Becky Niese
Loveland,OH
Summary
Dynamic Vice President at Fashion Forms with a proven track record in market analysis and strategic planning. Expert in cultivating retailer partnerships and driving significant sales growth, with over 20 years of experience with Walmart, Target, and other large retailers. Recognized for exceptional data-driven decision-making, enhancing operational efficiency, and retailer relationships.
Overview
26
26
years of professional experience
Work History
Vice President - Mass Channel Brands
Fashion Forms
Austin, TX
02.2016 - Current
- Cultivated partnerships with major retailers to expand distribution channels, and drive sales growth.
- Analyzed market data to identify opportunities for expansion and competitive positioning strategies.
- Collaborated with executive team members on major decisions regarding company-wide initiatives.
- Maintained relationships with key retailers by attending meetings, and responding promptly to inquiries or requests for information.
- Analyzed market trends to identify opportunities for growth within existing markets or new ones.
- Implemented process improvement procedures that resulted in cost savings across the board.
- Created internal monthly order forecasts by retailer/SKU to drive more accurate production quantities.
Senior Demand Planning Manager
Fashion Forms
Austin, TX
03.2009 - 02.2016
- Developed demand forecasts to guide inventory management and production planning.
- Analyzed market trends to adjust product assortment and pricing strategies effectively.
- Managed inventory levels to optimize stock availability and minimize excess products.
- Utilized forecasting software to enhance accuracy of demand projections and reports.
- Managed relationships with retailers, providing services related to demand planning activities.
- Facilitated communication between departments on any changes or updates related to the demand plan.
- Monitored customer service levels by assessing backorders and stockouts against set goals.
Manager - Sales Planning and Replenishment
Vanity Fair Brands
Alpharetta, GA
02.2007 - 03.2009
- Created and monitored sales and receipt plans within Vanity Fair Brands in order to better forecast shipments and coordinate retail inventory plans.
- Monitored and adhered to refined account initiatives to ensure that the combined objectives of Vanity Fair Brands and Wal-Mart are met, including agreed-upon inventory, sales, and open-to-buy strategies.
- Identified trends and communicated those to the Forecasting team to ensure timely adjustment of the production forecast.
- Conducted formal and informational presentations to customers and internal management.
Replenishment Manager
Vanity Fair Brands
Alpharetta, GA
03.2004 - 02.2007
- Managed inventory levels to ensure product availability and minimize stockouts.
- Developed replenishment strategies aligned with sales forecasts and market trends.
- Oversaw vendor relationships to optimize supply chain efficiency and product quality.
- Analyzed inventory turnover rates to identify opportunities for improvement.
- Received an Excellence Award in 2006 for my contribution to our company's winning of the "Supplier of the Year" Award at Wal-Mart.
Replenishment Analyst
Vanity Fair Brands
Alpharetta, GA
01.2001 - 03.2004
- Analyzed inventory levels to ensure product availability across retail locations.
- Coordinated with retailers to manage replenishment schedules and timelines.
- Monitored sales trends to identify restocking needs and optimize inventory flow.
- Utilized inventory management software to track stock levels and reorder points.
- Developed reports on inventory performance for senior management review.
- Conducted daily reviews of store inventories and identified out-of-stock items.
POS Analyst
Vanity Fair Brands
Alpharetta, Georgia
06.1999 - 01.2001
- Ran data analysis to support the Forecasting team.
- Prepared reports to send out to upper management.
- Assisted in allocating fashion goods to stores based on their propensity to sell color.
- Pulled sales and inventory data from Retail Link to support Wal-Mart sales team.
Education
Bachelor of Science - Mathematics
Troy University
Troy, AL05-1999
Skills
- Market analysis
- Supply chain optimization
- Strategic planning
- Inventory forecasting
- Customer relationship management
- Data-driven decision making
- Presentation skills
- Problem solving
Timeline
Vice President - Mass Channel Brands
Fashion Forms
02.2016 - Current
Senior Demand Planning Manager
Fashion Forms
03.2009 - 02.2016
Manager - Sales Planning and Replenishment
Vanity Fair Brands
02.2007 - 03.2009
Replenishment Manager
Vanity Fair Brands
03.2004 - 02.2007
Replenishment Analyst
Vanity Fair Brands
01.2001 - 03.2004
POS Analyst
Vanity Fair Brands
06.1999 - 01.2001
Bachelor of Science - Mathematics
Troy University
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