Summary
Overview
Work History
Education
Skills
Affiliations
Certification
Websites
Timeline
Generic

Barry VanScoten, Jr

Lititz,PA

Summary

Results-driven Sales Manager bringing 28+ years of experience in product sales, development, promotion, and optimization. Skilled in developing lasting client rapport based on knowledgeable support and consistent service. Proficient in developing and applying advanced marketing, prospecting, and merchandising strategies to accomplish sales goals. Demonstrated success in building networks and supporting branding and sales objectives.

Successful founder of multiple start-ups from inception through acquisition in three separate industries:

- Automated Teller Machine Services, Inc. in the Financial Self-Services Industry; ATM/Financial Kiosk Deployment and Branding w/Financial Institutions such as M&T Bank, PNC Bank, Citizens Bank, and Truist Bank (formerly BB&T) among others.

- Touchpoint Technologies, LLC. in Proximity Marketing/Advertising in a SaaS model successfully deploying units on major college campuses with Barnes & Noble Booksellers and Starbucks Cafes. Developer of previously Patent-Pending technology for Wifi/Bluetooth technology device inside of ATMs with 80,000+ location contracted within 18 month of startup.

- Livewire Global, Inc. in the Outdoor Sports Ticketing SaaS & Mobile Gaming Sports App Development. Leader in off-mountain direct-to-lift ticket kiosk sales for industry giants such as Vail Resorts, Powdr Corp, Aspen Skiing Company and others.

Overview

28
28
years of professional experience
1
1
Certification

Work History

Division Manager/Business Development

Geneva Financial LLC
Chandler, AZ
07.2020 - Current
  • Developed and implemented division strategies to maximize productivity and profitability.
  • Established performance standards for employees to ensure efficient workflow and quality results.
  • Ensured compliance with company policies and procedures within the division.
  • Maintained positive relationships with external vendors to ensure timely delivery of goods and services.
  • Participated in ongoing professional development activities such as conferences and seminars.
  • Supported sales team members to drive growth and development.
  • Recruited and qualified large vendor and trade base to meet divisional objectives.

Branch Manager/Business Development Executive

Finance of America
Horsham, PA
02.2017 - 07.2020
  • Recruited, hired and trained talented team members and drove new business strategies to grow revenues.
  • Conducted regular performance reviews for all employees in the branch.
  • Implemented internal control procedures to minimize risk exposure and maximize profitability.
  • Established strong working relationships with external partners such as vendors and suppliers.
  • Coordinated promotional campaigns for new products or services in order to boost sales revenue.
  • Facilitated weekly meetings with staff members to discuss progress on current initiatives.
  • Boosted customer base, acquiring new customers and identifying needs to deliver relevant products.
  • Organized trade shows, conferences and other events to promote the brand image of the organization.

President/CEO/Startup Founder

Livewire Global, Inc
Lititz, PA
01.2014 - 02.2017
  • Organized and facilitated board meetings, strategic planning sessions, and annual conferences.
  • Integrated marketing and sales strategies with business development and operational leadership plans.
  • Developed policies, procedures, and short-term and long-term goals for the organization.
  • Created a marketing plan to increase awareness of the organization's activities in the community.
  • Provided leadership and guidance on budgeting decisions to maximize resources available.
  • Managed personnel issues including recruitment, hiring, training, performance evaluation, and termination.
  • Analyzed financial statements and forecasts to improve programs, performance and policies.
  • Managed and oversaw leadership team to meet established KPIs and achieve objectives and key results.
  • Improved profitability by accurately maintaining P&L to meet prime fiscal responsibility.
  • Exceeded sales goals through upselling and cross-selling within existing client base as well as strategically attracting new business.

President/CEO/Startup Founder

Touchpoint Technologies, LLC
Lititz, PA
11.2011 - 01.2015
  • Devised organizational vision, mission and foundational structure to facilitate early growth.
  • Developed business plan to launch startup venture.
  • Raised capital through private equity, debt financing, and other sources.
  • Identified potential investors and presented investment opportunities.
  • Negotiated contracts with vendors for resources needed for the startup.
  • Created a website and social media presence to promote the startup.
  • Provided organizational leadership and collaborated with executive partners to establish long-term goals, strategies and company policies.
  • Developed compensation, succession and benefits programs supporting organization's objectives.
  • Researched emerging technologies that could be leveraged by the startup.
  • Provided oversight on product development initiatives from concept to completion.
  • Increased credibility and client awareness by developing marketing collateral and presentations and public relations campaigns.
  • Approved and negotiated contracts with distributors and suppliers.
  • Examined and conducted market analysis to discover target market and demographic audience.
  • Participated in networking events to build relationships with potential partners or customers.

President/CEO/Chairman/Founder

Automated Teller Machine Services, Inc.
Lititz, PA
02.1996 - 11.2011
  • A 2010 Inc. 5000 Fastest Growing Companies
  • Developed business plan to launch startup venture.
  • Identified potential investors and presented investment opportunities.
  • Negotiated contracts with vendors for resources needed for the startup.
  • Raised capital through private equity, debt financing, and other sources.
  • Developed strategies for marketing campaigns to increase brand awareness.
  • Oversaw financial operations including budgeting, forecasting, and accounting.
  • Managed daily operations of the company including staff recruitment and training.
  • Established relationships with key stakeholders such as customers, partners, investors.
  • Monitored performance metrics such as sales volume, customer satisfaction scores.
  • Solved organizational and departmental problems by implementing successful corrective action plans.
  • Approved and negotiated contracts with distributors and suppliers.
  • Developed compensation, succession and benefits programs supporting organization's objectives.
  • Hired and trained new department managers to increase team oversight and productivity.
  • Delivered speeches and attended industry conferences to promote company image and engage with buyers.
  • Exceeded sales goals through upselling and cross-selling within existing client base as well as strategically attracting new business.
  • Developed long-range plans for business growth, resulting 500% increase in annual sales.

Education

Bachelor of Arts - Psychology

Wilkes University
Wilkes-Barre, PA
05-1995

Skills

  • Budget Administration
  • Sales Management
  • Business Planning
  • Operations Management
  • Sales and Marketing Expertise
  • Strategic Planning
  • Operations Planning
  • Policy Development
  • Project Implementation
  • Staff Motivation
  • Innovation and Creativity
  • Sales Leadership
  • Customer Relationship Development
  • Performance Management
  • Staff Training and Development

Affiliations

  • Former NCAA Div. I Wrestler & Coach
  • Family Travel
  • Fitness
  • Wrestling Club Coaching
  • Classic Car Restoration Enthusiast

Certification

  • Multi-state mortgage licenses

Websites

Timeline

Division Manager/Business Development

Geneva Financial LLC
07.2020 - Current

Branch Manager/Business Development Executive

Finance of America
02.2017 - 07.2020

President/CEO/Startup Founder

Livewire Global, Inc
01.2014 - 02.2017

President/CEO/Startup Founder

Touchpoint Technologies, LLC
11.2011 - 01.2015

President/CEO/Chairman/Founder

Automated Teller Machine Services, Inc.
02.1996 - 11.2011

Bachelor of Arts - Psychology

Wilkes University

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