BARBARA THORNTON
Brooklyn,NY
Summary
Dynamic Creative Executive recognized for leading successful artist campaigns and curating engaging events that resonate with audiences. Proven ability to enhance project visibility through strategic brand partnerships and innovative programming, driving community engagement in live experiences. Passionate about creating memorable touchpoints that foster genuine connections.
Overview
3
3
Languages
14
14
years of professional experience
Work History
Senior Artist Manager
Everybody's Management
Brooklyn , NY
11.2021 - Current
- Spearheaded artist album campaigns from inception to promotion and release.
- Managed artist projects, overseeing finances, budgets, calendars, creative direction, styling, and touring to ensure successful execution.
- Directed cross-functional teams to ensure cohesive delivery of diverse initiatives.
- Cultivated brand partnerships to enhance project visibility and expand audience reach.
- Collaborated with clients to clarify artistic vision and project requirements.
- Managed multiple projects simultaneously while adhering to deadlines.
- Provided mentorship to emerging artists, sharing techniques and best practices.
Membership Manager
The H Club
London, UK
10.2019 - 07.2020
- Developed membership engagement strategies, resulting in improved member satisfaction and retention.
- Executed strategy to engage younger membership audience, increasing relevance and appeal.
- Oversaw VIP membership accounts, ensuring personalized service and attention to client needs., fostering premium client relationships and organizing bespoke events.
- Curated dynamic monthly and quarterly cultural events calendar, aligning venue with contemporary trends.
- Managed membership database to maintain accurate records and facilitate effective communication.
- Collaborated with marketing team to promote membership benefits and initiatives.
- Analyzed member feedback to identify trends and improve service offerings.
Artist Manager
UROK
London, UK
10.2017 - 10.2019
- Coordinated artist schedules and logistics for multiple events, ensuring seamless operations and timely execution.
- Developed relationships with industry professionals, facilitating collaboration opportunities that enhanced artist projects.
- Organized promotional events and appearances to enhance artist visibility and audience engagement.
- Collaborated with record labels and agencies to secure bookings and coordinate tours.
- Worked with publicists, media, and marketing teams to schedule interviews and public appearances.
- Provided guidance and support in career development decisions for artists.
- Attended events and performances during off-hours, supporting artists and fostering valuable industry connections.
- Compiled notes and research in preparation for upcoming engagements.
A&R Consultant
Polydor Records
London, UK
05.2015 - 10.2017
- Contributed to artistic strategy and execution for high-stakes A&R campaigns for global talent, including Raye and The 1975.
- Scouted new talent to enhance roster diversity.
- Coordinated collaboration sessions with producers and artists to foster innovative project development.
- Identified and approached potential collaborators for projects.
- Booked studio sessions for artists to record.
- Logged critical release data into UMG systems, ensuring accurate and timely distribution.
Live Here Now Tour Manager (Internship)
Abbey Road Studios
London, UK
06.2014 - 05.2015
- The premise of Live Here Now was to join an artist's tour and record every show so that fans could purchase a hard copy of the show they'd just seen on CD.
- Liaised with agents, managers, and labels to identify touring artists and develop tailored touring pitches.
- Coordinated daily operations and logistics for touring activation team alongside legendary live artists, ensuring seamless execution.
- Ensured pristine live event execution under high-pressure parameters alongside the world's most iconic recording studio ecosystem.
- Facilitated communication between artists, staff, and external vendors to streamline event logistics.
- Oversaw venue setup, ensuring optimal conditions for performances.
- Trained new team members on operational procedures and best practices.
- Handled issues to ensure customer satisfaction.
Artist Relations & Events Assistant (Temp)
Universal Music Group (UMG)
London, UK
10.2013 - 12.2014
- Coordinated hospitality and event execution for global artists, including Ariana Grande and HAIM.
- Created personalized event experiences that reflected clients' visions. for Universal Music Group, including Virgin EMI's 40th anniversary and Abbey Road Studios acquisition.
- Obtained necessary materials specified in artist riders. specified in artist riders, enhancing artist experience and event execution.
- Prepared and arranged dressing rooms to ensure artist comfort. to meet high standards for artist comfort.
- Accompanied artists during local visits, providing personalized support and ensuring comfort.
- Developed understanding of creative intuition and crowd dynamics, contributing to successful high-profile events.
Freelance Styling Assistant
Various Editorial & Television
London, UK
06.2012 - 10.2013
- Developed high-level aesthetic eye and trend-setting visual intuition styling artists and celebrities for high-profile live performances, TV appearances, and media shoots.
- Styled models and actors for photo shoots and on-screen appearances.
- Collaborated with designers to select wardrobe pieces for editorial shoots.
- Collaborated with industry-leading creative platforms like Hunger Magazine and Wonderland Magazine to enhance styling visibility.
- Researched current fashion trends to inform styling choices for diverse projects.
- Organized and managed clothing inventory for television productions, ensuring seamless access to wardrobe pieces.
- Coordinated fittings, ensuring timely availability of garments for shoots and events.
- Developed visual storyboards to guide styling direction during editorial sessions.
- Created mood boards to capture the desired look of each shoot.
- Assessed talent portfolios to identify strong candidates for future shoots. of potential talent for future shoots.
Education
Joint-Honours Bachelor of Arts (BA) - English Language And Literature + Irish Language
University College Cork
Cork, Ireland05-2012
Skills
- Campaign strategy
- Event coordination
- Artist development
- Creative direction
- Project management
- Budget management
- Brand Partnerships
- Client relationship management
- Team leadership
- VIP Relations
- Artistic direction
Languages
English
Native/ Bilingual
Irish
Native/ Bilingual
French
Limited
Timeline
Senior Artist Manager
Everybody's Management
11.2021 - Current
Membership Manager
The H Club
10.2019 - 07.2020
Artist Manager
UROK
10.2017 - 10.2019
A&R Consultant
Polydor Records
05.2015 - 10.2017
Live Here Now Tour Manager (Internship)
Abbey Road Studios
06.2014 - 05.2015
Artist Relations & Events Assistant (Temp)
Universal Music Group (UMG)
10.2013 - 12.2014
Freelance Styling Assistant
Various Editorial & Television
06.2012 - 10.2013
Joint-Honours Bachelor of Arts (BA) - English Language And Literature + Irish Language
University College Cork