.2013
Master of Science - Mathematics
Indian Institute of Technology Madras (IIT Madras)
Chennai, India 08.2009 - 06.2011
Bachelor of Science - Mathematics, Statistics, Economics
St. Xavier's College
Mumbai, India 07.2006 - 06.2009
Skills
- Data Mining
Agile framework understanding
Machine learning
Teamwork and Collaboration
Training and Development
Software
SAS
SQL
Databricks
Tableau
Timeline
Lead Data Scientist (Enterprise Analytics and CX)
U.S. Bank
08.2019 - Current
Senior (Lead) Predictive Analyst
FLS Connect LLC
06.2015 - 08.2019
Statistical Analyst, Lead (Predictive Modeling)
Strategic Fundraising Inc.
06.2014 - 08.2015
Master of Science - Financial Mathematics
University of Minnesota - Twin Cities
09.2012 - 12.2013
Master of Science - Mathematics
Indian Institute of Technology Madras (IIT Madras)
08.2009 - 06.2011
Bachelor of Science - Mathematics, Statistics, Economics
St. Xavier's College
07.2006 - 06.2009
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