Summary
Overview
Work History
Education
Skills
Certification
Timeline
Generic

Benjamin Roehlke

Copywriter
Rochester,NY

Summary


Overview

6
6
years of professional experience
5
5
years of post-secondary education
2
2
Certifications

Work History

Senior Copywriter & Ecommerce Supervisor

Neon Wave LLC
10.2020 - 09.2024
  • Developed innovative and captivating copy concepts, ensuring consistent brand messaging across all marketing channels.
  • Collaborated with the design team to integrate copy and visuals, maintaining a cohesive brand identity.
  • Collaborated with cross-functional teams to develop cohesive and effective marketing campaigns.
  • Oversaw ecommerce operations, including product listings, digital storefronts, and user experience, to maximize sales and customer satisfaction.
  • Implemented and managing SEO strategies for product descriptions and ecommerce content to drive organic traffic and improve visibility.
  • Collaborated with the ecommerce and marketing teams to develop and execute promotional strategies, seasonal campaigns, and product launches.
  • Analyzed ecommerce metrics and KPIs, identifying trends, and recommending actionable solutions to enhance platform performance and revenue.
  • Streamlined ecommerce workflows and processes to improve efficiency and operational success.

Freelance Copyrighter

Various Employers
01.2019 - 05.2020
  • Conducted research to gain a deep understanding of the client's industry, brand, and competition.
  • Created original and compelling copy that aligns with the client's brand guidelines and marketing objectives.
  • Ensured consistency in messaging, tone, and style across all copy deliverables.
  • Adapted writing style and tone to suit different brands and target audiences.
  • incorporation of SEO best practices and keywords to optimize copy for search engines (if required).
  • Communicated effectively with clients and project stakeholders to address feedback and make necessary revisions.

Education

Regent's University London
08.2016 - 12.2017

Susquehanna University
08.2014 - 05.2018

Skills

    Public Speaking

    Writing

    Google Adwords

    Google Data Studio

    Social Networking/Ads Manager

    Google Analytics

    Microsoft Office

    Adobe Lightroom

    Adobe Illustrator

Certification

Google Adwords Search Certified

Timeline

Senior Copywriter & Ecommerce Supervisor

Neon Wave LLC
10.2020 - 09.2024

Freelance Copyrighter

Various Employers
01.2019 - 05.2020

Google Adwords Search Certified

01-2018

Google Analytics

01-2018

Regent's University London
08.2016 - 12.2017

Susquehanna University
08.2014 - 05.2018

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Benjamin RoehlkeCopywriter