Barbara Heim

• Performed routine networking visits to physicians, hospital discharge planners, case managers, and other healthcare referral sources to present center information, gather resident referrals, and evaluate potential resident admissions that contribute to the center's overall revenue growth.

• Possess the ability to make independent decisions when circumstances warrant such action.

• Obtained accurate information from referral sources, patient/caregiver, physicians, and discharge planning staff, hospital staff nurse and/or other hospital staff to complete the referral assessment and prepare the patient for admission.

• Coordinated with other facility staff the subsequent authorization of managed care reimbursed patients as required. Communicate with insurance personnel in a timely manner to ensure that adequate reimbursement can be obtained prior to initiation of services.

• Communicated authorization information to clinical staff to ensure that correct utilization of SNF services is maintained.

• Communicated with the Director of Nursing regarding admissions preparations and any concerns or special circumstances, orders, skilled needs, and/or caregiver needs.

• Screened prospective admissions to determine that the delivery of appropriate care will be provided.

• Served as a liaison between families and hospital discharge planners, social service agencies, and physicians.

• Interviewed patients and/or patient family members during the pre-admission assessment process and obtained information from patient/caregiver on expectations for discharge plans and communicated the anticipated discharge plan to the facility clinical team.

• Provided required information to the SNF Admissions Office to process the referral and communicated to appropriate facility staff. Explains cost of care involved inappropriate levels of care as determined or required by the admitting physician.

• I was responsible for the planning, coordination, and implementation of a quarterly facility marketing plan.

• Participated in census development and marketing meetings, conference calls, and planning meetings as scheduled.

• Conducted a monthly review of competitor census, occupancy, private rate, and service offerings.

• As the Director of Marketing, I was responsible for obtaining referrals for admission to the facility, marketing the facility to area healthcare providers, managing the provision of healthcare to Medicare residents and residents with catastrophic or high-cost medical conditions, coordinating the care such that continuity of care and quality of care was provided with cost-effective outcomes.

• Coordinated decisions of admissions and transfer/ discharges with the Director of Nursing, Social Services, and MDS/Care Plan Coordinators, as appropriate.

• Organized, managed, and monitored the functions of the Medicare program.

• Received inquiries for possible admissions when the Admission Coordinator was absent.

• Coordinated daily "stand-up" meetings to review current census, admissions, discharges, and room transfers.

• I performed Manager on Duty weekends.

• I handled staff and stress in a professional manner.

• I arranged and handled community tours for future residents and families.

· Provide guests with a meaningful, exciting, and positive experience.

· Help motivate the team to attain goals.

· Stay informed of new products.

· Perform retail transactions with efficiency and accuracy.

· Money management and product responsibility.

· Made consistent profit each year with a 10% increase even in a down economy.

· Marketed business via community contacts, networking groups, and Facebook.

· Designed and forwarded monthly newsletter via Constant Contact.

· Prepared and maintained timesheets, and expense reports and handled all bookkeeping for the company.

· Coordinated birthday parties and group events from start to finish.

· Set up and trained interns from local colleges for marketing and child development skills.