Barbara Hamp
LANCASTER,PA
Summary
Experienced professional focused on meeting or exceeding objectives seeking Full or Part time/Work from Home position.
Creative Business Owner with exceptional background spent in Advertising/Marketing and Ecommerce retail sales. Offering excellent communication and good judgment.
Recent widow wanting to be useful with the time and knowledge I've acquired over the years as an Owner and Vice President with excellent marketing and customer service skills.
More than 40years of experience.
Highly effective and comfortable working with people at all levels in organization.
Overview
22
22
years of professional experience
Work History
Owner
Pack N Send Station
Leola, PA
04.2000 - 06.2006
- Managed day-to-day business operations.
- Consulted with customers to assess needs and propose optimal solutions.
- Trained and motivated employees to perform daily business functions.
- Enhanced operational efficiency and productivity by managing budgets, accounts and costs.
- Recruited, hired and trained initial personnel, working to establish high quality packing and shipping of large furniture to arrive at destination safely.
- Besides AmishEtc, performed services for other customers needing packing and shipping expertise.
- Reconciled daily sales, returns and financial reports in QuickBooks.
Owner of AmishEtc Website
Self
Lancaster, PA
01.2000 - 01.2006
- Designed graphics for website decoration and layout for Fine Amish-crafted furniture ranging in small to large sizes to sell online.
- Troubleshot issues with website and fixed scripting and use issues.
- Conceptualized, planned and executed original designs for wide range of website properties.
- Quickly learned new skills and applied them to daily tasks, improving efficiency and productivity.
- This was catalyst for creating packing and shipping business to handle large Amish-crafted fine furniture to safely arrive to customer since there was no equivalent company locally.
Vice President of Marketing
MaClay And Shoemaker Graphics
Lancaster, PA
09.1991 - 08.1999
- Continually evaluated marketplace trends and oversaw gathering of competitive intelligence within markets and across service lines.
- Drove company branding efforts to increase market presence and brand recognition.
- Created strategic service roadmaps for new initiatives.
- Developed overall marketing strategy and support implementation.
- Managed ten-member marketing team comprised of graphic artists, CRM administrator, and marketing coordinators.
- Boosted website traffic by 100% by creating integrated social media strategy.
- Designed innovative branding and product strategies.
- Increased market awareness and penetration through development of creative collateral.
- Oversaw development of traditional and social media marketing campaigns to drive sales and customer engagement.
- Coordinated teams of design and implementation professionals to manage all project objectives.
VP of Sales and Business Development
Centennial Graphics
Lancaster, PA
03.1988 - 03.1990
- Continually evaluated marketplace trends and oversaw gathering of competitive intelligence within markets and across service lines.
- Drove company branding efforts to increase market presence and brand recognition.
- Created strategic service roadmaps for new initiatives.
- Developed overall marketing strategy and support implementation across severaldepartments.
- Supported business development efforts and coordinated with [Job title] on special campaigns.
- Exceeded sales quotas and increased profitability through effective sales strategy and business planning.
- Created and implemented new business opportunities by utilizing strategic networking strategies.
- Increased profits through providing excellent customer service, following established guidelines and auditing sales reports.
- Built deep relationships with clients by employing industry expertise and knowledge, retail strategies and sales tactics.
- Identified opportunities for growth within the Central Pennsylvania and collaborated with sales teams to reach sales goal.
Education
Bachelor of Science - Art Education
Millersville University of Pennsylvania
Millersville, PA05.1968
Skills
- Executive Leadership
- Effective Communicator and Public Speaker
- Integrity and Transparency
- Operational Analysis
- Leadership and People Development
- Industry Expertise
- Website Creation
- Trade Show Events
- Project Oversight
- Approachable and Outgoing
- Results Orientation
- Management Team Leadership
- Corporate Strategy and Development
- Adaptable and Flexible
Accomplishments
- Achieved International Marketing Award through effectively helping with developing corporate website for New Holland Machine International.
- Was awarded the Silver Medal by the Central PA Advertising and Marketing Organization for service to the community throughout my career.
- Used Microsoft Excel to develop inventory tracking spreadsheets for owner/business.
- Past President of the Lancaster Advertising Club.
- Established the "Cameron Advertising Awards Show" and created Scholarship funds for graduating high students going into the Adverting and Marketing professions.
Affiliations
- American Marketing Association
- Advertising Club of Central Pennsylvania
- Lancaster Advertising Club
- American Heart Association
Timeline
Owner
Pack N Send Station
04.2000 - 06.2006
Owner of AmishEtc Website
Self
01.2000 - 01.2006
Vice President of Marketing
MaClay And Shoemaker Graphics
09.1991 - 08.1999
VP of Sales and Business Development
Centennial Graphics
03.1988 - 03.1990
Bachelor of Science - Art Education
Millersville University of Pennsylvania
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