Bethani Pickett
Marietta,GA
Summary
Highly organized and motivated with demonstrated track record of building relationships with clients, developing successful sales campaigns, and planning events. Skilled in financial analysis, product and brand development and education, customer service and problem-solving. Experienced in coordinating activities with various departments to achieve strategic objectives. Expertise in analyzing sales, managing budgets and implementing strategies to increase revenue. Proven and committed team player, though skilled to be a team leader.
Overview
7
7
years of professional experience
Work History
Freelance Makeup Artist
Lancome
12.2016 - 11.2020
- Conducted makeup workshops and demonstrations, educating clients on current trends and techniques.
- Assisted in marketing efforts by creating visually appealing content showcasing various makeup styles, attracting new clientele.
- Contributed to increased sales of beauty products by demonstrating their benefits during makeover sessions.
- Mastered an extensive range of cosmetics products, enabling versatile service offerings tailored to diverse clientele needs.
- Continuously pursued professional development opportunities by attending industry conferences and workshops, staying current on new trends and techniques.
- Kept up-to-date with style industry standards, trends, and techniques to provide optimal aesthetics services to every client.
- Conducted makeup classes to help students gain in-depth knowledge of various products and uses.
- Built strong and lasting rapport with clients through consistent delivery of requested services and exceptional results.
Sales and Service Team Leader
Sephora
01.2021 - 07.2023
- Boosted sales performance by implementing strategic training programs for the sales team.
- Increased customer satisfaction by streamlining service processes and enhancing communication channels.
- Led sales team in achieving revenue targets through consistent coaching and motivation.
- Developed high-performing sales team by providing ongoing training, feedback, and support.
- Enhanced customer retention by building a client book and reaching out to clients consistently to ensure all of their needs were met.
- Achieved top-ranking sales numbers within the organization by cultivating strong relationships with key accounts.
- Conducted regular evaluations of staff performance to identify areas for improvement and opportunities for professional growth.
- Spearheaded initiatives aimed at boosting employee morale, such as recognition programs and team-building activities that fostered camaraderie among colleagues.
- Navigated multiple computer systems expertly to handle customers' sales and service needs.
- Cross-sold and upsold products to customers based on solid understanding of current and forecasted needs.
- Planned events targeting specific brands to boost individual brands sales all while providing clients with extensive knowledge of the brand.
- Set and achieved company defined sales goals.
Beauty Consultant
Dior
08.2023 - 01.2024
- Enhanced customer satisfaction by providing personalized beauty consultations and recommending appropriate products.
- Increased sales revenue through effective product demonstrations and persuasive communication skills.
- Fostered long-term relationships with clients by offering tailored advice, ensuring repeat business and loyalty.
- Delivered exceptional customer service, addressing client concerns and providing solutions to meet their unique needs.
- Collaborated with team members to achieve monthly sales targets and maintain a positive store environment.
- Kept up-to-date with industry trends and new product launches, enabling accurate recommendations for clients.
- Conducted makeovers and skincare consultations, boosting customer confidence in their appearance.
- Assisted in organizing promotional events, resulting in increased brand awareness and store footfall.
- Maintained inventory levels by conducting regular stock checks and placing orders as needed, ensuring optimal product availability.
- Achieved personal sales goals consistently through effective time management and prioritization of tasks.
- Provided feedback to management regarding customer preferences and emerging trends, leading to more informed purchasing decisions for the store''s inventory.
- Contributed to visual merchandising efforts by creating attractive displays that showcased featured products effectively.
- Participated in ongoing training sessions to enhance product knowledge and stay current on industry best practices.
- Managed appointment bookings efficiently, maximizing consultant availability for walk-in customers while minimizing wait times for scheduled clients.
Beauty Sales Consultant
Chanel
01.2024 - Current
- Developed strong relationships with clients, fostering loyalty and repeat business.
- Conducted in-store events and promotions to attract new customers and increase overall sales.
- Demonstrated strong product knowledge, guiding customers towards suitable options based on their preferences.
- Collaborated with team members to meet monthly sales targets and ensure customer satisfaction.
- Utilized social media platforms to promote store events, special offers, and new product arrivals, driving increased foot traffic to the store location.
- Conducted regular follow-up calls with clients after initial consultations to address any questions or concerns they may have had about suggested products or techniques used during sessions.
- Assisted in planning and executing special events held at the store, such as product launches or beauty workshops, to engage with customers and showcase new offerings.
- Answered customer questions about products and services, helped locate merchandise, and promoted key items.
- Engaged in friendly conversation with customer to better uncover individual needs.
- Created inviting environment for customers by maintaining store organization and cleanliness.
Education
Associate of Arts - History
Georgia Highlands College
Rome, GA05.2023
Skills
- Advanced Makeup Artistry
- Client Relationship Building
- Upselling Strategies
- Meeting Sales Goals
- Team Leadership
- Strong Communication and Interpersonal Skills
- Marketing Strategies
- Goal Setting
- Sales Records Management
- Product and Service Sales
- Event Planning
- Maintaining Store and Vendor Relationships
Accomplishments
Luxury brand event coordination with upscale enterprises such as Nobu, Four Seasons, Marriott, The Ritz Carlton, and Savannah College of Art and Design (SCAD).
Selected for a Balmain fashion show as a featured makeup artist and also served as an appointee to the model selection committee.
Worked on music video, independent film sets, and theatre productions as a makeup artist.
Built a successful portfolio of diverse clientele consisting of large and small bridal parties, competitive body builders, dancers, and broadcasters.
Independent Makeup Artist
Please see "Accomplishments" section for additional details.
Timeline
Beauty Sales Consultant
Chanel
01.2024 - Current
Beauty Consultant
Dior
08.2023 - 01.2024
Sales and Service Team Leader
Sephora
01.2021 - 07.2023
Freelance Makeup Artist
Lancome
12.2016 - 11.2020
Associate of Arts - History
Georgia Highlands College
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