Overview
Work History
Education
Timeline
Generic

AVERY SANTA ANA

New York,NY

Overview

8
8
years of professional experience

Work History

Brand Partnerships Assistant & Executive Assistant

Independent Artist Group
New York, NY
08.2024 - Current
  • Supported endorsements and brand partnerships for agency clients.
  • Contributed to the development of pitches, presentations, and correspondence.
  • Assisted with the development and implementation of strategic marketing campaigns.
  • Managed the head of department's schedule, calendar, travel, expenses, and operations for various projects.

Personal/Creative Assistant

Abby Silverman.
02.2022 - Current
  • Researched and developed engaging content for social media, presentations, and special event projects.
  • Increased Instagram followers by 20% in a one-month span using New York Fashion Week campaigns.
  • Shot the Juicy Couture partnership with TikTok which garnered 9.3 Million views as well as assisted in directing the Yahoo 'In The Know' Closet Tour video which circulated 1 Million+ visitors per month.

Photographer

Freelance.
05.2019 - Current
  • Photographed diverse clientele in portrait, event, and editorial styles for well-known brands including What Goes Around Comes Around, PatBo, Biore, John Frieda, Abbode, and IML.
  • Collaborated with art directors and clients to meet project requirements within budget and on time.
  • Managed scheduling for photoshoots and effectively communicated with clients, while ensuring project organization.

Public Relations Assistant

Spencer Lauren PR.
07.2022 - 07.2024
  • Organized and executed events that achieved press placements and surpassed attendance goals by over 50%.
  • Coordinated media outreach efforts leading to secured coverage in top industry publications.
  • Created successful press releases and pitches leading to positive media coverage.
  • Managed influencer strategy outreach and events for multiple beauty and fashion brands, leading successful campaigns such as the Nordstrom x By Far beauty launch.
  • Successfully developed and maintained strong connections with key media professionals, resulting in increased brand exposure for clients.

Creative Intern

Christian Cowan.
01.2022 - 05.2022
  • Supported team with NYFW show preparations by helping with sourcing, fabric swatching, fittings, and garment preparation. Additionally responsible for curating collections for clients and retailers.

Studio Intern

Rachel Comey.
08.2021 - 12.2021
  • Developed styling runway looks, organizing samples and preparing for the NYFW runway collection. Created model look boards and managed the e-commerce samples for photo shoots and fashion shows.

Stylist

Lulus
Chico
05.2017 - 08.2018
  • Worked alongside lead stylist on photo shoots, ensuring impeccable styling of garments
  • Ensured seamless photoshoot operations by effectively managing wardrobe inventory and maintaining an organized studio.
  • Collaborated with team to create fashion-forward looks for ecommerce site and editorial look books.
  • Experienced in editorial styling, fashion show preparation, and photoshoot coordination.

Education

Bachelor of Science - FASHION BUSINESS MANAGEMENT

FASHION INSTITUTE OF TECHNOLOGY
New York, NY
06-2022

Timeline

Brand Partnerships Assistant & Executive Assistant

Independent Artist Group
08.2024 - Current

Public Relations Assistant

Spencer Lauren PR.
07.2022 - 07.2024

Personal/Creative Assistant

Abby Silverman.
02.2022 - Current

Creative Intern

Christian Cowan.
01.2022 - 05.2022

Studio Intern

Rachel Comey.
08.2021 - 12.2021

Photographer

Freelance.
05.2019 - Current

Stylist

Lulus
05.2017 - 08.2018

Bachelor of Science - FASHION BUSINESS MANAGEMENT

FASHION INSTITUTE OF TECHNOLOGY

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AVERY SANTA ANA