Demecio Adams
Raleigh,NC
Summary
Experienced SEO analyst with a strong background in digital marketing and data analysis. Proven track record of conducting in-depth SEO research, implementing strategic optimizations, and driving growth through organic search. Skilled in using various SEO tools, performing competitor analysis, and collaborating with cross-functional teams to achieve business objectives.
Overview
3
3
years of professional experience
Work History
Growth Analyst (SEO)
Three Ships
06.2023 - Current
- Conduct and present comprehensive SEO analyses to drive business strategy and operations
- Collaborate with SEOs, Editors, and senior leadership to implement SEO best practices across multiple sites
- Expertly utilize SEO tools such as Ahrefs and Majestic for in-depth site analysis and optimization
- Researched competitors' products and services to understand the competitive landscape.
- Perform strategic competitor analysis to identify areas of improvement and growth opportunities
- Create and distribute weekly "Best Practices" newsletter, synthesizing industry trends and their impact on business operations
- Developed "VIP Page Diagnostic" framework to grade pages against competitors and highlight optimization opportunities
- Conduct initial diligence for potential M&A targets, evaluating traffic trends, link quality, and replacement value
- Implement AI technologies to enhance daily SEO tasks and improve efficiency
Digital Marketing Analyst Intern
Three Ships
01.2023 - 06.2023
- Attended weekly meetings with the 3S Health team to collaborate on goal-setting and progress discussion
- Increased SEO rankings for multiple websites within the company.
- Evaluated performance tracker to update monthly recurring revenue (MRR).
- Create ad copy for health product review pages
- Conducted daily research on SEO rankings and analyzed competitor SERPs.
- Successfully integrated Nozzle, Ahrefs, and Majestic search engine tools into daily workflow
- Collaborated with team members by maintaining constant communication through Slack and email.
Digital Marketing Intern
Red Ventures
06.2022 - 12.2022
- Mastered Microsoft Excel functions for data analysis and visualization
- Collaborated with SEO and Paid Search teams on various projects
- Created and presented engaging marketing presentations, enhancing public speaking skills
- Ranked top of the class for leadership, technical skills, and engagement
Social Media/ Marketing Specialist Intern
Winston Salem State University Counseling Center
02.2022 - 06.2022
- Boosted @Wssu_counseling Instagram followers by 10%
- Created catchy and informative flyers using Adobe Spark to attract fellow students' attention.
- Engaged in weekly meetings with the Head of Counseling services to explore possibilities for enhancing services and organizing events
- Analyzed event feedback and provided constructive criticism for enhancing future events
- Organized and hosted a 100-student attendance event known as the 'Safe & Sober Happy Hour,' promoting drinking safety among students.
- Created marketing proposals and managed pursuit documents to support sales team
- Scheduled and managed social media posts to promote products and drive website traffic.
Gameday Operations Associate
Winston-Salem State University Athletics
09.2021 - 03.2022
- Managed gameday events efficiently through 10+ hour workdays
- Designed visually appealing graphics for game scores
- Collaborated effectively with team members during game days to address their needs
- Managed ticket booth operations during high-volume events
- Recorded and shared athlete videos on social media.
Education
Bachelor's Degree - Business Administration, Marketing
Winston-Salem State University
Winston-Salem, NC05-2023
Skills
- Advanced SEO techniques and strategies
- SEO tools: Ahrefs, Majestic, Nozzle, SEMrush, Streaming Frog
- Data analysis and visualization
- Competitor analysis and SERP evaluation
- Content optimization and ad copywriting
- Project management and team collaboration
- Microsoft Excel and data entry
- Public speaking and presentation skills
- Problem-solving and critical thinking
- Time management and multitasking
- Organization
- Industry Trends
- Memo Writing
Websites
Timeline
Growth Analyst (SEO)
Three Ships
06.2023 - Current
Digital Marketing Analyst Intern
Three Ships
01.2023 - 06.2023
Digital Marketing Intern
Red Ventures
06.2022 - 12.2022
Social Media/ Marketing Specialist Intern
Winston Salem State University Counseling Center
02.2022 - 06.2022
Gameday Operations Associate
Winston-Salem State University Athletics
09.2021 - 03.2022
Bachelor's Degree - Business Administration, Marketing
Winston-Salem State University
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