Avery Davis
Shoreline,WA
Summary
Detail-oriented and enthusiastic digital marketing specialist with strong organizational skills, project management tools, passion for creativity, and customer service experience. Ability to handle multiple projects simultaneously with a high quality output and team player attitude.
Overview
3
3
years of professional experience
Work History
Digital Marketing Specialist
Freelance
06.2023 - Current
- Work closely with clients to develop a personalized, dynamic, and innovative digital marketing strategy to maintain customer awareness and engagement - clients include @teriyakiandmore_edmonds and @sluchamber.
- Creative direct, shoot, design, edit, and publish social media content such as; images, infographics, reels, stories, written posts, etc.
- Boosted @sluchamber account engagement by +11,400% amongst followers and +4000% non-followers, content interactions by +7,920%, and increased overall post interactions by +4,660% in comparison to the previous cycle prior to the project I conducted.
- Engage with the client’s in-person and digital communities, such as attending and facilitating community events, giveaway opportunities, promotional events, and influencer outreach to boost social engagement.
Design Lead
Seattle Swank
06.2021 - 10.2022
- Designed and managed hundreds of projects of varying sizes and styles including site appraisal, furniture and decoration selection, and full home installation twice weekly.
- Operated with precision, creativity, and professionalism in a fast-paced, problem-solving manner to foster the company’s active schedule and high-quality output.
- Employed elements of visual marketing and interior design trends, utilizing imagination, intuition, and resourcefulness and was featured in Curiocity Seattle.
- Captured and edited photo and video content for website and social media platforms.
Design Assistant
Seattle Swank
02.2021 - 06.2021
- Provided exceptional support for lead designers to assist, fine-tune, and expedite tasks to ensure 100% completion in under half the time.
- Operated as a team-player to seek improvements, innovation, and inventory management.
- Sought and executed reviews from leads and management to refine operations.
Assistant Manager
Seattle Donut Boats
06.2020 - 10.2020
- Assisted ownership in day-to-day business operations including; serving as a primary point of customer contact, back end website maintenance, financial operations, and facilitating an outstanding customer experience.
- Improved public speaking and interpersonal skills through providing thorough verbal tutorials to ensure customer safety and comfortability.
- Managed the boats both in scheduling, function, and hygiene maintenance.
- Headlined multiple promotional videos to be posted on website and social media channels.
Education
Bachelor of Business Administration and - Management
University of British Columbia
12.2020
Certification - Digital Marketing Science
Western Washington University Continuing Education
Bellingham, WA04.2023
Skills
- Google Ads Search Certification
- Google Analytics Individual Qualification
- HubSpot Email Marketing Certification
- Google Suite
- Microsoft Office
- Advanced Canva Pro
- Adobe Creative Suite -Lightroom and Photoshop
- Project Management
- Strategic Content Planning and Scheduling
- Photo and Video Editing
- Social Media Expertise - Instagram, Facebook, X, Tiktok
Additional Information
- Affinity for all forms of creative expression and storytelling; film, photography, fashion, design, cuisine, literature, etc.
- Primarily right-brained, with prominent creative, imaginative, and intuitive thought processes which have attracted me to the marketing side of business.
- Knowledgeable and skilled across all social media platforms, with experience in creating professional content for @sluchamber @teriyakiandmore_edmonds and @flavorwithflava (a food account centered around my family's home cooking and culinary escapades).
Timeline
Digital Marketing Specialist
Freelance
06.2023 - Current
Design Lead
Seattle Swank
06.2021 - 10.2022
Design Assistant
Seattle Swank
02.2021 - 06.2021
Assistant Manager
Seattle Donut Boats
06.2020 - 10.2020
Bachelor of Business Administration and - Management
University of British Columbia
Certification - Digital Marketing Science
Western Washington University Continuing Education