SONAL BANSAL
Business Development (SaaS, Digital Transformation, Renewables)
Chicago,IL
Summary
Experienced senior executive in the SaaS/Digital Asset Management industry with expertise in sales/BD enablement, key accounts, and CRM. Demonstrated leadership in client-facing and operational roles. Passionate about driving growth and success in sales/key accounts function.
Overview
14
14
years of professional experience
4
4
years of post-secondary education
Work History
SENIOR SALES ENABLEMENT MANAGER-GLOBAL ROLE
UTOPUS INSIGHTS (A Vestas Group Company)
Bengaluru, KN
04.2023 - 09.2023
- Conducted regular sales training sessions on product knowledge and industry trends for Wind, Solar, and BESS.
- Closed three sales deals using strong negotiation and persuasion skills
- Streamlined internal communications across departments to foster better collaboration among teams supporting sales cycle
- Developed multi-million dollar sales pipeline (~ 10 Mn) to drive sales growth
- Delivered presentations and educated clients on product and service features and offerings
- Created comprehensive library of sales enablement assets to quickly address prospect needs
- Coached and counseled sales personnel to help them reach targets
- Liaised with sales, marketing, and management teams to develop solutions and accomplish shared objectives
- Helped commercialize and drive plan for new product features delivered as part of product roadmap
SENIOR PRODUCT OWNER (L2)-GLOBAL ROLE
UTOPUS INSIGHTS (A Vestas Group Company)
Bengaluru, KN
04.2020 - 04.2023
- Led cross-functional teams to launch 2 new SaaS products, resulting in increased revenue and improved operational efficiency for customers.
- Implemented data-driven customer onboarding journey to increase retention and reduce onboarding time.
- Worked with sales and solution architecture to identify and qualify leads, resulting in 25% increase in new revenue streams.
- Improved user experience through collaboration with UX designers and end user feedback.
- Enhanced product quality through agile methodologies and backlog refinement using Jira Atlassian.
- Aligned product roadmap and marketing strategies with company goals through 360-degree customer feedback, resulting in 30% increase in user engagement.
- Monitored key usage metrics and gathered customer feedback to improve product and increase Net Promoter Score (NPS).
- Ensured quality data collection and collaborated with internal functions to refine business requirement documents, resulting in increased product development efficiency.
- Launched successful digital marketing campaigns to increase website traffic.
- Established, initiated, and optimized business development strategies based on company targets, product specifications, market data, and budget factors.
SR. KEY ACCOUNT MANAGER-EMEA, LATAM, APAC REGION
UTOPUS INSIGHTS (A Vestas Group Company)
Bengaluru, KN
09.2018 - 04.2020
- Managed key accounts for 30+ global clients and built strong relationships
- Recorded accurate and efficient customer details and meetings in Salesforce
- Identified and capitalized on opportunities for upselling and cross-selling to enhance customer value
- Conducted training sessions and product walkthrough for customers to increase product adoption, advocacy, and help minimize customer churn
- Developed customer success stories highlighted critical success factors, metrics for success, potential issues, and recommendations for mitigation and success
- Acted as effective liaison between customers, prospects, and product teams, providing feedback on product capabilities, roadmaps, and value propositions to ensure customer needs were met
- Continuously sought and provided feedback on marketing campaigns, shaping strategies to effectively target and engage with clients.
- Created sales forecasts to target daily, monthly and yearly objectives.
- Monitored competitor activity within industry, adjusting strategies accordingly to maintain competitive edge in key accounts management.
- Strengthened client relationships through regular communication and effective problem solving.
- Negotiated contract renewals with existing clients, securing long-term commitment and fostering ongoing collaboration.
- Coordinated with internal teams to ensure timely delivery of products and services, meeting client expectations.
KEY ACCOUNT MANAGER-EUROPE and INDIA
BLP CLEAN ENERGY PVT. LTD. (A leading renewable energy and technology company)
Bengaluru, KN
05.2016 - 09.2018
- Successfully managed key accounts for 5 major clients (EDF, ENEL etc.), driving revenue growth and building strong relationships
- Led marketing efforts for Orion-Predicto product, solution for predicting and scheduling wind energy, increasing product adoption and customer satisfaction
- Worked closely with cross-functional teams to develop product roadmap and strategy for company's next offering, considering market intelligence, product benchmarking, and evolving customer needs
- Continuously monitored market trends and competitor activities to ensure that Orion-Predicto product stayed ahead of curve, meeting, and exceeding customer needs.
