Barbara Sullivan
SMYRNA,GA
Summary
Dedicated professional with a proven track record of aligning practices with organizational goals. Expertise in managing high-pressure situations and adapting to evolving challenges to strengthen brand presence. Consistently delivers results through organized and efficient work habits.
Overview
13
13
years of professional experience
Work History
Traffic Specialist
Cumulus Media Inc
Atlanta, Georgia
01.2013 - Current
- Coordinated traffic schedules for radio programming and advertising spots.
- Managed inventory of promotional materials and ensured timely distribution.
- Collaborated with sales teams to optimize ad placements across platforms.
- Trained new staff on traffic systems and best practices for efficiency.
- Compiled weekly reports summarizing key metrics associated with radio traffic optimization efforts.
- Maintained a comprehensive understanding of industry standards and best practices related to traffic optimization.
Education
Some College (No Degree) - Business Administration
Kennesaw State University
Kennesaw, GASkills
- Traffic coordination
- Scheduling optimization
- Media planning and data interpretation
- Effective communication
- Staff training and development
- Problem solving and attention to detail
- Time management
- Radio communication skills
- Interpersonal skills
- Wide Orbit software
References
References available upon request.
Timeline
Traffic Specialist
Cumulus Media Inc
01.2013 - Current
Some College (No Degree) - Business Administration
Kennesaw State University
Similar Profiles
JIMMY ALEXANDERJIMMY ALEXANDER
Co-Host of Jack Diamond Morning Show at Cumulus Media, Manning MediaCo-Host of Jack Diamond Morning Show at Cumulus Media, Manning Media
Sophia HarmanSophia Harman
Digital Content Manager and Radio Producer at Cumulus Media IncDigital Content Manager and Radio Producer at Cumulus Media Inc
Andres OchoaAndres Ochoa
Marketing Consultant at Cumulus Media IncMarketing Consultant at Cumulus Media Inc
Christopher PermettiChristopher Permetti
Promotions Assistant at Cumulus Media IncPromotions Assistant at Cumulus Media Inc
Raymond AlexanderRaymond Alexander
Founder & Principal Consultant at Cherubim TechnologiesFounder & Principal Consultant at Cherubim Technologies