Barbara Bertram

American Hospital Association (AHA)

2020-present

• Tracked ROI metrics while managing executive participation in AHA events.
• Oversaw production of webinars and podcasts focused on current health consulting topics.
• Facilitated bi-weekly meetings with Health Marketing Program Manager and AHA Executive sponsors.
• Monitored annual contract benefits between AHA and Accenture to ensure alignment.
• Reported client interactions proactively to strengthen stakeholder engagement.
• Provided support as backup to Health Marketing Program Manager for operational continuity.

The Health Management Academy (THMA)

2023-present

• Managed executive attendance at CFO and CIO forums to enhance networking opportunities.
• Report ROI metrics and client engagement levels for strategic direction moving forward.

American Health Insurance Plan (AHIP) -

2014-2021

• Secured and provide on-site support for booths and supplies at four AHIP conferences annually.
• Coordinated executive speaking engagements and client meetings to maximize networking opportunities.
• Managed client appreciation events to enhance relationships and demonstrate gratitude.
• Compiled and distributed AHIP ROI reports for Accenture employees, ensuring accuracy and timeliness.

• Corporate event planning.
• Managed internal Town Halls.
• Compiled and published internal HP newsletter and calendar detailing marketing initiatives.
• Generated management reports.
• Coordinated and attended yearly Sales Award trips.
• Led EDS Lead Qualification Team Inbound requests, optimizing outreach strategies for qualifying potential clients.

• Transferred from New Jersey to Dallas, Texas, to manage telecommunication clients.
• Developed strong client relationships, generating millions in consulting and software sales.
• Recipient of multi-year Sales Award for outstanding performance.