BARRETT ELLER, CSP, SPHR
West Des Moines,IA
Summary
Dynamic leader with a proven track record at SwineTech, driving sales growth from $240K to $2.9M. Expert in customer success operations and team building, achieving a 93% retention rate. Skilled in launching strategic HR frameworks and enhancing employee engagement, fostering a culture of continuous improvement and operational excellence.
Overview
14
14
years of professional experience
1
1
Certification
Work History
Director of Customer Success & Growth
SwineTech
Cedar Rapids, Iowa
05.2022 - Current
- Directed sales operations to exceed sales goals for 2022, 2023, and 2024.
Achieved growth from $240,000 in May 2022 to $2,928,000 by December 2025. - Led sales and customer success initiatives for Series A and Series B funding rounds for a SaaS workforce management platform.
- Managed four-member Customer Success & Growth team while providing strategic guidance to Director of Marketing.
- Conducted a proof of concept trial across three locations, resulting in a 90-location, $1.92 million ARR expansion with a Fortune 500 company.
- Developed and implemented customer success strategies to achieve a 93% retention rate over the last three years.
- Implemented CRM systems (HubSpot) to streamline sales processes and improve data management.
- Assisted in developing long-term strategic objectives for the organization's overall success. This included distribution arrangements, global market penetration, and product development.
- Created sales objectives by analyzing market trends and setting annual sales quotas in partnership with engineering, customer success, operations, and marketing for effective strategic account management.
- Engaged product teams to synchronize customer feedback with product development, addressing current and future customer needs to enhance operational success.
- Streamlined onboarding processes for new locations spanning nearly 150 sites to guarantee optimal platform usage within an average timeframe of 43 days.
- Engineered optimization program for SaaS platform guiding customers from contract closure to full utilization, ensuring successful account management and identifying upsell and expansion opportunities through prioritization of high-value customer success relative to provider cost methods.
- Delivered engaging presentations on industry labor trends and insights at various conferences.
- Traveled 80% of time to customers, prospects, trade shows, and conferences.
Human Resources & Safety Director Equivalent (Manager)
NEW FASHION PORK
Jackson, MN
01.2019 - 03.2022
- Leads vision, strategy, and execution for all facets of Human Resources and Safety, advising the Chief Executive Officer/Owner and senior leadership on strategies for performance management, talent management, labor relations, safety, succession planning, and continuous improvement.
- Effectively manages a four-person team encompassing a Talent Development Specialist, Organizational Development Specialist, and Worker's Compensation Coordinator.
- Revised the recruitment process to build strong pipelines of candidates from community colleges and high schools. Coordinated observations of performance baselines of existing workers in order to develop personality assessment programs for hourly and salaried candidates.
- Improved international and domestic recruitment through implementation of strategic workforce planning, selection, and onboarding processes.
- Credited with re-engineering the annual review process, leading to the introduction of a Performance Planning Program that sparked performance increases and development.
- Developed and integrated new Performance Management system to align business objectives with team and individual performance.
- Team reduced two lines of business, the first by $60,000 per payroll resulting a $624,000 savings or 6.5% of labor cost, and the second by $63,000 per payroll resulting in a $655,000 savings or 22% of labor cost.
- Ensures continuity in leadership through the creation of succession plans for general managers, regional sow service managers, sow farm, and finishing managers. Promoted eight top performers to leadership roles.
- Improved the quality of new hires and employees by selecting vendors providing personality and cognitive testing for applicants, as well as for ongoing performance improvement. This led to the placement of strong leaders that contributed to a reduction in turnover.
- Successfully navigates a complex landscape of legal and regulatory requirements across seven states, as well as all applicable federal guidelines.
- Address and resolves employee relations issues to minimize liability and risk to the company.
- Excels in the development and execution of Diversity & Inclusion practices, adjusting hiring practices and employee relations to foster a strong workplace culture for employees of all cultural backgrounds.
- Instrumental in the bidding and renewal processes for property, health, and Worker's Compensation insurance policies. Worked closely with the company's insurance brokers and policy holders.
- Cultivates an environment of improved safety compliance and hazard awareness, lowering the TIIR by 21% and Lost Time Injury Rate by 24% in 2019. From 2019 to 2020, lowered Worker's Compensation claims by 30%, with 2020 plan year cost of claims lowering by 50% from $10,483 to $5,247 per recordable claim followed by a further 35% reduction in 2021 plan year down to $3,392.
- New Fashion Pork is a leading producer of high quality pork with operations in Minnesota, Indiana, Iowa, Illinois, South Dakota, Wyoming and Wisconsin. The company has 450 employees.
