Jenn Beherndt

Stay at Home Mom (2011 - Present)

Mom: Manage daily family operations, including organizing calendars, scheduling appointments, coordinating activities and carpools, and adapting to evolving priorities and demands. Strong time-management and multitasking skills in a fast-paced, dynamic environment.

Land Beherndt, LLC & JB Squared, LLC (2012 - Present)

Real Estate Investor: Manage both long-term and short-term rental properties, ensuring seamless guest experiences and high occupancy rates. AirBnb Superhost status in Texas, consistently delivering exceptional service and receiving outstanding guest reviews.

58 Stars Travel (2023 - Present)

Travel Agent: Assist clients in curating personalized dream vacations, handling everything from flights and transportation to luxury accommodations.

Crossfit Loft West Seattle (2018 - 2020)

HIIT Manager: Increased gym membership from 112 to 153 athletes by launching a successful new HIIT program. Led a team of 12 instructors, driving engagement and performance across all classes. Innovatively adapted workouts during COVID-19, executing virtual and small pod station sessions to maintain member participation and retention.

Ian Fitness West Seattle (2016-2018)

Chief Motivating Officer: Led dynamic classes, managing seamless flow and station demonstrations while ensuring exceptional client check-ins and overall satisfaction. Enhanced client experience by fostering a motivating and supportive environment for all participants.

Fit4Mom West Seattle (2015 - 2016)

Fitness Instructor: Developed and led engaging fitness classes for 115+ moms with newborns to toddlers, tailoring workouts to meet diverse needs. Created a supportive and dynamic environment, helping moms stay active and connected while balancing their parenting journey.

• Led digital media and content strategy for the Digital Worldwide Partner Conference (WPC) group.
• Designed, developed and coded a visually advanced website for an audience of 15,000 participants using .
• Managed project timelines, coordinating resources from live videos, conference highlights and top news/blog updates.

• Developed a global end-to-end Item Ordering and Tracking Platform, resolving critical concerns for Starbucks Store Managers regarding product and replacement parts management.
• Collaborated with internal and external teams to ensure exceptional execution and successful outcomes.
• Consistently met tight deadlines while managing multiple projects simultaneously, prioritizing tasks effectively.

• Collaborated with the SQL Server Product Group to manage the end-to-end development of 600+ unique marketing content elements.
• Led content strategy to ensure consistent content across all product launches.
• Oversaw content development timelines, ensuring on-time delivery and required approvals.
• Managed multiple SharePoint, Infopedia, and InfoWeb sites for SQL Server launches.
• Revamped and launched the SQL Server 2012 website.

• Owned all packaging deliverables for Microsoft Developer and Microsoft Office divisions totaling over 1,300 pieces translated into 95 languages.
• Created standardized packaging templates for consistent branding across Microsoft.
• Provided successful leadership and oversight for 3 contract employees.
• Reduced packaging COGS by 45% for Expression 3 and 53% for Visual Studio.
• Collaborated with cross-functional teams to ensure consistent branding across all company touchpoints and communications channels.
• Cultivated trusted partnerships across internal Business Groups, GlobalART, Product Launch Services, and external creative agencies and production teams.

• Developed and executed integrated marketing strategies to enhance down and feather brand visibility and engagement in the bedding industry.
• Executed and coordinated photoshoots with models, stylists and photographers.
• Collaborated with cross-functional teams to ensure alignment of marketing initiatives with business objectives.
• Managed digital marketing efforts, including website layout, copy edits, promotions, sales and seasonal launches.

• Improved packaging efficiency by streamlining design processes and incorporating industry best practices.
• Partnered with worldwide agents, vendors, and domestic buyers to develop products.
• Managed nordstrom.com At Home website and copy to ensure accurate product descriptions.
• Conceptualized and coordinated product photoshoots with models and photographers.

• Managed design and production of all men's knit and windshirt product line, accounting for over 32% of the total business.
• Presented forcasted trends to president and senior executives for sign off.
• Developed seasonal worldwide designs for Tommy Bahama retail stores and participating retailers.
• Researched color trends to inspire color combinations for tropical stripes and patterns.

• Assisted in executing storyboards, size-appropriate designs from newborn to 14 and fabric patterns for Nordstrom Kids.
• Developed over 100 different detailed sketches and digital renderings using industry-standard software, Corel Draw.
• Presented seasonal lines to buyers for regional selection across North America.
• Collaborated with worldwide textile manufacturers and design team to turn designs into final product and match color lab dips.