Barbara McGuire
Summary
Adept Artist, self-employed, excelled in leveraging social media for brand promotion, enhancing visibility and engagement. Mastered visual art creation and public speaking, securing funding and awards at juried shows. Proven track record in sales strategies and networking, driving revenue and collaborative success.
Overview
12
12
years of professional experience
Work History
Artist
Self-employed
Mars Hill, NC
01.2012 - Current
- Utilized social media platforms proactively to promote personal brand awareness while engaging with potential clients or collaborators regularly.
- Researched industry trends and evaluated competitive pieces to enhance creativity and gather fresh ideas.
- Expanded skillset continually by attending industry conferences, workshops or courses related to specific artistic mediums or practices desired further mastery upon within career development.
- Participated in juried art shows, receiving recognition for outstanding achievements in various art mediums.
- Secured funding through grants, sponsorships, and donations to support artistic endeavors and community programming initiatives.
- Participated in creative brainstorming sessions to develop new ideas or improve existing ones.
- Collaborated with fellow artists on various exhibitions, resulting in increased exposure and networking opportunities.
- Sold original art pieces through online platforms, gallery exhibitions, and direct customer interactions, generating consistent revenue streams while maintaining an active artist presence within the community.
Education
Associate of Arts - Liberal Arts And General Studies
Michigan Technological University
Houghton, MI06.1975
Skills
- Visual Art Creation
- Public Speaking
- Branding and Identity
- Sales Strategies
- Networking skills
- Teamwork and Cooperation
- Critical and Creative Thinking
- Marketing
Accomplishments
- Received Scholarship to Penland School of Crafts 2024
- Authored over 10 books and numerous 'how to' articles. 1999-present.
- Invented, Developed and licensed Brand Products for numerous manufacturers.
- Donated artwork for community fundraising events CHC, SART, The Barn Alliance, US Ukrainian Women, Penland
- Produced Community Announcements for Beech Glen Community Breakfasts 2023
- Built a relationship with Mars Landing Galleries to showcase pieces.
- Online Class Instruction via Zoom (marketed through EventBrite)
- Negotiated numerous contracts and royalty agreements.
- Teacher at resident schools (2010-present)
- Former Brand Manager for the largest US independent Arts Distributor 2003-4
- Teaching Artist/Guest on popular HGTV & WLOS craft shows 1998-2014
- Department Manager Fairmont Hotel, SF
Timeline
Artist
Self-employed
01.2012 - Current
Associate of Arts - Liberal Arts And General Studies
Michigan Technological University