Bertha Alexandra Rubio Gil
Sr Product Maganer
Morelia,Michoacan
Summary
Senior Product Manager with 10 years of experience improving apparel products from concept to market. Skilled at using complex web of suppliers, manufacturing collaborators, and supply chain partners needed to bring production plans to fruition. Focus on retail market products, willing to learn and adapt to any field. Experience managing staff, and leading product launches across many areas.
Overview
11
11
years of professional experience
5
5
years of post-secondary education
Work History
Senior Product Manager
C&A Mexico
Guadalajara, Jal
08.2014 - Current
- Developing products strategy based on customer interest data, monitored MKD, BCP, ST, TOS.
- Coordinating teams to enhance products.
- Developing and implementing favorable pricing structures against competitors and customer targets.
- Monitoring market trends and competitor performance.
- Negotiating and buying apparel products.
- Coordinating leading licensing campaigns.
- Coordinated omnichannel project.
Product Management
C&A Europe
Dusseldorf, Germany
07.2012 - 08.2014
- Contributor on covering commercial, marketing and planing departments, developing best minimum competent offer, optimizing square meters withing inventory rotation.
- Conducted customer research using qualitative surveys to understand consumer opinions.
- Collaborated with team leaders to document, validate and monitor sales and metrics.
- Customizing product packages considering their destiny.
Chief Sales Officer
Danone
Guadalajara , Jalisco
06.2011 - 06.2012
- Coordinated 80 supermarkets chains, analyzing sales and projecting distribution according on customer profile, accelerating inventory turnover and reducing left overs.
Education
GED -
Universidad Panamericana
Guadalajara 06.2016 - 09.2016
Bachelor of International Business Economics -
Instituto Tecnológico De Monterrey
Guadalajara, Jalisco 08.2006 - 07.2010
Logistic Internship -
Grupo Bimbo
Buenos Aires, Argentina 04.2010 - 07.2010
GED -
EF International Schools of English
Brighton, MA 08.2005 - 07.2006
Skills
Project Management
undefinedTimeline
GED -
Universidad Panamericana
06.2016 - 09.2016
Senior Product Manager
C&A Mexico
08.2014 - Current
Product Management
C&A Europe
07.2012 - 08.2014
Chief Sales Officer
Danone
06.2011 - 06.2012
Logistic Internship -
Grupo Bimbo
04.2010 - 07.2010
Bachelor of International Business Economics -
Instituto Tecnológico De Monterrey
08.2006 - 07.2010
GED -
EF International Schools of English
08.2005 - 07.2006
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