Summary
Overview
Work History
Education
Skills
Accomplishments
Timeline
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Bailey Rush

Dallas,TX

Summary

Results-driven marketing professional with extensive experience in developing and executing strategies that enhance brand awareness and increase sales. Proven expertise in event planning, digital optimization, and client relationship management, leading to improved customer loyalty and business growth. Adept at leveraging data-driven insights to create impactful campaigns that maximize ROI while maintaining a high level of organization and adaptability in dynamic environments.

Overview

5
5
years of professional experience

Work History

Associate Marketing Executive

Equipment Preference, Inc.
06.2023 - Current
  • Grew LinkedIn followers by 125%, Instagram followers by 19%, and Facebook followers by 13%.
  • Managed email campaigns, achieving an average click-through rate of 3.1%, and an open rate of 26%.
  • Strategically partnered with sales teams to design and produce targeted sales collateral and marketing materials, including brochures, presentations, and case studies, effectively driving conversions and enhancing brand positioning.
  • Led the planning and execution of industry trade shows and events, showcasing products, cultivating relationships with potential clients, and significantly expanding the company’s market presence.
  • Conducted an in-depth analysis of industry trends and competitor activities in digital marketing, identifying key opportunities for innovation, and optimizing strategies to stay ahead of market shifts and maintain a competitive advantage.
  • Compiled and presented detailed reports and presentations for senior management, highlighting campaign performance, key insights, and data-driven recommendations to inform future marketing strategies.

Regional Community Network Specialist

Pieces Technology
05.2020 - 08.2022
  • Provide administrative and technical support for RCNS team of 5
  • Document over 3,500 community resources for Pieces Guide, a social service resource and referral directory
  • Perform data validation on RCNS team’s completed lists to ensure that identified resources details are accurate and properly represent each organization’s programs
  • Assist team with support and guidance through weekly meetings and daily communication

Education

Bachelor of Science - Public Relations, Communication Studies

Texas State University
01.2023

Skills

  • Campaign management
  • Event coordination
  • Media outreach
  • Digital marketing
  • Budgeting and allocation
  • Search engine optimization strategies
  • Vendor management
  • Sales Promotion

Accomplishments

  • Counsel of Scholars - Texas State University
  • Summa Cum Laude - Texas State University

Timeline

Associate Marketing Executive

Equipment Preference, Inc.
06.2023 - Current

Regional Community Network Specialist

Pieces Technology
05.2020 - 08.2022

Bachelor of Science - Public Relations, Communication Studies

Texas State University

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