Summary
Overview
Work History
Education
Skills
Certification
Timeline
Generic

Ava Malatino

Marlton,NJ

Summary

Results-driven Digital Marketer with a strong foundation in strategic campaign management, client relations, and performance analysis. Experienced in managing high-value accounts and executing multi-channel marketing strategies—including Google Ads, social media, content marketing, and SEO—to drive brand visibility and revenue growth. Known for building strong client relationships, aligning marketing strategies with business goals, and collaborating cross-functionally to deliver measurable results. Passionate about continuous learning, innovation, and contributing to long-term brand success.

Overview

2
2
years of professional experience
1
1
Certification

Work History

Digital Marketing Account Manager

HomeSource Systems
06.2024 - Current
  • Managed end-to-end digital marketing strategies for a portfolio of enterprise-level clients generating $1.5M–$12M in annual revenue, serving as the primary point of contact and trusted advisor.
  • Worked closely with web development teams to implement SEO best practices across client websites, significantly boosting organic visibility and increasing page views by 50%–250%.
  • Analyzed campaign performance metrics via tools like Google Analytics 4 and SEMrush to identify trends, optimize strategy, and exceed client KPIs.
  • Managed social media accounts for clients, generating interest for existing and upcoming product or service releases.

Digital Marketing Intern

Digital Cheddar
05.2023 - 06.2024
  • Manage strategic client accounts with a focus on driving measurable results across key performance areas, including social media engagement, digital content production, outbound campaign execution, and conversion optimization.
  • Conducted in-depth market research to identify key customer segments and uncover new product opportunities, supporting strategic decision-making.
  • Developed and executed effective content marketing strategies to enhance brand recognition and support client marketing objectives.

Student "Marketeer"

Red Bull
12.2022 - 05.2023
  • Executed targeted marketing campaigns to enhance Red Bull's brand visibility on campus, resulting in increased product engagement and awareness among the student community
  • Collaborated with campus influencers and organizations to host events and activations, effectively expanding Red Bull's reach and fostering strong community relationships.
  • Supported local sales teams by driving awareness at retail locations near campus, contributing to increased foot traffic and product sales.

Education

Bachelor of Science - Marketing

Towson University
Towson, MD
05-2024

Skills

  • Marketing Strategy
  • Google Analytics
  • Search Engine Optimization (SEO)
  • Account-Based Marketing (ABM)
  • Social Media Marketing
  • Customer Relationship Management (CRM)
  • Data-driven decision-making
  • Competitor analysis

Certification

Search Ad Certification: Google

Display Ad Certification: Google
Certified Marketing Associate: Meta
Microsoft Office Specialist: Excel

Social Media Marketing : HubSpot

Timeline

Digital Marketing Account Manager

HomeSource Systems
06.2024 - Current

Digital Marketing Intern

Digital Cheddar
05.2023 - 06.2024

Student "Marketeer"

Red Bull
12.2022 - 05.2023

Bachelor of Science - Marketing

Towson University
Ava Malatino