AYLIS KARAL

Led all corporate communications initiatives within a healthcare environment, managing both internal and external messaging

Oversaw advertising strategy, branded materials, and social media presence, ensuring consistency, clarity, and compliance

Acted as a key communication bridge between management, staff, and patients, fostering trust and clear information flow

Developed and executed communication plans that strengthened brand reputation and community engagement

Led content development and copywriting for high-profile global brands, including IKEA and Nike

Wrote and managed advertising copy across digital and print platforms, ensuring brand consistency and strategic messaging

Managed advertising campaigns for clients in the construction and real estate sectors, coordinating messaging to support sales and brand visibility

Collaborated closely with creative, strategy, and client service teams to deliver high-impact campaigns under tight deadlines

Created compelling advertising copy and managed content for digital and social media campaigns

Developed brand-aligned messaging tailored to target audiences and campaign goals

Collaborated with clients and creative teams to ensure consistent tone, clarity, and impact

Oversaw content planning, revisions, and delivery while meeting deadlines in a fast-paced environment

Served as the primary communication liaison between students and the university during a high-volume academic period

Handled student inquiries, concerns, and requests through in-person, email, and phone communication

Provided accurate information and guidance, ensuring timely resolution of student-related issues

Maintained organized records and supported coordination between departments to streamline communication processes

Served as a primary point of contact between clients and the creative team

Coordinated client meetings, gathered project requirements, and communicated feedback clearly

Supported relationship-building efforts to ensure client satisfaction and smooth project execution

Assisted with presentations, timelines, and internal coordination across departments

Communicated directly with international and exchange students regarding Erasmus and study-abroad programs

Assisted outgoing and incoming students with documentation, application materials, and administrative processes

Provided in-person and email support to students, ensuring clear and accurate information

Supported the planning and execution of international student events and orientation activities

Served as a primary point of contact between clients and the creative team

Coordinated client meetings, gathered project requirements, and communicated feedback clearly

Supported relationship-building efforts to ensure client satisfaction and smooth project execution

Assisted with presentations, timelines, and internal coordination across departments