Becca Anderson
West Palm Beach,FL
Overview
5
5
years of professional experience
Work History
Creative Coordinator
JADE Swim
06.2022 - Current
- Designed, planned, and proofed collection assets each season
- Enhanced brand awareness by developing and implementing innovative marketing campaigns and designing all collection launch assets
- Attended international and domestic fabric/fashion shows gathering new selections
- Conducted market research to identify industry trends, allowing for informed decision-making on creative direction.
- Managed all fabric and trim orders for production + sampling
- Streamlined purchasing processes for increased efficiency and cost savings.
- Conducted market research to identify new suppliers, keeping abreast of industry trends and best practices.
- Developed and strengthened supplier/talent relationships.
- Coordinated and budgeted 9 photoshoots including handling all location scouting, hair/makeup talent, stylists, models, photographers, videographers, and catering.
Brand Assistant
JADE Swim
12.2021 - 06.2022
- Managed the packing and shipping of all wholesale and e-commerce orders
- Handled daily PR pulls and assisted with sample send outs for retailers
- Responded to customer service inquiries daily + built relationships with VIP's
- Consolidated feedback for the operations + design team to improve business
- Evaluated supplies and product inventory to check for quality and quantity issues and returned unacceptable materials to vendors.
Director of First Impressions
Keller Williams Realty
07.2020 - 05.2021
- Focused on agents and helped them grow their business through KW systems, models and training
- Managed training calendars, leadership team schedules, social media, and multiple phone lines
- Helped leadership executives recruit agents and handled onboarding process
- Coordinated travel arrangements for executives, minimizing disruptions in daily operations while maximizing cost savings.
Fashion Design & Marketing Intern
Apparel Design House LLC
12.2018 - 12.2019
- Assisted in creating written, video, and image content for client marketing channels.
- Increased social media following and engage leads
- Assisted lead designer with sketches, sourcing, samples, and apparel manufacturing
- Oversaw factory productions to ensure product quality within strict deadlines
- Assisted designers at fashion photo shoots, tracking accessories and dressing models.
Education
Bachelor of Business Administration - Marketing
Florida International University (FIU)
Miami, FL05.2020
Skills
- Creative Direction
- Client Relations
- Storyboarding
- Strategic Thinking
- Social Media Strategy
- Project Coordination
- Account Management
- Price Negotiation
Timeline
Creative Coordinator
JADE Swim
06.2022 - Current
Brand Assistant
JADE Swim
12.2021 - 06.2022
Director of First Impressions
Keller Williams Realty
07.2020 - 05.2021
Fashion Design & Marketing Intern
Apparel Design House LLC
12.2018 - 12.2019
Bachelor of Business Administration - Marketing
Florida International University (FIU)
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