BRETT DEISTER
Orange County,CA
Summary
Innovative Producer with 10 years of experience in all aspects of video production. Visionary creator, editor, storyteller and business operations manager with demonstrated to take an idea from concept to delivery to produce entertaining and inspiring pieces. Collaborative in working closely with strategic and creative teams to develop and produce quality video content. Expertise in preproduction logistics, planning, production, custom graphics composition, special effects, and asset management.
Overview
15
15
years of professional experience
Work History
Podcast Producer & Host
Digital Coffee
01.2018 - Current
- Founded and led podcast focused on PC gaming and coffee, developing style, writing scripts, and hosting shows
- Offered podcasting services, including idea generation, content consulting, audio/video recording and editing, marketing/branding advice, and hosting, empowering clients to develop and produce unique podcasts
- Supported 2 podcast productions as clients, from ideation through production, launch, and distribution
- Created site content and designed Facebook ads, boosting engagement and attracting 50 followers in 1st week
- Increased downloads by 200% in 2 months, earning spot as #1 and #2 podcast on Google
- Monitored podcast analytics to identify trends, optimize content strategy, and maximize listener retention rates.
- Improved audio quality through meticulous sound engineering and mastering processes.
- Streamlined post-production workflows by developing efficient editing processes and leveraging automation tools.
Podcast Host, Editor, and Producer
Global Results Communications
01.2019 - 01.2023
- Established PR360 podcast presence on Acast Open for a progressive public relations (PR) firm for technology companies, leveraging PR background and podcast expertise to design and deliver compelling podcast episodes
- Set up podcasting equipment and advised on best practices, setting high standards for audio/video production; designed questions for interviews of 100+ industry professionals on air to create a compelling narrative
- Launched a video series of PR360 audio podcast on YouTube with 55 recorded and edited episodes, educating professionals on PR, media relations, and crisis management and expanding subscriber base of PR professionals
- Produced, recorded, edited, hosted, and released over 150 weekly podcast episodes over 3 years, achieving 100% on-time launch date delivery; earned industry awards, including the 2021 Platinum Winner by Marcom, a PR and marketing publication, and Best PR Podcast at the 2022 Bulldog PR Awards
- Developed and maintained strong relationships with guests for compelling interviews and conversations.
- Received positive feedback from both guests and listeners alike.
- Edited episodes using professional audio software to maintain optimal sound quality throughout each recording.
Product Marketing Specialist & Technical Writer
Cooler Master (Thermal)
01.2018 - 12.2018
- Developed and implemented digital marketing campaigns for air- and liquid-cooled computer cooler systems company, owning social media, email marketing, website content, and influencer outreach
- Gathered voice of customer through interviews and surveys to provide input to internal teams
- Launched content for global social media accounts, including crafting press releases to support product launches, generating record sales of Hyper212, a versatile all-in-one mounting product, in 1st 7 days
- Utilized analytics tools to track website traffic patterns, identifying areas of improvement for better user experience and lead generation results.
- Evaluated the success of marketing initiatives, providing valuable insights and recommendations for future campaigns to achieve even better results.
Marketing Manager
Bloody Gaming
01.2017 - 12.2017
- Developed brand voice for a high-end gaming hardware firm (mice, keyboards, switches, headsets), maintaining quality control of creative assets such as photos and graphics and supervising the release of marketing materials
- Created compelling content for social media, performed outreach to influencers, and optimized social media accounts, growing followers, impressions, and engagements by over 50% in 6 months
- Solicited reviews from bloggers and YouTubers to increase positive reputation of the brand; authored brand guidelines and marketing plan, earning approval and buy-in from key internal stakeholders
- Boosted brand awareness and generated leads while managing internal and external marketing campaigns and programs.
- Managed social media accounts for optimal audience engagement and increased online presence.
Marketing & Podcast Consultant
Freelance
01.2010 - 12.2017
- Optimized, grew, and managed content strategy, calendars, and execution for social media accounts on Facebook, Twitter, and YouTube, including graphic design, photography, writing, posting, and community engagement
- Targeted 10% monthly growth of social media channel subscribers, impressions, and engagement
- Created content standards and brand guidelines with documentation, advising on new features and social networks, and cross-training with internal and external stakeholders and staff to expand skills
- Authored 100s of diverse marketing materials, including posts, traditional collaterals, press releases, website content, blogs, and articles and ran A/B tests on social media paid ads while monitoring customer reviews
- Performed outreach to influencers for influencer marketing campaigns, affiliations, and partnerships
- Evaluated client needs and expectations, establishing clear goals for each consulting engagement.
- Liaised with customers, management, and sales team to better understand customer needs and recommend appropriate solutions.
Education
Bachelor of Arts - Communications & Public Relations
California State University
Fullerton, CA01.2010
Skills
- Professional Podcasting
- Cross-Functional Leadership
- Speaking & Interviewing
- Media & Public Relations
- Project Management
- Strategic Planning
- Marketing & Branding
- DaVinci Resolve
- Adobe Premiere Pro
- Video Post-Production
- Audio/Video Editing
- Podcast Production
- Community Outreach
- Strategic Communications
- Newsletters & Blogs
- Writing & Content Creation
- Social Media Platforms
- Social Media Marketing
- Press Releases & Publicity
- Event Planning/Management
- Voice Coaching
- Live Event Production
- Storytelling abilities
- Community Engagement
- Podcast Distribution
- Audio mixing
- Guest booking
- Post-production
- Script Reading
- Video Editing Software
Awards
- Best PR Podcast, Global Results Communications, Bulldog PR Awards, 01/01/22
- Platinum Winner, Global Results Communications, Marcom, 01/01/21
Majoraccomplishments
- Launched a video series of an audio podcast on YouTube for PR360 with 55 recorded and edited episodes, educating professionals on PR, media relations, and crisis management, Global Results Communications, 02/01/22
- Earned industry awards for podcast, including the 2021 Platinum Winner by Marcom, a PR publication, and Best PR Podcast at the 2022 Bulldog PR Awards, Global Results Communications, 01/01/21 - 12/31/22
- Produced, recorded, hosted, edited, and released 150+ weekly podcast episodes over 3 years, achieving 100% on-time launch date delivery for a professional public relations firm, Global Results Communications, 01/01/19 - 12/31/22
Languages
English
Native or Bilingual
Software
DaVinci Resolve
Hindenburg
Studio One
Final Cut Pro
Adobe Creative Suite
Affinity Software
Microsoft Office
OBS
Riversidefm
Descript
Squadcast
Work Preference
Work Type
Contract WorkFull TimeGig WorkWork Location
RemoteHybridInterests
Coffee
Hiking
Camping
Photography
Reading
Writing
Music
Video Games
Timeline
Podcast Host, Editor, and Producer
Global Results Communications
01.2019 - 01.2023
Podcast Producer & Host
Digital Coffee
01.2018 - Current
Product Marketing Specialist & Technical Writer
Cooler Master (Thermal)
01.2018 - 12.2018
Marketing Manager
Bloody Gaming
01.2017 - 12.2017
Marketing & Podcast Consultant
Freelance
01.2010 - 12.2017
Bachelor of Arts - Communications & Public Relations
California State University
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