Barry Hewitt

· Orchestrated a successful product activation campaign, driving 20 million consumer engagements through strategic marketing initiatives, bolstering brand visibility, and fostering a strong connection with the target audience.

· Successfully led a SKU reduction initiative, streamlining product offerings and optimizing inventory management, resulting in a 25% increase in operational efficiency and cost savings.

· Diligently oversaw the seamless operation of a department comprising 20+ cross-functional employees, ensuring effective collaboration, clear communication, and cohesive teamwork to achieve departmental goals and enhance overall organizational productivity.

· Revamped forecasting methodologies, resulting in a remarkable improvement in product delivery timelines by over 60 days. The enhanced forecasting accuracy contributed to optimized inventory management and increased overall operational efficiency.

· Developed and effectively communicated comprehensive directives, reports, and presentations encompassing various subjects such as key performance indicators (KPIs), metric analysis, processes, policies, and procedures. Ensured the consistent delivery of high-quality customer service and technical support across all of Under Armour's global support organizations through clear and insightful communication.

· Developed and implemented Individual Performance Plans for direct reports, fostering a culture of continuous professional development. Tailored plans to align with individual strengths, areas for improvement, and organizational objectives, resulting in enhanced employee growth and overall team effectiveness.

· Directed the end-to-end management of product creation, development, and marketing for a portfolio of 50+ projects annually, collectively contributing to $660 million in annual category revenue. Demonstrated expertise in driving successful project outcomes and sustaining substantial revenue growth.

· Achieved remarkable results over the past four years, including a notable 21%+ increase in annual topline revenue, a substantial improvement of over 300 basis points in margins, and a notable 11%+ enhancement in SKU productivity. Proven track record of driving financial success and optimizing business performance.

· Supervised, oversaw, and successfully implemented product strategies for the launch of six new technology platforms. Demonstrated proficiency in guiding comprehensive product development processes and ensuring successful market entry for innovative technologies.

· Formulated comprehensive 3-year and 5-year business plans, strategically designed to achieve sustained year-over-year revenue growth of 20% or more. Incorporated market insights, competitive analysis, and innovative strategies to drive long-term financial success.

· Monitored the performance of an emerging portfolio, ensuring products consistently surpassed performance and quality metrics. Managed financial performance, implemented revenue growth strategies, executed margin improvement initiatives, and developed retention strategies to enhance overall portfolio success.

· Acted as the executive liaison for both the Europe and Latin American markets, spearheading initiatives to drive growth with key accounts in each region. Achieved a remarkable 30%+ increase in revenue for both markets through strategic relationship-building and targeted business development efforts.