Midwest Division Safety Manager
MARTIN MARIETTA MATERIALS
01.2017 - 12.2019
- Fulfilled a critical role safeguarding the health and welfare of employees within more than 40 sites, including nine underground mines, across six states in the Midwest. Supervised a team of four District Safety Specialists and 10 indirect report Area Safety Leads. Improved the Midwest Division from having the second highest injury rates in 2017 to achieve world class metrics by June 2019.
- Contributed to a 32% decrease in TIIR (1.54) and 84% decrease in LTIR (0.09) in 2017, and a 43% reduction in TIIR in 2018.
- Coordinated and led field investigations into safety and employee relations incidents. Investigated complaints received over the employee hotline within five days.
- Examined losses and developed recommendations for improvement for the Division Vice President, District General Managers, and Production Managers.
- Served as the leader of a Corporate Audit Team as well as a member of the Corporate Underground Mine Safety Committee. As a member of the Safety Systems Development Task Force, contributed to the assessment and selection of safety systems with features aligned with the unique needs of the company.
- Martin Marietta Materials is a supplier of aggregates and heavy building materials, with operations spanning 26 states, Canada, and the Caribbean.
Safety & Loss Control Manager
NEW FASHION PORK
01.2015 - 12.2017
- Maintained accountability for safety, regulatory compliance, and facility loss control, with authority over a Worker's Compensation Coordinator. Hired after the company transitioned to a self-insured model, with a goal of lowering the overall costs of insurance premiums. Served on the National Pork Board's Workplace Safety Committee.
- Introduced a Behavior-Based Safety Program that served as the foundation for a 40% reduction in Worker's Compensation claims in one calendar year, as well as a 24% drop in incidents.
- Supported the acquisition and integration of five locations and 100 employees.
Safety Specialist
DUPONT PIONEER
01.2013 - 12.2015
- Led safety and compliance strategy and execution at a facility with 70 employees, securing two years of zero recordable injuries.
- Implemented the DuPont STOP program, a behavior-based safety initiative, and served on the Corporate Audit team.
- Coordinated and led Safety Kaizen events at three facilities.
- DuPont Pioneer is a producer of genetically modified organisms, including seeds with insect and herbicide resistance.
Production Technician
DUPONT PIONEER
01.2012 - 12.2013
- Engaged in production operations within a Lean Manufacturing environment, with additional responsibilities that included the integration of SAP maintenance systems at a facility in Toledo, as well as the leadership of training relating to the upgrade of a seed blending OAM facility.
Education
Bachelor of Business Administration - Human Resource Management
COLUMBIA SOUTHERN UNIVERSITY
Associates of Applied Science - Occupational Safety & Health
COLUMBIA SOUTHERN UNIVERSITY
Skills
- Sales & Customer Success operations management
- Recruiting and candidate sourcing
- Guiding management on staffing strategy
- Building HR frameworks from the ground up
- Employee and Customer engagement and communications
- Multi-site HR and safety operations management
- Building and leading strong teams
- Directing succession planning
- Launching sales, safety, and HR processes and best practices
- Administrating Worker's Compensation
Certification
- Senior Professional in Human Resources (SPHR) Certification - HRCI
- Certified Safety Professional (CSP) - BSCSP
- MSHA Certified 'Blue Card' Trainer
- NSC First Aid & CPR Trainer
- NSC Forklift Trainer
- FLIR Level II Thermographer
- NSC Defensive Driver Trainer
Personal Information
Title: SPHR, CSP
Speaking Engagements
- National Pork Industry Conference, Developing Successful Change Management
- National Pork Industry Conference, Building a Safe Work Culture
- Popular Pig Podcast, Strategic HR
- 21st Century Forums Leadership Conference, Improving Operational Performance
Timeline
Director of Customer Success & Growth
SwineTech
05.2022 - Current
Human Resources & Safety Director Equivalent (Manager)
NEW FASHION PORK
01.2019 - 03.2022
Midwest Division Safety Manager
MARTIN MARIETTA MATERIALS
01.2017 - 12.2019
Safety & Loss Control Manager
NEW FASHION PORK
01.2015 - 12.2017
Safety Specialist
DUPONT PIONEER
01.2013 - 12.2015
Production Technician
DUPONT PIONEER
01.2012 - 12.2013
Bachelor of Business Administration - Human Resource Management
COLUMBIA SOUTHERN UNIVERSITY
Associates of Applied Science - Occupational Safety & Health
COLUMBIA SOUTHERN UNIVERSITY