- Maintained high level of industry knowledge by attending relevant conferences, seminars, and workshops, contributing to development of innovative solutions for clients.
- Analyzed key competitors to respond to competitive threats.
DEPUTY MANAGER (Renewable Energy Division)
SAVITA OIL TECHNOLOGIES PVT. LTD.
Mumbai, MH
06.2015 - 03.2016
- Developed strategies, plans, and procedures to ensure sustainable operations for 54.15 MW of wind farms
- Conducted performance analysis to increase revenue efficiency and optimize spending for organization
- Led technical assessments, managed regulatory affairs, and ensured compliance with regulations and energy policies to maintain portfolio's stability and growth.
EX. ASSISTANT
PANAMA WIND ENERGY PVT. LTD. (An IPP Backed By Berkeley Energy)
PUNE, MH
02.2015 - 06.2015
- Assisted CEO in creating and executing strategic business plans
- Handled and completed high-priority tasks and projects for organization
- Responsible for managing important information pertaining to ongoing deals and projects
- Coordinated with in-house teams and maintained schedules, estimates, forecasts, and budgets for organization's Wind and Solar Energy Portfolio.
- Developed and maintained automated alert systems for important deadlines.
- Supported successful project outcomes by tracking progress, providing status updates, and identifying potential roadblocks for CEO''s attention.
EXECUTIVE ENGINEER
WIND WORLD INDIA LIMITED (FORMERLY ENERCON GmbH)
Jaipur, RJ
04.2011 - 01.2015
- Managed project schedules and ensured timely completion of deliverables
- Planned and monitored construction of wind farm using GANTT charts, from site selection to pre-turbine installation stage
- Coordinated with stakeholders across enterprise, government bodies, and regions to ensure timely project delivery.
OPERATIONS ENGINEER
KOTA THERMAL POWER STATION (First Coal based power station of Rajasthan, India)
Kota, RJ
12.2009 - 12.2010
- Achieved high availability rate for 210 MW unit through expert control room operation at 1270 MW super thermal power plant
- Consistently exceeded production targets through meticulous monitoring and optimization of all production processes
- Reduced operating costs through effective optimization of operating parameters, resulting in more efficient and profitable operation.
- Reduced downtime in production environments through proactive monitoring and timely issue resolution.
Education
Bachelor of Enigneering - Electronics And Communication Engineering
University of Rajasthan
India 08.2005 - 09.2009
Skills
- Pre/Post-sales
- Product Development
- Market Intelligence
Sales strategy development
Client Relations
Lead Generation
Software Feature Demonstrations
Client Relationship Building
Problem-solving abilities
Additional Information
Customer value propositions and centricity related topics, Asset Management technologies, True, 07030299-0623, False
Visa Status
L-2 Dependent Visa
Timeline
SENIOR SALES ENABLEMENT MANAGER-GLOBAL ROLE
UTOPUS INSIGHTS (A Vestas Group Company)
04.2023 - 09.2023
SENIOR PRODUCT OWNER (L2)-GLOBAL ROLE
UTOPUS INSIGHTS (A Vestas Group Company)
04.2020 - 04.2023
SR. KEY ACCOUNT MANAGER-EMEA, LATAM, APAC REGION
UTOPUS INSIGHTS (A Vestas Group Company)
09.2018 - 04.2020
KEY ACCOUNT MANAGER-EUROPE and INDIA
BLP CLEAN ENERGY PVT. LTD. (A leading renewable energy and technology company)
05.2016 - 09.2018
DEPUTY MANAGER (Renewable Energy Division)
SAVITA OIL TECHNOLOGIES PVT. LTD.
06.2015 - 03.2016
EX. ASSISTANT
PANAMA WIND ENERGY PVT. LTD. (An IPP Backed By Berkeley Energy)
02.2015 - 06.2015
EXECUTIVE ENGINEER
WIND WORLD INDIA LIMITED (FORMERLY ENERCON GmbH)
04.2011 - 01.2015
OPERATIONS ENGINEER
KOTA THERMAL POWER STATION (First Coal based power station of Rajasthan, India)
12.2009 - 12.2010
Bachelor of Enigneering - Electronics And Communication Engineering
University of Rajasthan
08.2005 - 09.2009
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